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20 consultants in the field of SMB from 17 countries tell about their carrier and their daily business - an entertaining book, rich with ideas and examples for the successful usage of "interculturality". And a striking description of todays IT-industry and the world of Small and Medium Size Businesses worldwide. How to place for instance a German product in the bilingual market of Canada, which is used to the American markets but "culturally European"? How to found a foreign company's dependence in Malaysia with its 9 mother tongues? How to enter the Eastern European market with a concept "made in Germany"? What to pay attention to, if international negotiations should be done in China? How to approach as a consultant in an Arabic kingdom accompanying the build-up of a huge modern University in the dessert? This book is about cleverly used human network, it is about way of living and working beyond the usual. It is consultants and business people from different cultures speaking about their careers and efforts - and they offer a fine reader with anecdots, a helpful guidebook to intercultural aspects of business - and non-business life. By the way this book surprises with some highlights. For instance SAP-Co-Founder Hans Schrader for the first time tells the story of internationalisation of SAP, and the CEO Toru Yamashita from NTT Data, Tokyo, big japanese IT-company, gives his vision of a global company, driven by interculturalism. Hans Königes, Chief Editor of the leading IT-magazine Computerwoche about the book: Consultants always have some nice story to tell, as they meet with divers people from around the world. Most interesting all this becomes - as this volume shows - if consultants and customers come from different cultures and countries. This means mentalities and cultures clash. Do we know each other in the global village? No, still we are surprised by the variety of ways of life, still we are astonished, still we find lots of things to learn.
A country’s culture consciously and subconsciously shapes values, assumptions, perceptions, and behaviors. Understanding how talent is developed in different cultures is essential for global talent development (TD) professionals. To be successful, these professionals must cultivate the appropriate workplace and learning activities that build on the work styles of participants. In this issue of TD at Work you will: • Discover the challenges of training globally, including how they relate to leadership and communication. • Learn about the core competencies of global TD professionals. • Gain tips and information about training design, development, implementation, and evaluation. • Receive guidelines for global scheduling and resource challenges.
Case studies include: General Electric; Whirlpool; Colgate-Palmolive; Shell; Warner-Lambert; Toshiba; Coca-Cola; Xerox; Federal Express and Hewlett-Packard.Case studies include: General Electric; Whirlpool; Colgate-Palmolive; Shell; Warner-Lambert; Toshiba; Coca-Cola; Xerox; Federal Express and Hewlett-Packard.
Stop dreaming and start your own business Employee to Entrepreneur shows you how to seamlessly move from employed to self-employed, how to effectively harness, utilise and exploit the skills and expertise you’ve already gained in your corporate emploment and use them all to help you start your own business and make the exciting move from employee to entrepreneur. You can turn a career brick wall into an exciting opportunity and start your own business. This book dispels all the myths, dissolves all the obstacles and takes you on a business startup journey that will help you to assess all your options, appraise your ideas, write a great business plan and establish a sensible, functioning and profitable new business using the wealth of knowledge, expertise and insight your employment will have taught you.
This book illustrates the various facets of internationalization in managerial practice, starting with a strategic outline of the many options firms have when formulating internationalization strategies. Designed as a textbook for Bachelor, Master and MBA classrooms, the core of the book consists of six case studies on firms from diverse industries, such as sporting goods, aviation, grocery discount, motorcycle, computer and IT, and fast-food. The cases present a variety of ways of entering and operating in foreign markets, such as export, franchising, joint ventures, strategic alliances, greenfield-investments, acquisitions and mergers. In addition to market entry strategies, the cases provide readers, educators and students with insights into target market strategies, timing strategies, allocation strategies and coordination strategies of well-known companies.
In Entrepreneurship and Sustainability the editors and contributors challenge the notion that not-for-profit social entrepreneurship is the only sort that can lead to the alleviation of poverty. Entrepreneurship for profit is not just about the entrepreneur doing well. Entrepreneurs worldwide are leading successful for-profit ventures which contribute to poverty alleviation in their communities. With the challenge of global poverty before them, entrepreneurs continue to develop innovative, business-oriented ventures that deliver promising solutions to this complex and urgent agenda. This book explores how to bring commercial investors together with those who are best placed to reach the poorest customers. With case studies from around the World, the focus of the contributions is on the new breed of entrepreneurs who are blending a profit motive with a desire to make a difference in their communities and beyond borders. A number of the contributions here also recognize that whilst much research has been devoted to poverty alleviation in developing countries, this is only part of the story. Studies in this volume also focus upon enterprise solutions to poverty in pockets of significant deprivation in high-income countries, such as the Appalachia region of the US, in parts of Europe, and the richer Asian countries. Much has been written about the achievements of socially orientated non-profit microfinance institutions. This valuable, academically rigorous but accessible book will help academics, policy makers, and business people consider what the next generation of more commercially orientated banks for the 'bottom billion' might look like.
