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This volume considers the paramount implications to persuasive communication that media brought regarding how we think, express, argue and feel together. It is concerned with both the media practice of rhetoric activity and the rhetorical practice of media activity: it considers how the media integrated rhetorical speech, and analyses how rhetoric adapted to media societies. Media and rhetoric are highly dependent on each other because, to persuasively communicate today, media must also be considered. The book is about how the media alter the ways we talk, discuss, argue and convince. It is focused on the theoretical and empirical analysis of communication technologies such as advertising and digital technologies as persuasive mechanisms and central tenets of contemporary 21st century rhetoric. Concentrating on two of the most fundamental areas of media rhetoric—advertising and digital media—the six chapters, authored by scholars from around the world, demonstrate how persuasive speech is exerted in, through and by the media.
"These critical studies propose innovative readings and overall reformulations of the texts and authors that stand as representative of the period for the contemporary reader. The first group of articles refers to reports, chronicles, and Renaissance epics, a vast block of texts that fall in most cases halfway between history and narrative fiction, and examine the experiences of the discovery, the conquest, and the colonization of the new territories. The second group concentrates on regionally marked texts from the Baroque period, especially those of the central figure of the Mexican nun poet and intellectual, Sor Juana In s de la Cruz. Finally, there are some essays on representative texts of the latter part of the colonial period."--Publisher's description.
Revista de Estudios Ingleses es un anuario dirigido y gestionado por miembros del Departamento de Filología Inglesa y Alemana de la Universidad de Almería con el propósito de ofrecer un foro de intercambio de producción científica en campos del conocimiento tan diversos como la lengua inglesa, literatura en lengua inglesa, didáctica del inglés, traducción, inglés para fines específicos y otros igualmente vinculados a los estudios ingleses.
Volume 54
Since 1971, the International Congress for Neo-Latin Studies has been organised every three years in various cities in Europe and North America. In August 2009, Uppsala in Sweden was the venue of the fourteenth Neo-Latin conference, held by the International Association for Neo-Latin Studies. The proceedings of the Uppsala conference have been collected in this volume under the motto “Litteras et artes nobis traditas excolere – Reception and Innovation”. Ninety-nine individual and five plenary papers spanning the period from the Renaissance to the present offer a variety of themes covering a range of genres such as history, literature, philology, art history, and religion. The contributions will be of relevance not only for scholarly readers, but also for an interested non-professional audience.
Fidelity discourse and the pacification of tyrants and Indians: Doña Mariana Osorio de Narváez
El Estudiante avanzado del Nuevo Testamento podrá encontrar en esta introducción un análisis sobrio del estado actual de la disciplina, y los pastores y pastoras, al igual que los maestros y maestras de escuela bíblica—descubrirán en sus paginas buenas ideas para elaborar estudios que ayuden a las congregaciones a entender y disfrutar la importante literatura bíblica veterostestamentaria. Written in Spanish, this work highlights the importance of understanding the New Testament, broadly defining it in a simple, yet organized, concrete manner. Martinez investigates the contents, purpose and context of each book of the New Testament, explaining how they became part of the canon and exploring the realities of geography, history, politics, economics, culture, philosophy, and religion in biblical times. The book includes other helpful suggestions for examining the New Testament and is ideal for classroom or personal study.
Contributor biographical information
The Routledge Handbook of Descriptive Rhetorical Studies and World Languages offers a useful collection of papers that presents rhetorical analysis of the discoursal practice in different cultural settings. Covering issues from America to Europe and Asia, and topics from politics to media, education to science, agriculture to literature, and so on, the handbook describes how language can guide listeners’ interpretations, alter their perceptions and shape their worldviews. This book offers a solid foundation for rhetorical studies to become an essential discipline in arts and humanities, engendering innovative theory and applications in areas such as linguistics, literature, history, cultural studies, political science and sociology. This handbook will be crucial for students and researchers in areas such as literature and linguistics, communication studies, political science and arts and humanities in general. This book will also be useful to social science, education, business, law, science and engineering departments due to its coverage of rhetoric in a multidisciplinary and multilingual context. Chapter 16 of this book is available for free in PDF format as Open Access from the individual product page at www.routledge.com. It has been made available under a Creative Commons Attribution- Non Commercial- No Derivatives 4.0 license.