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Technology surrounds us every day: a phone alarm wakes us up, an electronic calendar tracks assignment deadlines, GPS directs us to the new dentist’s office, social media keeps us connected to friends and family, and streaming platforms make sure we’re never without something new to binge-watch. Our devices and apps can make life much more convenient and entertaining. But for years, scientists have warned that too much screen time may have negative effects on our health. With portable devices and remote learning, it is even more difficult to put down electronics. Being intentional about how and when to unplug can help teens and young adults to protect their physical and mental wellbeing in a world where screens and technology are increasingly becoming necessities rather than just conveniences. Attention Hijacked offers a roadmap for those deciding how they want to deal with technology, exploring the ways technology affects the individual, dispelling common misinformation, and using this knowledge to make personalized decisions. Page Plus links in the book lead to mindfulness and meditation audio clips. Using mindfulness techniques, this book gives readers the power to take charge of their technology use.
This solemn, rhythmic intonation of the shipping forecast on BBC radio is as familiar as the sound of Big Ben chiming the hour. Since its first broadcast in the 1920s it has inspired poems, songs and novels in addition to its intended objective of warning generations of seafarers of impending storms and gales. Sitting at home listening to the shipping forecast can be a cosily reassuring experience. There's no danger of a westerly gale eight, veering southwesterly increasing nine later (visibility poor) gusting through your average suburban living room, blowing the Sunday papers all over the place and startling the cat. Yet familiar though the sea areas are by name, few people give much thought to where they are or what they contain. In ATTENTION ALL SHIPPING Charlie Connelly wittily explores the places behind the voice, those mysterious regions whose names seem often to bear no relation to conventional geography. Armchair travel will never be the same again.
***NATIONAL BESTSELLER*** STOP FOR A MOMENT. Are you here right now? Is your focus on this page? Or is it roaming elsewhere, to the past or future, to a worry, to your to-do list, or to your phone? Whether you’re simply browsing, talking to friends, or trying to stay focused in an important meeting, you can’t seem to manage to hang on to your attention. No matter how hard you try, you’re somewhere else. The consequence is that you miss out on 50 percent of your life—including the most important moments. The good news: There’s nothing wrong with you—your brain isn’t broken. The human brain was built to be distractible. The even better news: You can train your brain to pay attention more effectively. Stay with me a little longer and soon you will be able to: Focus without all the struggle. Take back your attention from the pull of distraction. And function at your peak, for all that truly matters in your life.
As ever, the onus is on brands to find compelling ways to earn the attention of the consumer. Yet content scarcity has given way to overload, fixed channels have dissolved into fluid networks, and audiences have become participants in consumer-driven conversations. This shift requires a new course of action for brands; it demands new marketing imperatives. Paid Attention is a guide to modern advertising ideas: what they are, why they are evolving and how to have them. Spanning communication theory, neuroscience, creativity and innovation, media history, branding and emerging technologies, it explores the strategic creation process and how to package ideas to attract the most attention in the advertising industry. Packed with real-world examples of advertising campaigns for companies including Sony, Red Bull, HP and many more, Paid Attention provides a robust model for influencing human behaviour. Referencing a wide body of theory and praxis, from behavioural economics and sociology to technology and even science fiction, Faris Yakob maps advertising onto a wider analysis of culture. Containing practical advertising and branding templates, including a new advertising planning toolkit, it is ideal for students and practitioners looking to get noticed in today's cluttered marketplace. Online resources include additional toolkits with advice, techniques and best practice on brand behaviour, new ideas and effective communication.
How did Tik Tok rise so fast? Who's really behind China's first truly global internet giant? In 2012, ByteDance was just a handful of geeks working out of a scrappy four-bedroom Beijing apartment. Today, it's the world's fastest-growing tech behemoth worth over $100 billion. Written by China internet specialist and internationally recognized speaker Matthew Brennan and edited by TechCrunch journalist Rita Liao. Attention Factory is packed with over 300 pages of original analysis and exclusive reporting that you cannot find elsewhere. The rise and fall of Vine and Musical.ly The company's iconic founder, Zhang Yiming The original China version of TikTok--Douyin ByteDance's first flagship app, Toutiao The power of short video memes And so much more... Discover how recommendation engines, content operations, and good old China-style growth hacking hold the key to this company's success. A creative blend of storytelling and analysis, Attention Factory is perfect for business professionals, technology firm investors, and anyone passionate about how the internet is impacting our lives. Get it now.
