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"Various political dispensations have always claimed entitlement over India and her people on the back of electoral mandate over the past several decades since India attained Independence. However India has been denied its rightful place in the comity of Nations when measured on the critical index of human, economic & social development. This book is a vivid account of the progress made by India under the watch of various political parties & questions the glaring loopholes in our development story which they have left behind for the future generations to fill."
This book is a compendium of papers presented in the ‘International Conference on Emerging Global Economic Situation: Impact on Trade and Agribusiness in India’. The book is structured in four parts with thirty seven papers. The first part discusses the Emerging Trend in Export of Agricultural Commodities, while second part highlights the Emerging Issues in Agribusiness in India. The third part of book presents the performance of Agro-based Industries in India and last part presents Innovation and Emerging Areas in Agriculture. This book will be very useful for all those are interested in issues related to Agribusiness Trade Policies and its implementation in our country.
Cereals, pulses, roots, and tubers are major food sources worldwide and make a substantial contribution to the intake of carbohydrates, protein, and fiber, as well as vitamin E and B. The Handbook of Cereals, Pulses, Roots, and Tubers: Functionality, Health Benefits, and Applications provides information about commercial cereals, pulses, and their nutritional profile, as well as health benefits and their food and non-food applications. Split into four sections, this handbook covers all the recent research about the related crops and outlines matters needing further research in the field of agriculture sciences. Both qualitative and quantitative analysis of nutrients and bio-actives, and their beneficial effects on human health, are highlighted in this book. The conclusions drawn and future perspectives proposed in each chapter will also help researchers to take more focused approaches. FEATURES Covers the full spectrum of cereals, pulses, roots, and tubers grain production, processing, and their use for foods, feeds, fuels, and industrial materials, and other uses Contains the latest information from grain science professionals and food technologists alike Provides comprehensive knowledge on the nutritional and non-nutritional aspects of cereals, pulses, and tubers Discusses the latest development in modification of native starch Provides information in enhancing shelf life and its utilization in phytochemical rich product development The result of various well-versed researchers across the globe sharing their knowledge and experience, this handbook will be a valuable resource for students, researchers, and industrial practioners who wish to enhance their knowledge and insights on cereals, pulses, roots, and tubers.
In the increasingly competitive global market, successful and meaningful intercultural advertising plays a key role in reaching out to consumers from diverse language and cultural backgrounds. Therefore, it is crucial for individuals and businesses to be able to navigate the field of marketing communications to cut through the noise in a consumerist society to persuade their target audience. The Role of Language and Symbols in Promotional Strategies and Marketing Schemes provides emerging research exploring the theoretical and practical aspects of the power of words and symbols used in promotional strategies and marketing schemes. Featuring coverage on a broad range of topics such as shock advertising, branding, and celebrity endorsement, this book is ideally designed for marketers, managers, business professionals, academicians, researchers, and graduate-level students seeking current research on the use of language and symbols in marketing tactics.
This volume is authored by Rajat K. Baisya, alumnus of the department of Food Technology and Biochemical Engineering and a distinguished scholar, author and management consultant. The foundations of Jadavpur university and its origins as a technological institution imagined in a nationalist mould, established as a counter to the colonial British education and as a part of the movement for independence, are relatively well-known. What is less explored is the journey that the National Council of Education underwent to transform itself into the Jadavpur University. As a premier institution of higher learning in India at the present time, Jadavpur University has a number of stalwart professors to thank for its worldwide reputation. This book covers the biographies of twenty-two such professors of the Faculty of Engineering and Technology. Written from the ‘technological perspective’, the book attempts to trace a form of history of Jadavpur University through the microhistories of the individuals responsible for its beginnings and subsequent growth.