"This is a story about stories and specifically about some of the stories that Americans have told themselves about corporate economic power." In this book, Anne Mayhew focuses on the stories surrounding the creation of Standard Oil and Wal-Mart and their founders , John D. Rockefeller and Sam Walton, combining the accounts of economists with the s
Honesty in thought leadership matters. And so does seeing the light. Honesty, in its purest form, is a key characteristic of all thought leaders, so I’m going to hit you with the truth. Many business books today are written for the purpose of winning more business for an author, or acquiring new speaking gigs, and anyone who fits into that camp is A-OK with me. It’s a smart move. But after more than four decades in sales and marketing, I’m beyond those goals. Frankly, it feels great that I’m not anchored to those intentions anymore. I have only one intent in The Second-Best Business Book Ever Written, and that’s to teach the ins and outs of thought leadership to as many people as possible because that’s how corporations, and the individuals who run them, succeed. There’s a process to becoming a thought leader; it’s methodical, detailed, and rewarding. After all, where’s the amusement in being a price-chopper? Or even a technology leader where the tenure is as short as my nephew’s attention span? The greatest thought leaders started sharing their thinking 2,500 years ago through the teachings of my four favorites: Socrates, Plato, Aristotle, and Aspasia. I’m going to travel with you down the thought leadership road, known as the Via Egnatia, from the foothills that rise above Athens to the skyscrapers that tower above Madison Avenue. And along the way, I’m going to show you how I did it for Fortune 500 companies, and for small and midsize businesses, with a few wild detours along the way. By all accounts, the Green Bay Packers future Hall of Fame quarterback Aaron Rodgers was born with a rock-solid throwing arm and an annoying chip on his shoulder. I’m no Rodgers fan; after all, I was born and raised in inner-city Chicago and have been a Bears fan since birth, but I recognize greatness, and Aaron Rodgers is a great football player. Some of his other qualities? Not so much. But these aren’t lessons about tackle football. They’re insights about leadership; about what happens off the football field, and on a more important playing field; about greatness in sales, marketing, and business; and about thought leadership, the single most important differentiator in the business playbook. Or, as Plato not so recently said, obviously unaware of Aaron Rodgers’s famous retreat into darkness, “We can easily forgive a child who is afraid of the dark; the real tragedy of life is when men are afraid of the light.” I’d like to shed some light on what’s required in business, but frequently misunderstood. What every salesperson needs to know, but doesn’t always know how to achieve it. And what every marketing expert wishes they had in their bag of tricks. To simply say that thought leadership is an essential part of the disciplines of market leaders is like saying a stick is an essential part of a Popsicle. Well, it is, assuming you’re not interested in taste, color, packaging, name, price, quality, and the beat goes on. Tom Marks survived forty-seven years in the advertising business and has lived to write about it. He’s the founder of TMA+Peritus, one of the leading marketing, thought leadership, and corporate ethics firms in North America and has won more than sixty-five American Advertising Awards for his writing. He spent many years on the professional speakers circuit and survived that, too. His thought leadership workshops for Fortune 500 companies have brought him national acclaim and has made him a favorite among the nation’s CEOs.
The Marxist prediction that capitalist bureaucracy must inevitably neutralise individualistic leadership in industry, has been disproved over and over by the careers of industrial 'superstars' from Andrew Carnegie to Henry Ford, Lee Iacocca, Estee Lauder, and David Rockerfeller - all of whom could be described as having made their own personal stamp on their respective businesses. Arguing that personality can also affect the departure styles of retiring CEOs, Sonnenfeld defines four principle types: Monarchs, Generals, Ambassadors, and Governors. The personality of each type is outlined in interviews with real-life business leaders and illustrated with numerous pithy anecdotes, making The Hero's Farewell both a well-researched and an entertaining read.
The Creative Industries and International Business Development in Africa takes an unorthodox approach to showcasing the trends and challenges of the contemporary creative economy with a view to positioning the sector for a global audience.