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The true story of a man, a company, a sport, and a nation. In 1921, Converse hired 20-year-old Chuck Taylor as a salesman, sparking a nearly 50-year career that defined the Converse All Star basketball shoe. Although his name is on the label of the legendary All Stars, which have been worn by hundreds of millions, little is known about the man behind the name. For this biography, Abe Aamidor went on a three-year quest to learn the true story of Chuck Taylor. The search took him across the country, tracking down leads, separating fact from fiction, and discovering that the truth—warts and all—was much more interesting than the myth. Chuck Taylor was a basketball player who also served as a wartime coach with the US Army Air Forces and organized thousands of high school and college basketball clinics. He was a true “ambassador of basketball” in Europe and South America as well as all over the United States. And he was, to be sure, a consummate marketing genius who was inducted into the Sporting Goods Hall of Fame and the Naismith Memorial Basketball Hall of Fame. “A fascinating study on a pioneer . . . and an instructive look at the roots of a billion-dollar industry.” —American Way magazine
Converse s Chuck Taylor All-Stars are a phenomenon that spans generations, with fans that vary as greatly as the sneaker...
Chuck Taylor's OCD has rendered him a high school outcast. His endless routines and habitual hand washing threaten to scare away both his closest friend and the amazing new girl in town. Sure he happens to share the name of the icon behind the coolest sneakers in the world, but even Chuck knows his bizarre system of wearing different color "Cons" depending on his mood is completely crazy. In this hilariously candid debut novel from comedian Aaron Karo—who grew up with a few obsessions and compulsions of his own—very bad things are going to happen to Chuck. But maybe that's a good thing. Because with graduation looming, Chuck finds himself with one last chance to face his inner demons, defend his best friend, and win over the girl of his dreams. No matter what happens, though, he'll have to get his hands dirty.
The definitive primer on the world’s most popular shoe: the basketball sneaker. Basketball shoes have a long and storied history both on and off the court. Back in the 1930s, a basketball sneaker was created for straight-up performance. Today, hoops footwear do double duty: they’re designed for and by elite players, but to sneakerheads, how they look is nearly as important as how they perform. SLAM Kicks breaks down the path of the basketball sneaker, from the birth of the very first iconic shoe, the Converse Chuck Taylor All-Star, to the white-hot best-selling cultural-phenomenon Nike Air Jordan sneaker line. This book showcases the hottest basketball kicks over time, throwbacks and new shoes alike, covering each legendary sneaker and its design, the technical advancements found in the shoe, the athletes who made the shoe famous, and the cultural waves the footwear has made off the basketball court. Featured sneakers also include the Adidas Jabbar, the Puma Clyde, the Nike Air Force One, the Reebok Question, the AND1 Tai Chi, the Nike Zoom Kobe IV, and many others. SLAM Kicks: Basketball Sneakers That Changed the Game is the perfect gift for basketball-sneaker fans and street-fashion enthusiasts alike.
“A vivid picture of how what we wear on our feet can tell us what it really means to be an American.”—Vanity Fair “Expansive, thorough, and entertaining . . . a comprehensive look at how much the sneaker became a signature indicator of cool.”—The Wall Street Journal A cultural history of sneakers, tracing the footprint of one of our most iconic fashions across sports, business, pop culture, and American identity “It’s gotta be the shoes.” When Spike Lee said it to Michael Jordan in a 1989 commercial, it was with a wink and a nod—what makes MJ so good? His Nike Air Jordan IIIs, of course. But as Nicholas Smith reveals in this captivating history, Lee’s line also speaks to the sneaker’s place at the heart of American culture. Once the athletic shoe graduated from the beaches and croquet courts of the wealthy elite to streetwear ubiquity, its journey through the heart of American life was just getting started. In this rollicking narrative, Nicholas K. Smith carries us through the long twentieth century as sneakers became the totem of subcultures. We follow the humble athletic and watch as sneakers become the calling card of California skaters and New York MCs, the spark of riots and gang violence, the heart of a global economic controversy, the muse of haute couture, and a lynchpin in the transformation of big sports into big business. Along the way, we meet larger-than-life mavericks and surprising visionaries: genius rubber inventor Charles Goodyear, risking everything to get his formula right; the warring brothers who started dueling shoe empires; road-warrior Chuck Taylor, hawking shoes out of his trunk; and many more mavericks, hustlers, and dreamers. With a sure stride and a broad footprint, Kicks introduces us to an influential and evolving legacy.