The importance of achieving focus goes well beyond your own productivity. Deep focus allows you to lead others successfully, find clarity amid uncertainty, and heighten your sense of professional fulfillment. Yet the forces that challenge sustained focus range from dinging phones to office politics to life's everyday worries. This book explains how to strengthen your ability to focus, manage your team's attention, and break the cycle of distraction. This volume includes the work of: Daniel Goleman Heidi Grant Amy Jen Su Rasmus Hougaard HOW TO BE HUMAN AT WORK. The HBR Emotional Intelligence Series features smart, essential reading on the human side of professional life from the pages of Harvard Business Review. Each book in the series offers proven research showing how our emotions impact our work lives, practical advice for managing difficult people and situations, and inspiring essays on what it means to tend to our emotional well-being at work. Uplifting and practical, these books describe the social skills that are critical for ambitious professionals to master.
This accessible text and practitioner resource provides a complete introduction to the art and science of cognitive-behavioral therapy (CBT). In a witty, straight-talking style, David F. Tolin explains core concepts and presents effective techniques for addressing the behavioral, cognitive, and emotional elements of psychological problems. Vivid examples of several clients are followed throughout the book, which concludes with three chapter-length case illustrations. Readers gain essential skills for conceptualizing a case, planning treatment, and conducting therapy, from intake to termination. Reproducible forms and worksheets are included; purchasers get access to a Web page where they can download and print all 39 reproducible tools in a convenient 8 1/2" x 11" size. Pedagogical Features *Numerous engaging sidebars: Try This, The Science Behind It, Adapting the Process, and more. *End-of-chapter Personal Target Worksheets that enable self-practice of core CBT skills. *Quick-reference definitions of key terms.
Are you tired of feeling overwhelmed and scattered? Do you wish you could maximize your productivity and achieve success effortlessly? In Attention Management, productivity expert Maura Thomas unveils the ultimate guide to increasing your focus and harnessing your attention for peak performance. In this game-changing book, Thomas shares her practical mindfulness techniques to help you regain control over your attention and optimize your productivity. With a clear and systematic approach, she empowers you to effectively prioritize tasks, eliminate distractions, and enhance your ability to concentrate on what truly matters. Whether you're a student, professional, or entrepreneur, this book will equip you with the tools and knowledge to: Conquer information overload and regain mental clarity Cultivate laser-like focus amidst digital distractions Overcome procrastination and stay motivated Reduce stress and increase overall well-being Cultivate a healthy work-life balance Boost creativity and unlock your full potential A must-read business book for anyone seeking to transform their productivity and achieve lasting success!
"Düdjom Rinpoché was renowned for being among the foremost scholars in the Nyingma tradition. With his vast erudition, he wrote forty volumes of texts, which include classic scholarly texts as well as pith instructions, the latter of which you will find in this book. In addition to being a great scholar and contemplative, he was also a great bodhisattva, or mahāsattva, who inspired countless people to devote themselves to the practice of Dharma, with a special emphasis on Dzokchen. Like his predecessor, Düdjom Lingpa, Düdjom Rinpoché was also a great tertön, or treasure revealer, as illustrated in his root verses, which form the basis of his commentary in this volume. The treasures revealed by Düdjom Lingpa and Düdjom Rinpoché together form what is known as the Düdjom Tersar - the New Treasure tradition of the Düdjom lineage-which in turn was passed on to Gyatrul Rinpoché, as well as many other distinguished lamas who became disciples of Düdjom Rinpoché. Within this book, you will find Düdjom Rinpoché's pith instructions in the form of root verses, entitled Guidance Transmitted One-on-One to Those of Good Fortune. These verses are actually part of a much larger cycle of treasure texts revealed by Düdjom Rinpoché on the wrathful manifestation of Padmasambhava known as Dorjé Drolö. Düdjom Rinpoché's autocommentary on these pith instructions, entitled The Illumination of Primordial Wisdom, forms the core of this volume. I have provided my own commentary on his root texts with the intention to help illuminate this path of the Great Perfection and inspire you to devote yourself to this greatest of all journeys. My own understanding, which I will share with you here, has been informed and inspired by the core teachings and guidance I've received from my lamas, who have led me toward this path of irreversible transformation - namely, His Holiness the Dalai Lama, Gyatrul Rinpoché, Yangthang Rinpoché, Drupön Lama Karma, and many others"--