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"This book has three parts: (1) an overview; (2) myths and realities about children as a market (chapters 1-8); and (3) myths and realities about children's responses to marketing behavoiur (chapters 9-21). The first eight chapters describe myths and their realities regarding children as a market segment. I demonstrate the enormous market potential children hold todday is far beyond the penny-candy potential once attributed to them. I characterize children as not one but three markets - a current market spennding their own money on their own wants and needs; an influence market spending mom's and dad's money on their own wants and needs; and a future market for all goods and services. In the third part of the book - chapters 9 through 21 - I detail children's reactions to marketing, specifically, their responses to stores, products, including social products, brands, advertising, promotion, public relations, and packaging." -Preface.
A princess's journey begins, not with a slipper, but with a fart. Finally, the funniest version of the Cinderella story you'll ever hear! When Cinderella rushes out of the ball, she leaves something behind: the stench of her own, unique toot! Join in the fun as the prince creates a recipe to help the maidens in the land pass gas, and then searches (or sniffs) for the smell of his true love. The smells he encounters along the way will have you laughing until you cry!
Anthology of over 80 stories and articles published in a wide range of children's magazines, and selected by editors to be "the best" in genre.
A New York Times bestseller—over one million copies sold! A National Book Award winner A Boston Globe-Horn Book Award winner Bestselling author Sherman Alexie tells the story of Junior, a budding cartoonist growing up on the Spokane Indian Reservation. Determined to take his future into his own hands, Junior leaves his troubled school on the rez to attend an all-white farm town high school where the only other Indian is the school mascot. Heartbreaking, funny, and beautifully written, The Absolutely True Diary of a Part-Time Indian, which is based on the author's own experiences, coupled with poignant drawings by Ellen Forney that reflect the character's art, chronicles the contemporary adolescence of one Native American boy as he attempts to break away from the life he was destined to live. With a forward by Markus Zusak, interviews with Sherman Alexie and Ellen Forney, and black-and-white interior art throughout, this edition is perfect for fans and collectors alike.
Each delightful story in this appealing collection of contemporary illustrated children's books from 16 different countries is reprinted with complete text and original art.
The Most Trusted Guide to the World of Children's Publishing! The 32nd edition of Children's Writer's and Illustrator's Market is the definitive and trusted guide for anyone who seeks to write or illustrate for kids and young adults. If you're a writer or an illustrator for young readers and your goal is to get published, CWIM 2020 is the resource you need. In this book, you'll find more than 500 listings for children's book markets, including publishers, literary agents, magazines, contests, and more. These listings include a point of contact, how to properly submit your work, and what categories each market accepts. This edition also features: • Interviews with bestselling authors including Cassandra Clare, N.K. Jemisin, Jacqueline Woodson, Leigh Bardugo, and more. • Craft articles on topics ranging from P.O.V., mocking-up picture books, and including diverse characters. • Business articles on topics such as making the most of your platform, tracking submissions, and blocking out distractions when you write, and much more.
A practical guide to self-publishing and marketing children's books including how to set up face-to-face events and promote your children's book online.
Falgu decides to take his food to the market, but after he endures a bumpy trip, he comes up with a great idea to sell his damaged goods.
Take your child on a trip to the farmers market and teach them about friendship and kindness in this charming story that’s perfect for children ages 0-5. Tag along as Little Fox gathers his favorite fruits and vegetables and plans a surprise picnic for his friend, Owl. Created by licensed speech pathologist and watercolor artist Tabitha Paige, CCC-SLP, Our Little Adventure to the Farmers Market features a simple, sweet story and adorable animal characters that will teach your child the values of gratitude, kindness, and sharing. The story also incorporates basic vocabulary and early language concepts for young children. With its beautiful hand-painted illustrations and elegant, minimalist design, this sturdy board book will become a timeless classic in your children’s book library. The perfect gift for a new baby, baby shower, or child’s birthday party!