Now in paperback, bestselling author Graham draws on the techniques used by advertisers and celebrities to show how anyone can create and project the positive and distinctive image that spells success.
Do you want to see how the big brands really make shoes? Now you can! More than just a tour through a sneaker factory, How Shoes are Made will show you how modern shoes come to life! From drawing shoe designs to sample development and footwear manufacturing you will see how it’s done. Written by veteran shoemaking pros, How Shoes are Made will give you a look inside the REAL world of shoe design, development and mass production. Updated 2019 Edition! Includes 26 Chapters explaining shoe design, shoe pattern making, sample development, footwear materials, stitching, outsole and tooling design, EVA forming, final assembly, shoe lasts, shoe factory prices, quality control, shoemaking equipment, starting your own shoe brand, and much more! 200 pages with over 400 color photos and drawings. A must-read for young shoe designers, sneakerheads, or any footwear fanatic! Over 10,000 copies sold! Read in over 60 countries!
Detective Comics featured DC's first masked adventurer and went on to give the company its name (from Detective Comics Inc.) and the only character to dominate American popular culture three separate times, each a generation apart: Batman. Join us in a celebration of Detective Comics' amazing eight-decade run and Batman's 80 years, with reflections on Detective Comics by Cory Doctorow, Neil Gaiman, Glen David Gold, Senator Patrick Leahy, Denny O'Neil, Anthony Tollin, police chief Shelley Zimmerman and Paul Levitz. This special collector's edition also features the very first Batman story; the debuts of classic sidekicks and allies like Robin, Batgirl, Batwoman and even Bat-Mite; and the first stories of archvillains Two-Face, the Riddler and Man-Bat. With a new cover by DC publisher and chief creative officer Jim Lee, a never-before-published sketchbook of Lew Sayre Schwartz, a never-before-published scene from Bruce Wayne's childhood by Paul Levitz and Denys Cowan and much, much more, this is sure to be the celebration of the year!
The case deals with one of the most iconic retro brands in the world of sneakers -- Chuck Taylor All Star, which was first developed by Converse in 1917. Converse, which at one time was the market leader in sport shoes, received a setback in market share in the 1970s with competition from new players in the athletic shoe market such as Nike. Converse's Chuck Taylor All Star sneaker was a unique brand in that consumers used it for casual wear despite its being marketed as an athletic shoe. Nike recognized the brand potential of Converse, specifically the Chuck Taylor sneaker, and acquired the company in 2003. Through the use of unique marketing initiatives, such as music sponsorships and the engagement of fans and consumers over social media, Nike revived the brand. However, when a new variant of the Converse sneaker was launched in 2015, it was not well accepted by consumers. This case discusses the possible growth strategies for the Chuck Taylor All Star sneakers, when competition in the sneaker market was growing and consumers were not responding positively to new innovations in Chuck Taylor All Star sneaker designs.
A groundbreaking traveling exhibition, Out of the Box showcases sneakers, from the mid-nineteenth century to sports performance breakthroughs, to present-day cultural icons. Drawn from the collection of the Bata Shoe Museum and significant private collectors, museums, and archives—including adidas AG, Converse Archives, Kosow Sneaker Museum, Nike Archives, Northampton Museums and Art Gallery, and Reebok Archives—this selection is richly contextualized with interviews and essays by design innovators, sneaker collectors, and cultural historians, creating a backdrop of the technical innovation, fashion trends, social history, and marketing campaigns that shaped the form over the past two centuries. Out of the Box includes sneakers ranging from an 1860 spiked running shoe, a pair of 1936 track shoes, Air Jordans I–XX3, the original Air Force 1, and early Adidas Superstars to contemporary sneakers by prominent figures including Damien Hirst, Jeremy Scott, Jeff Staple, and Kanye West. The book also highlights sneakers and prototype drawings that span the career of Nike sneaker design legend Tinker Hatfield, making this the definitive illustrated history of sneaker culture.