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This textbook offers a personal perspective on the broad and complex topic of corporate strategy. The book is structured to follow the journey of systematic corporate strategy development and implementation. “Corporate Strategy” presents frameworks and concepts for strategy development that have proven to be useful in corporate practice. The book covers the fundamental questions of daily strategy work and illustrates them with examples from real companies. It addresses all key elements of corporate strategy in a clear and systematic way: • Corporate ambition and capabilities • Corporate portfolio analysis • Corporate growth and portfolio strategy • Managing and transforming the corporate profile • Corporate parenting strategy and organization • Corporate financial strategy • Corporate strategy process The book serves not only as a practice-oriented textbook for students and teachers of corporate strategy, it also functions as a sophisticated handbook for practitioners who are responsible for developing and implementing effective corporate strategies.
Leadership, adaptability, value creation. These are the skills necessary for tomorrow's managers. This book is designed to help students think critically and understand fully how to strategically manage their future firms. .
This book is recommended reading for planners preparing to take the AICP exam. In this new book, the author bridges the gap between theory and practice. The author describes an original approach-Feedback Strategy-that builds on the strengths of previous planning theories with one big difference: it not only acknowledges but welcomes politics-the bogeyman of real-world planning. Don't hold your nose or look the other way, the author advises planners, but use politics to your own advantage. The author admits that most of the time planning theory doesn't have much to do with planning practice. These ideas rooted in the planner's real world are different. This strategy employs everyday poltiical processes to advance planning, trusts planners' personal values and professional ethics, and depends on their ability to help clients articulate a vision. This volume will encourage not only veteran planners searching for a fresh approach, but also students and recent graduates dismayed by the gap between academic theory and actual practice.
Discusses the intellectual processes involved in social planning. Professor Kahn provides critical tools for the analysis of the planning process, and shows what social planning is and can be. Clarifying the major phases in the planning process, he shows how planning can succeed or fail at any one of these stages. He examined planners in their various roles: as "neutral" technicians and as advocates, as representatives of interest groups and as public officials. The book describes both the social aspects of planning and the relationship between social and physical plans.
In Strategic Management: Theory and Practice, Fourth Edition, John A. Parnell leads readers through detailed, accessible coverage of the strategic management field. Concise and easy to understand chapters address concepts sequentially, from external and internal analysis to strategy formulation, strategy execution, and strategic control. Rather than relegating case analysis to a chapter at the end of the book, Parnell aligns each chapter's key concepts with 25 case analysis steps. Current examples and high interest real-time cases, largely drawn from The Wall Street Journal and Financial Times, illustrate the key role of strategic management in the United States and around the world.
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Within the public sector, strategies are not designed to influence markets, but instead to guide operations within a complex environment of multilateral power, influence, bargaining, and voting. In this book, authors David McNabb and Chung-Shingh Lee examine five frameworks public sector organization managers have followed when designing public sector strategies. Its purpose is to serve as a guide for managers and administrators of large and small public organizations and agencies. This book is the product of a combined more than sixty years of researching, teaching and leading organizational seminars on the theory and practice of management applications in industrial, commercial, nonprofit and public sector organizations. The book consists of four parts: Strategic Management and Strategy Fundamentals; Frameworks for Designing Strategies; Examples of Public Sector Strategies; and Implementing Strategic Management. Throughout, the focus is on the widespread value of strategic management and adopting the strategy appropriate for the organization. Including chapters on game theory, competitive forces, resources-based view, dynamic capabilities, and network governance, the authors demonstrate ways that real managers of public sector and civil society organizations have put strategic management to work in their organizations. This book will be of interest to both practicing and aspiring public servants.
Published annually since 1985, the Handbook series provides a compendium of thorough and integrative literature reviews on a diverse array of topics of interest to the higher education scholarly and policy communities. Each chapter provides a comprehensive review of research findings on a selected topic, critiques the research literature in terms of its conceptual and methodological rigor, and sets forth an agenda for future research intended to advance knowledge on the chosen topic. The Handbook focuses on twelve general areas that encompass the salient dimensions of scholarly and policy inquiries undertaken in the international higher education community. The series is fortunate to have attracted annual contributions from distinguished scholars throughout the world.
The Third Edition of this market-leading text has been updated and expanded with contemporary case material and more detailed coverage of the main topics and trends in corporate communication. New to the Third Edition: - New chapters on strategic planning and campaign management, research and measurement and CSR and community relations - Greatly expanded coverage of key areas: internal communication, leadership and change Communication, issues management, crisis communication and corporate branding - Other topics to receive new coverage include: public affairs, social media, internal branding and issues of globalization. - New and up-to-date international case studies, including new full-length case studies and vignettes included throughout the chapters. - Further reading and new questions-for-reflection will provide the reader with a means to challenge and further their understanding of each of the topics in the book. - Online teaching material for lecturers and students including: instructors manual, PowerPoint slides and new international case studies of varied length, SAGE Online journal readings, videos, online glossary and web links Praise for the Second Edition: "This is a must-have reference book for Chief Executives, Finance Directors, Corporate Communicators and Non-executive Directors in this "involve me" era of stakeholder engagement and corporate communications. How I wish I had had this book on my desk as a Chief Reputation Officer!" - Mary Jo Jacobi, Former Chief Reputation Officer of HSBC Holdings, Lehman Brothers and Royal Dutch Shell 'This is a comprehensive and scholarly analysis of corporate communications. It will offer students and practitioners alike a considerable aid to study and understanding which will stand the test of time in a fast changing business' - Ian Wright, Corporate Relations Director, Diageo
Featuring updates and revisions to reflect rapid changes in an increasingly globalized world, Readings in Planning Theory remains the definitive resource for the latest theoretical and practical debates within the field of planning theory. Represents the newest edition of the leading text in planning theory that brings together the essential classic and cutting-edge readings Features 20 completely new readings (out of 28 total) for the fourth edition Introduces and defines key debates in planning theory with editorial materials and readings selected both for their accessibility and importance Systematically captures the breadth and diversity of planning theory and puts issues into wider social and political contexts without assuming prior knowledge of the field