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The Design and Construction industry is in a state of attempted change. Improvement is a key word for employer, consultant and contractor. Real steps forward are slow, and most damning is the continuous repetition of the same mistakes. Communication in the Design Process considers the gap that can exist between client expectation and realisation in building projects. It focuses on the communication interface between the employer and the consultant design team, and specifically on the areas of function, finance, timescale and aesthetics. This book includes an extensive review of current thinking and guidance on this and other related subjects. New data is obtained from a survey using questionnaires and personal semi-structured interviews. Data is presented graphically, analysed and compared with practice as defined in current literature.
A frank explanation for designers on how to create and implement a practical process for creating functional visual communication Feeling uninspired? That shouldn't keep you from creating great design work. Design is not about luck, inspiration, or personal expression.
VISCOMM has been developed by experienced and knowledgeable teachers who understand what works in the Visual Communication Design classroom, to offer a complete and flexible resource package for the new study design. Contemporary design practise and trends are showcased along with examples of student work and both local and global designers to demonstrate current skills, methods and techniques at a variety of levels. Step-by-step visual guides and instructional diagrams cater for visual learners and help students understand and apply design elements and principles. Assessment tasks include a wide variety of individual, group work and extended tasks. These tasks can be matched to the outcomes of the study design, cater to different learning styles and provide opportunities to build up assessable folios. A strong focus on historical and contemporary typographic practice ensures a comprehensive coverage of the new study design. Many chapters rely on minimal prior knowledge, allowing for a flexible course structure that suits the needs and interests of teachers and students. If you order this product you will receive the following components: Print Textbook: delivered in full colour print. PDF Textbook: a downloadable PDF version of the student text that enables students to take notes and bookmark pages. The PDF textbook can be used in class or as a reference at home. To access the PDF textbook, simply register for a Cambridge GO account and enter the 16 character access code found in the front inside cover of your textbook.
Web Site Design is Communication Design is written for practitioners, trainers, and students of Communication, Business, Information Science and Media Design. This book is based on a series of case studies of the web site design processes in smaller and larger organizations, including Amazon and Microsoft. It offers a well-researched, reflective and thorough analysis of the activities undertaken, in combination with practical, real-life experiences of web site designers and producers. It pays attention to the often complicated organizational context that web designers and producers have to work in, while they serve both bosses and target groups to their best intents. The importance of careful evaluation is stressed throughout the book and the in concluding checklists, which guide the practitioner through the design process, from initial idea through site maintenance and re-design.
Successful web design teams depend on clear communication between developers and their clients—and among members of the development team. Wireframes, site maps, flow charts, and other design diagrams establish a common language so designers and project teams can capture ideas, track progress, and keep their stakeholders informed. In this all new edition of Communicating Design, author and information architect Dan Brown defines and describes each deliverable, then offers practical advice for creating the documents and using them in the context of teamwork and presentations, independent of methodology. Whatever processes, tools, or approaches you use, this book will help you improve the creation and presentation of your wireframes, site maps, flow charts, and other deliverables. The book now features: An improved structure comprising two main sections: Design Diagrams and Design Deliverables. The first focuses on the nuts and bolts of design documentation and the second explains how to pull it all together. New deliverable: design briefs, as well as updated advice on wireframes, flow charts, and concept models. More illustrations, to help designers understand the subtle variations and approaches to creating design diagrams. Reader exercises, for those lonely nights when all you really want to do is practice creating wireframes, or for use in workshops and classes. Contributions from industry leaders: Tamara Adlin, Stephen Anderson, Dana Chisnell, Nathan Curtis, Chris Fahey, James Melzer, Steve Mulder, Donna Spencer, and Russ Unger. “As an educator, I have looked to Communicating Design both as a formal textbook and an informal guide for its design systems that ultimately make our ideas possible and the complex clear.” —Liz Danzico, from the Foreword
Complete coverage of basic design principles illustrated by student examples Design for Communication offers a unique approach to mastering the basic design principles, conceptual problem-solving methods, and critical-thinking skills that distinguish graphic designers from desktop technicians. This book presents forty-two basic to advanced graphic design and typography assignments collaboratively written by college educators to teach the fundamental processes, concepts, and techniques through hands-on applications. Each assignment is illustrated with actual student solutions, and each includes a process narrative and an educator's critical analysis revealing the reasoning behind the creative strategies employed by each individual student solution. Assignments are organized from basic to advanced within six sections: * The elements and principles of design * Typography as image * Creative word play * Word and image * Grid and visual hierarchy * Visual advocacy Design for Communication is a highly visual resource of instruction, information, ideas, and inspiration for students and professionals.
This text presents a different approach to the traditional engineering graphics course by emphasizing the importance of sketching, 3D solid modelling and the use of design data bases throughout the engineering process.
vi The process is important! I learned this lesson the hard way during my previous existence working as a design engineer with PA Consulting Group's Cambridge Technology Centre. One of my earliest assignments involved the development of a piece of labo- tory automation equipment for a major European pharmaceutical manufacturer.Two things stick in my mind from those early days – first, that the equipment was always to be ready for delivery in three weeks and,second,that being able to write well structured Pascal was not sufficient to deliver reliable software performance. Delivery was ultimately six months late,the project ran some sixty percent over budget and I gained my first promotion to Senior Engineer. At the time it puzzled me that I had been unable to predict the John Clarkson real effort required to complete the automation project – I had Reader in Engineering Design, genuinely believed that the project would be finished in three Director, Cambridge Engineering weeks.It was some years later that I discovered Kenneth Cooper's Design Centre papers describing the Rework Cycle and realised that I had been the victim of “undiscovered rework”.I quickly learned that project plans were not just inaccurate,as most project managers would attest,but often grossly misleading,bearing little resemblance to actual development practice.
Building project design teams struggle to (1) collaborate around processes within projects, (2) share processes between projects, and (3) understand opportunities for investment in improving processes across projects. Overcoming each challenge requires effective and efficient communication of design processes. Yet, methods for communicating design processes from the design process communication research field are too cumbersome to be useful during design, and methods from the project information management research field focus only on information exchange and not process communication. To address these limitations, I aggregate findings from organizational science, human computer interaction, and process modeling fields to develop the characteristics of the Design Process Communication Methodology (DPCM). DPCM is Computable, Embedded, Modular, Personalized, Scalable, Shared, Social, and Transparent. Enabling these characteristics, DPCM consists of elements which represent and contextualize processes and methods that enable designers to capture and retrieve processes. To test DPCM, I map the elements and method s to the Process Integration Platform (PIP). PIP is a web tool that enables project teams to organize and share files as nodes in an information dependency map that emerges as the team works. Results from the use of PIP in student design charrettes and class projects provide evidence for the power of DPCM to effectively and efficiently communicate building design processes within project teams, between project teams, and across project teams. I claim DPCM as a contribution to the fields of design process management and project information management. DPCM lays the foundation for commercial software that shifts focus away from incremental and fragmented process improvement toward a platform that nurtures emergence of (1) improved multi-disciplinary collaboration, (2) process knowledge sharing, and (3) innovation-enabling understanding of existing processes.
This unique, comprehensive work will give students a firm grasp of the theory and practice of communication design. It will inspire them to look beyond aesthetic concerns and develop an integrated, multidimensional understanding of this everchanging field. Complete with practical examples, case studies, and cutting-edge research, this eloquent primer is a springboard to integrated, contemporary communication design. Book jacket.