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Artificial intelligence - and social responsibility. Two topics that are at the top of the business agenda. This book discusses in theory and practice how both topics influence each other. In addition to impulses from the current often controversial scientific discussion, it presents case studies from companies dealing with the specific challenges of artificial intelligence. Particular emphasis is placed on the opportunities that artificial intelligence (AI) offers for companies from different industries. The book shows how dealing with the tension between AI and challenges caused by new corporate social responsibility creates strategic opportunities and also innovation opportunities. It highlights the active involvement of stakeholders in the design process, which is meant to build trust among customers and the public and thus contributes to the innovation and acceptance of artificial intelligence. The book is aimed at researchers and practitioners in the fields of corporate social responsibility as well as artificial intelligence and digitalization. The chapter "Exploring AI with purpose" is available open access under a Creative Commons Attribution 4.0 International License via link.springer.com.
As the interplay of environmental, social, and governance factors becomes increasingly crucial, the global business landscape faces a monumental challenge. Climate change, social inequities, and economic uncertainties loom large, demanding immediate attention. The integration of Environmental Social Governance (ESG) principles and Artificial Intelligence (AI) technologies emerges as a powerful solution to these challenges. However, navigating the complexities of this integration, understanding its implications, and harnessing its full potential is a formidable task. Academic scholars, policymakers, and practitioners are grappling with a critical question: How can we leverage the convergence of ESG and AI to drive sustainable practices and address pressing global issues? The answer lies in comprehending the multifaceted dimensions of this integration, its ethical considerations, and its transformative potential. To gain these insights, a comprehensive resource is needed, one that offers a deep dive into ESG-AI integration, delving into empirical research, practical applications, and ethical concerns.Intersecting Environmental Social Governance and AI for Business Sustainability is a book that answers the call to action for this pressing challenge with an in-depth exploration of the evolving field of ESG and AI integration.
The crucial challenge of integrating sustainability into business and investment decisions is compounded by the complexity of analyzing vast and intricate datasets to make informed choices. Traditional approaches often fail to provide timely and accurate insights into environmental, social, and governance (ESG) factors, hindering progress toward a greener future. Additionally, the rapid evolution of AI and machine learning in finance has left many professionals needing help to grasp their full potential in advancing sustainability goals. With a comprehensive understanding and practical guidance, organizations can stay caught up in adopting sustainable practices and leveraging AI for financial and environmental benefits. Social and Ethical Implications of AI in Finance for Sustainability offers a timely and comprehensive solution to these challenges by thoroughly examining how AI can safely enhance sustainability in finance. The book bridges the gap between theory and practice, offering practical insights and real-world applications to empower academics, practitioners, policymakers, and students. Through a series of expertly curated chapters, readers will gain a deep understanding of the role AI plays in reshaping finance for a sustainable future. The book's instructional elements, including case studies and expert analysis, provide a roadmap for incorporating AI into sustainability strategies, enabling organizations to make informed decisions and drive positive change.
A number of articles are increasingly raising awareness on the different uses of artificial intelligence (AI) technologies for customers and businesses. Many authors discuss about their benefits and possible challenges. However, for the time being, there is still limited research focused on AI principles and regulatory guidelines for the developers of expert systems like machine learning (ML) and/or deep learning (DL) technologies. This research addresses this knowledge gap in the academic literature. The objectives of this contribution are threefold: (i) It describes AI governance frameworks that were put forward by technology conglomerates, policy makers and by intergovernmental organizations, (ii) It sheds light on the extant literature on “AI governance” as well as on the intersection of “AI” and “corporate social responsibility” (CSR), (iii) It identifies key dimensions of AI governance, and elaborates about the promotion of accountability and transparency; explainability, interpretability and reproducibility; fairness and inclusiveness; privacy and safety of end users, as well as on the prevention of risks and of cyber security issues from AI systems. This research implies that all those who are involved in the research, development and maintenance of AI systems, have social and ethical responsibilities to bear toward their consumers as well as to other stakeholders in society.
This edited volume elucidates how artificial intelligence (AI) can enable customer service to achieve higher customer engagement, superior user experiences, and increased well-being among customers and employees. As customer expectations dictate 24/7 availability from service departments and market pressures call for lower costs with higher efficiency, businesses have accepted that AI is vital in maintaining customer satisfaction. Yet, firms face tough challenges in choosing the right tool, optimizing integration, and striking the appropriate balance between AI systems and human efforts. In this context, chapters in this book capture the latest advancements in AI-enabled customer service through real-world examples. This volume offers a global perspective on this contemporary issue, covering topics such as the use of AI in enhancing customer well-being, data and technology integration, and customer engagement.
"Corporate Social Responsibility Transformed: Navigating the Digital Era" encapsulates a profound exploration across ten illuminating chapters. Each segment serves as a guiding light through the dynamic convergence of technology and social responsibility, revealing the profound evolution of CSR in the digital landscape. This meticulously crafted manuscript navigates the intricate terrain where technology intertwines with CSR principles. It dissects the nuances of digital inclusion, cybersecurity, ethical consumption, data-driven strategies and the transformative impact of AI, Blockchain technology and immersive realities within CSR frameworks. The book unfolds as a comprehensive guide, offering strategies and insights to harness the potential of digital platforms for social impact. It culminates in an exploration of the symbiotic relationship between CSR, sustainability and the vast possibilities presented by the Internet of Things (IoT). More than a compilation of chapters, this work presents a holistic tapestry of knowledge, empowering stakeholders to navigate the uncharted territories of a digitally integrated world. It invites scholars, policymakers and business leaders to not only comprehend but actively shape an ethical, sustainable future through the lens of CSR in the digital age.
This inaugural edited collection for the Communicating Responsible Diversity, Equity, and Inclusion series explores the active promotion of diversity, equity, and inclusion as a public relations responsibility and provides new avenues for critiquing the ways in which power operates through public relations work and theory building.