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1.Process, Importance and Type of Communication, 2. Different Models and Process of Communication, 3. Barriers and Breakdowns in Communication, 4. Role, Effects and Advantages of Technology in Business Communication, 5. Non-Varbal Aspects of Communication, 6. Effective Listening, 7 .Effective Communication, 8. Principles of Effective Communication, 9. Interviewing Skills, 10. Practices in Business Communication, 11.Oral Presentation, 12. Writing Skills, 13. Written Business Communication, 14. Written Business Communication-Medium : Letters, 15. Office Memorandum and Circular, 16. Proposal and Report Writing.
1. Business Organisation : Nature and Concept, 2. Social Responsibility and Ethics, 3. Stages of Promotion of Business, 4. Sole Proprietorship or Sole Trade, 5. Partnership Including Provisions of Limited Liability Partnership Act, 2008, 6. Organisation of Co-operative Societies, 7. Company/Joint Stock Company, 8. Public Sector Enterprises, 9. Forms of Public Sector Enterprises, 10. Global Enterprises (Multinational Companies) and Public Private Partnership, 11. Business Communications : An Introduction, 12. Dimension, Directions and Channels of Communication, 13. Means of Communication : Verbal Communication, 14. SWOT Analysis, 15. Non-Verbal Communication, 16. Barriers in Communication, 17. Written Business Communication and Business : Letters, 18. Kinds of Business Letters : Request Letter, 19. Persuasive Letters : Sales Letter and Collection Letter, 20. Modern Forms of Communication, 21. International Communication Adapting to Global Business, 22. Group Communication Network, 23. Business Survey Report, Examination Paper.
1. Process, Importance and Type of Communication, 2.Different Models and Process of Communication, 3.Barriers and Breakdowns in Communications, 4. Role, Effect and Advantages of Technology in Business Communication, 5. Non-Verbal Aspects of communications, 6. Effective Listening, 7. effective Communication, 8. Principles of Effective Communication, 9. Interview Skills, 10. Practices in Business Communication, 11. Oral Presentation, 12. Writing Skills, 13. Written Business Communication, 14. Written Business Communication - Medium : Letters, 15. Office Memorandum and Circular, 16. Proposal and Report Writing.
The book ‘Business Communication’ is of utmost utility for the students of various courses namely B.Com, BBA, MBA, etc. This book has been prepared according to the revised syllabus. For the help of the students, the subject matter of the book is simple, comprehensible and easily understandable. Moreover, wherever required, important facts, examples, tables, graphs, etc. are used for enhancing the quality of the chapters. For self-assessment, at the end of each chapter, Long Answer Type Questions, Short Answer Type Questions and Objective Type Questions are given that were asked in previous examinations of various universities.
During the last two decades, this book on Business Communication has earned a special place for itself among the students and teachers of commerce and management, and management practitioners. Following a lucid approach, this book has emerged to be a comprehensive textbook, providing a sharp focus on all relevant concepts, cardinal principles, and practices relating to business communication. Serving both as a learner's text and a practitioner's guide, this Fourth Edition helps the readers communicate with elan and a strong conviction and prepares them to face the emerging workplace challenges. Since its first edition in 2005, this book has become a trusted source, widely prescribed by universities and institutes across India. This revised, enlarged, and thoroughly updated Fourth Edition endeavours to make the subject of business communication contemporary, accessible, and engaging, ensuring that readers get well-equipped to communicate effectively in a global context.
1. Internet & E- Commerce, 2. Operations of E- Commerce, 3. Applicvation in B2C, 4. Appilicatiobns in B2C, 5.E- Governace : Concepts & Evaluation, 6. E-Commerce Business Models.
1. Business Communication 2. Written Business Communication 3. International Communication 4. Business Letter Writing 5. Electronic Communication 6. Office Memorandum and Circular 7. Non-Verbal Aspects of Communication 8. Report Writing 9. Barriers and Breakdowns in Communication 10. Importance of Listening 11. Leading And Leadership 12. Work Conflict Management 13. Negotiation 14. Selling Skills
1. Training And Development 2. Management (Executive) Development 3. Resistance To Change 4. Designing of Training Programme and Training Process 5. Methods of Training 6. Evaluation of Training and Development Programme 7. Career Planning and Development 8. Employee Counselling
Contents: 1. An Introduction To Translation 2. Types of Translation 3. Tools For Translation 4. The Home and The World (By Rabindranath Tagore) 5. Pinjar (The Skeleton) (By Amrita Pritam) 6. Aansu (Tears) (By Jaishankar Prasad) 7. The English Writing of Rabindranath Tagore (By Kabir Das) 8. Amritsar Aa Gaya (By Bhisham Sahni) 9. The Hunt (By Mahasweta Devi) 10. Halfway House (By Mohan Rakesh) 11. Kanyadaan (By Vijay Tendulkar) 12. Silence! The Court Is In Session (By Vijay Tendulkar) 13. Translation Practice (Hindi To English) 14. Translation Practice (English To Hindi).