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Winning the Chain Restaurant Game Are you ready for success?... Find out what it takes in this insider's guide to making it intoday's most exciting growth industry. In this instructive and inspiring book, award-winning authorsand foodservice industry experts Charles Bernstein and Ron Paultell how the most successful restaurant companies win withbottom-up management, putting the customer on top. Based oninterviews with more than a hundred industry executives and packedwith enlightening examples as well as a few historic failures, thisunique book teaches important lessons for restaurateurs and otherentrepreneurs: * Presents the first authoritative, in-depth look at therestaurant chain industry as a whole * Tells how successful chain CEOs produce results with variedwinning styles * Isolates and clearly describes the eight crucial factors, orstrategic "links," vital to restaurant chain success * Tells how chains can capitalize on bulk purchasing, brandidentity, consistent execution, an individual sense of styleand--most of all--finding unique ways to please thecustomer Few success stories so thoroughly embody the twentieth-centuryAmerican dream as those of restaurant chains such as McDonald's,KFC, Pizza Hut, Wendy's, Little Caesar's, and Taco Bell. Butbesides the "true grit" demonstrated by entrepreneurial heros likeMcDonald's Ray Kroc and Wendy's Dave Thomas, what does it take tobuild and maintain a successful restaurant or retail chain? Findout in this first book to give a broad, long-term perspective onone of the nation's leading growth industries and to offer cruciallessons for all entrepreneurs, no matter what the business. Winning the Chain Restaurant Game, by award-winning authors andnoted foodservice industry experts Charles Bernstein and Ron Paul,documents the critical success factors required for one of thetoughest, most competitive industries. Highlighting the winning styles of more than a hundred chainexecutives, their triumphs, trials, disappointments, andturnarounds, this fascinating and instructive book identifies theeight strategic "links" that lead to victory in the chainrestaurant business. With surgical precision, Bernstein and Paulexplore such key factors as leadership, motivation, bulkpurchasing, marketing, identity, consistency, and expansion. Butthey place focus ahead of everything and conclude that theentrepreneurial passion of an executive who deeply believes in hisconcept is the ultimate catalyst for success. Small- to medium-size chains are going public at a dizzying paceand there are enormous financial opportunities for savvy restaurantowners. Winning the Chain Restaurant Game arms operators with thevital know-how needed to win the game.
Learn about new strategies to improve service, quality, and profitability for quick service restaurants!Quick Service Restaurants, Franchising, and Multi-Unit Chain Management examines a variety of issues pertaining to quick service restaurants. Quick-service restaurants (QSR) are the dominant sector of the foodservice industry and a one-hundred-billion-dollar industry. Since their inception in the 1920s, quick-service restaurants have become one of the cultural icons of America. This informative book contains vital information on: growth, change and strategy in the international foodservice industry food safety as an international problem and the formation of outreach committees to combat the challenges faced globally food consumption patterns and the driving forces that influence consumer food preferences the differences between mature and younger customers’ expectations and experiences in QSRs, casual, and fine dining restaurants consumer attitudes toward airline food adding quick-service meals to airplane menus factors influencing parental patronage of QSRs a case study on how Billy Ingram, founder of White Castle restaurants, made the hamburger a staple on American menus
Unchained: Building Next Generation Supply Chain Systems for the Changing Restaurant Industry explores the vital characteristics and attributes that are critical for building efficient and successful supply chains. Unchained is organized into three distinct parts. Part I provides a background baseline knowledge of the restaurant industry, the changing agricultural and geopolitical world, and the role of foodservice supply chains as vital to the success of the foodservice industry. In Part II, the eight key pillars that are essential for creating high-performing foodservice supply chains are presented. Part III provides a diagnostic methodology for assessing the performance of a supply system, including the determination of its benefits and return on investment. Each chapter includes learning objectives, key terms, discussion questions, and a case example that runs throughout the book to support connections between critical concepts and real-world application. Unchained is an essential resource for future and current foodservice industry professionals committed to building effective supply chain systems.