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The research extended to the suppliers (auto-component manufacturers) responsibility towards the environment. The statistical tools used for this section were Chi-square (Cross-tab) and Logistic Regression with the attributes of corporate governance, product design, green procurement, environmentally friendly manufacturing, green packaging, waste management, and green inspection was used to measure their environmental responsibility
In the field of Corporate Social Responsibility (CSR) and sustainability, a profound challenge emerges — the intersection of traditional practices with the relentless march of technology. Companies face a pressing dilemma as they navigate mandatory and voluntary CSR requirements, grapple with stakeholder demands, and strive for transparency in a digitally-driven era. The relationship between technology and CSR has become a pivotal concern, affecting compliance, monitoring, reporting, and ultimately, the very fabric of corporate reputation. This challenge calls for a nuanced understanding, and it is precisely this void that the book, Technology-Driven Evolution of the Corporate Social Responsibility Ecosystem, aims to fill. The central predicament lies in the dynamic evolution of CSR practices against the backdrop of technological advancements. As companies seek to balance mandatory and voluntary CSR initiatives, the landscape is fraught with complexities. Stakeholders, armed with technology, demand accountability, and transparency, pressuring companies to adapt swiftly. The challenge extends to the need for effective reporting, maintaining social legitimacy, and navigating the intricacies of CSR governance in a rapidly digitizing world. The traditional norms of CSR are being reshaped, requiring businesses to not only comprehend but also harness technology to align with societal expectations and environmental imperatives.
The evidence is increasingly persuasive. We are changing the way our planet's physical systems work—irrevocably. These changes are global and interconnected and unavoidable. They are upon us already, making it virtually impossible for any modern society to continue its present trajectory of growth. This book provides a penetrating analysis of how we have come to this point, of why science and technology will fail to solve these problems, and of how we as a society must change in order to avoid ecological catastrophe. The scope is broad, the urgency of the message is impossible to ignore.
This new volume takes an in-depth look at the post-COVID tourism and hospitality scenario and how the industry has adapted to the new normal. With chapters from authors from over a dozen countries, the book shares information and experiences on how diverse hospitality and tourism sectors are navigating the post-COVID era. The book offers analyses of post-COVID trends in the travel, tourism, and hospitality sector along with case studies and COVID tourism recovery strategies. It discusses post-COVID safety protocols, sustainable tourism practices, post-COVID-19 public policies for tourism, and more. Specific tourism and hospitality sectors are also considered, including wine tourism, MICE (meetings, incentives, conferences, and exhibitions) tourism, regional tourism, food delivery services, and others. The book also explores innovations and digital solutions for tourism and hospitality in the COVID-19 pandemic.
Senior Citizens' Perceptions On E-Banking Services presents the evolution of banking, the influence of information and communication technologies on banking and its products, and the quintessential role played by computer science in fulfilling banks' marketing objective of servicing senior customers at a lower cost, reaping more profits. It also highlights the use of advanced statistics and computer science to measure, mitigate and manage various risks associated with banks' business with its customers and other banks. In addition, the book reveals the growing influence of customer relationship management and data mining in tackling various marketing-related problems and fraud detection problems in the banking industry. Over recent years there has been a lack of a comprehensive and accessible textbook that deals with the broad spectrum of banking issues. This book will be insightful for students, academicians, and banking professionals.
Emotional impulses heavily influence the behavior of customers. Sensory marketing establishes an emotional connection between the company and the customers, thus yielding a positive response towards the brand. It has a strong influence not only on the perceptions but also on the choices of the customers. It assists the organizations in delivering a unique multisensory experience and capitalizes on new marketing opportunities. Therefore, businesses should carefully formulate sensory marketing strategies revolving around the details of offered product mix, prospective modes of communication, as well as point-of-sale actions. Promoting Consumer Engagement Through Emotional Branding and Sensory Marketing provides strategies for approaching customers through their senses to better formulate effective sensory tactics. It strengthens the research in communicating brand image, enhancing brand recognition, generating brand loyalty, and increasing brand appeal through sensory marketing. Covering topics such as customer engagement, brand experience, and service quality, this premier reference source is an indispensable resource for business leaders and executives, marketing professionals, brand specialists, students and faculty of higher education, librarians, researchers, and academicians.
Agri-Food 4.0: Innovations, Challenges and Strategies addresses new research on digital technologies in the Agri-Food industry, including smart packaging, smart warehousing, effective inventory control, blockchain technology, artificial intelligence, and other Industry 4.0 concepts.
Many industries are affected by the growing advancements and stability of the internet of things (IoT) technologies and tools. These include the agricultural fields. With such advancements, decision-enabling agricultural field data gets gathered and transmitted meticulously through numerous IoT sensors and devices deployed in agricultural fields and their surroundings. Further study on these technologies is required to ensure they are utilized appropriately within the field. Applying Drone Technologies and Robotics for Agricultural Sustainability conveys the latest trends and transitions happening in the digital space in order to fulfill the varying needs and sentiments of the agriculture domain. Covering key topics such as deep learning, robots, sustainability, and smart farming, this premier reference source is ideal for industry professionals, farmers, computer scientists, policymakers, researchers, scholars, practitioners, instructors, and students.
This book advances an innovative, multi-jurisdictional argument for the necessity of company law reform to reorient companies towards environmental sustainability.
Traditionally, industry has been accused of sacrificing sustainable development in the pursuit of short-term profit. Yet today, under the banner of Corporate Environmental Responsibility (CER), a growing number of business organizations are claiming to be part of the solution rather than part of the problem. So, what is this emerging phenomenon of CER and what does it aspire to achieve? How pervasive is it and what are its implications for both business and the environment? This collection of essential articles and papers maps the development of the CER concept, traces the principal debates concerning its contribution to environmental protection, assesses the evidence as to what extent corporations are seeking to "do well be doing good" and explains why some companies have gone down this path when others, similarly situated, have been unwilling to do so. In essence, it asks: what has CER accomplished, what can it accomplish, and what is beyond its reach?