This textbook discusses supply chain management and provides a comprehensive overview of all the key activities and issues of supply chain and logistics functions as an integrated discipline. Taking a comprehensive approach, it reviews end-to-end supply chain management from procurement to production to warehousing, distribution and customer service. It explores how each interface can be managed with the ultimate objective of providing superior customer experience to ensure satisfaction at the least cost while delivering incremental value in a competitive environment. This volume: Guides on designing effective development and management of the supply chain network, which is an invaluable source of sustainable, competitive advantage in today’s turbulent global marketplace Examines the complexities and challenges of catering to the flexible and fluctuating customer demand, warehousing, channel distribution and transportation, global logistics value chain management, and performance management Discusses short practical cases to explain the decision-making process with respect to manufacturing decisions and inventory for efficient working capital management, both of which are critical for supply chain performance Explores performance management matrix, maturity models and so on This book will be useful to students, researchers and faculty from the fields of business management, supply chain and logistics management, and mechanical and civil engineering. It will also be an invaluable companion to consultants and business executives working in the field of supply chain and logistics.
The Indian Economy Is Undoubtedly On The Fulcrum Of An Ever-Increasing Growth Curve. Long Criticised For Nurturing An Inward Looking Economy, The Country S Impressive Gdp Growth Of 9.2 Per Cent During The Financial Year 2006 07 And 8.4 Per Cent In 2005-06 Has Led The Experts Of Globalisation Forecast That By The Next Thirty Years India S Economy Could Be Larger Than All But Those Of The United States And China. Thus, India Has Not Only Been Able To Discard Its Image As The Tortoise Of The Region But Has Also Presented Itself To The World As An Economic Powerhouse. The Initiatives Taken In The Early 1990S Continue To Bring The Rewards And Have Enabled India To Become The Fourth Largest Gdp In The World In Terms Of Purchasing Power. Today, The Young Generation Has The Potential To Absorb And Master New Technologies. The Country Has A Healthy Regulatory Environment And Strong Financial System. Owing To Its Better Returns On Investments, It Has Been Able To Attract A Large Number Of Foreign Investors. Mncs Are Today Looking For Low-Cost Manufacturing Bases, And India Is Seen As Their Favourite Choice. It Has Been Estimated By The Eminent Economists That India May Emerge As One Of The Three Top Engineering Goods Exporters Among Low- Cost Offshore Manufacturers With An Export Target Of $ 250-300 Billion By 2015. Likewise, It Is Becoming A Major Force In Complex, High-End And High Margin Information Technology Services.Today, There Is An Increasing Willingness Internationally To Work With India And Build Relationships For Mutual Benefit In Different Fields Automobile, Pharmaceuticals, Tourism, Electronics & Communications, To Name A Few. No Wonder There Are Many Who Believe That The Future Belongs To India. It Is Not To Say That The Country Has An Easy Ride Ahead. Its First Challenge Is To Broad-Base Growth. According To World Bank Data, A Considerably Large Proportion Of India S Population Earns Less Than $ 2 A Day. Furthermore, The Problems Of Illiteracy, Lack Of Health Care And Unemployment Are Still Acute, Which Indicate That India Is Long Way Away From Prosperity. The Changing Face Of Indian Economy Thus Needs To Be Looked Into From Several Sides. The Present Book Is A Modest Effort In This Direction. It Makes An Analytic Study Of India S Progress Since Independence Of The Country And Focuses On The Policies And Initiatives Taken As Yet. It Aims At Acquainting Readers With The Economic Scenario Of India In Its True Spirit.It Is Hoped That The Book Will Prove An Ideal Reference Book For Students, Researchers And Teachers Of Economics. Even The General Readers Interested In The Present State Of Indian Economy And Its Progress Will Find It Valuable And Informative.
The Role of Functional Food Security in Global Health presents a collective approach to food security through the use of functional foods as a strategy to prevent under nutrition and related diseases. This approach reflects the views of the Food and Agriculture Organization of the United Nations, the World Health Organization, the World Heart Federation and the American Heart Association who advise Mediterranean, Paleolithic, plant food based diets, and European vegetarian diets for the prevention of cardiovascular disease. In addition, the book also emphasizes the inclusion of spices, herbs and millets, as well as animal foods. This book will be a great resource to the food industry as it presents the most efficient ways to use technology to manufacture slowly absorbed, micronutrient rich functional foods by blending foods that are rich in healthy nutrients. - Provides greater knowledge on functional food security - Highlights the necessary changes to the western diet that are needed to achieve food security - Explains the utility and necessity of functional food security in the prevention of noncommunicable diseases - Presents policy changes in food production for farmers and the larger food industry - Offers suggestions on what can be done to enhance functional food production while simultaneously decreasing production costs