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To what extent are the techniques of campaigning and media management critical to the outcome of modern elections? This book brings together a group of leading scholars to provide a comprehensive analysis of the role and impact of political communications during election campaigns. They set the context of election campaigning in Britain, and the methodology used to undertand media effects, review party strategies and resulting media coverage, and draw together evidence of the impact of the 1997 British General Election campaign, analyzing how far television and the press media influenced the public′s civic engagement, agenda priorities, and party preferences.
Political Communication in Britain offers unique insights from various members of the party, media, and polling organizations that contested, reported, and analysed the 2019 British General Election, as well as leading academic experts who have researched the campaign. Following an essay by Sir John Curtice exploring how the critical issue of Brexit influenced the election, the opening part of this volume features insiders discussing their respective parties' operations, including their successes and disappointments. This section also includes expert examinations of Boris Johnson's 'oven ready deal' as well as the digital advertising and controversial public relations efforts that helped promote it. The middle part of the book considers the media, with chapters from the BBC, Sky News, and regulator Ofcom, along with analyses of the pro-Conservative press, digital-only plat[1]forms, and the more left-leaning alternative news sites. The closing section of the volume turns to public attitudes, with experts, including leading pollsters, exploring how these contributed to the Conservatives' victory. Dedicated chapters also place opinion research in broader context through examining the historical role of the exit poll, and the changing reception and reporting of polls both online and in print. Political Communication in Britain provides readers with an indispensable guide to the 2019 General Election from several of those most intimately involved in the campaign. Dominic Wring is Professor of Political Communication at Loughborough University, UK. Roger Mortimore is Professor of Public Opinion and Political Analysis at King's College London, UK, and Director of Political Analysis at Ipsos MORI. Simon Atkinson is Chief Knowledge Officer at Ipsos.
From Afua Hirsch - co-presenter of Samuel L. Jackson's major BBC TV series Enslaved - the Sunday Times bestseller that reveals the uncomfortable truth about race and identity in Britain today. You're British. Your parents are British. Your partner, your children and most of your friends are British. So why do people keep asking where you're from? We are a nation in denial about our imperial past and the racism that plagues our present. Brit(ish) is Afua Hirsch's personal and provocative exploration of how this came to be - and an urgent call for change. 'The book for our divided and dangerous times' David Olusoga
The majority of policymakers, academics, and members of the general public expected British citizens to vote to remain in the European Union in the 2016 referendum. This perception was based on the well-established idea that voters don't like change or uncertainty. So why did the British public vote to take such a major economic risk? Framing Risky Choices addresses this question by placing the Brexit vote in the bigger picture of EU and Scottish independence referendums. Drawing from extensive interviews and survey data, it asserts that the framing effect – mobilizing voters by encouraging them to think along particular lines – matters, but not every argument is equally effective. Simple, evocative, and emotionally compelling frames that offer negativity are especially effective in changing people's minds. In the Brexit case, the Leave side neutralized the economic risks of Brexit and proposed other risks relating to remaining in the EU, such as losing control of immigration policy and a lack of funding for the National Health Service. These concrete, impassioned arguments struck an immediate and familiar chord with voters. Most intriguingly, the Remain side was silent on these issues, without an emotional case to present. Framing Risky Choices presents a multi-method, comparative, state-of-the-art analysis of how the Brexit campaign contributed to the outcome. Uncovering the core mechanism behind post-truth politics, it shows that the strength of an argument is not its empirical validity but its public appeal.
Britain Votes: the 2019 General Election analyses a remarkable general election contest. Boris Johnson's Conservative Party turned parliamentary stalemate into a decisive overall majority. The Conservatives' victory saw the demolition of much of Labour's 'red wall' of seemingly impregnable seats. This volume explains how and why this happened.
'An empowering read . . . it is refreshing to see somebody celebrate the role that black Britons have played in this island's long and complicated history' DAVID LAMMY, author of Tribes, in 'The best books of 2020', the Guardian 'Timely and so important . . . recognition is long overdue . . . I would encourage everyone to buy it!' DAWN BUTLER MP A long-overdue book honouring the remarkable achievements of key Black British individuals over many centuries, in collaboration with the 100 Great Black Britons campaign founded and run by Patrick Vernon OBE. 'Building on decades of scholarship, this book by Patrick Vernon and Dr Angelina Osborne brings the biographies of Black Britons together and vividly expands the historical backdrop against which these hundred men and women lived their lives.' From the Foreword, by DAVID OLUSOGA 'I am delighted to see the relaunch of 100 Great Black Britons. For too long the contribution of Britons of African and Caribbean heritage have been underestimated, undervalued and overlooked' SADIQ KHAN, Mayor of London Patrick Vernon's landmark 100 Great Black Britons campaign of 2003 was one of the most successful movements to focus on the role of people of African and Caribbean descent in British history. Frustrated by the widespread and continuing exclusion of the Black British community from the mainstream popular conception of 'Britishness', despite Black people having lived in Britain for over a thousand years, Vernon set up a public poll in which anyone could vote for the Black Briton they most admired. The response to this campaign was incredible. As a result, a number of Black historical figures were included on the national school curriculum and had statues and memorials erected and blue plaques put up in their honour. Mary Seacole was adopted by the Royal College of Nursing and was given the same status as Florence Nightingale. Children and young people were finally being encouraged to feel pride in their history and a sense of belonging in Britain. Now, with this book, Vernon and Osborne have relaunched the campaign with an updated list of names and accompanying portraits -- including new role models and previously little-known historical figures. Each entry explores in depth the individual's contribution to British history - a contribution that too often has been either overlooked or dismissed. In the wake of the 2018 Windrush scandal, and against the backdrop of Brexit, the rise of right-wing populism and the continuing inequality faced by Black communities across the UK, the need for this campaign is greater than ever.
Britain is at a cross-roads; from the economy, to the education system, to social mobility, Britain must learn the rules of the 21st century, or face a slide into mediocrity. Brittania Unchained travels around the world, exploring the nations that are triumphing in this new age, seeking lessons Britain must implement to carve out a bright future.