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A casebook approach to studying crisis communications means learning from the actions of those who have experienced crises. What did they expect? What actually happened? Were they prepared? What were their strategies? What were their challenges, pressures, and problems? Were the news media adversarial or supportive? If they had to do it again, what would they do differently? These and other questions are answered in the case studies of this second edition. Presenting organizational and individual problems that may become crises and the communication responses to these situations, this revision of Fearn-Banks' very successful text: * presents crisis communication theory, including a critique of the communications of White Star Lines after its Titanic sank on its maiden voyage; * describes ways of determining the most likely and most damaging crises that may strike an organization; * centers on causes of crisis--rumor, "gotcha" television news and the non-expert expert, and crises caused by the news media; * gets into the 21st century and cyberspace-caused crises, including mini-cases of rogue Web sites and e-mail rumors; * explains how to communicate with the news media, lawyers, internal publics or audiences, and external publics; and * includes narrated case studies illustrating how spokespersons and managers used communication in several kinds of crises. The text is supplemented by a workbook, enabling students to test their knowledge and develop their skills. Written as a primer for crisis communications, public relations, and communications management, Crisis Communications serves as an essential resource in the practice of public relations and corporate communications.
The types of findings included for each category include program characteristics, services, strategies, staffing, outreach, educational material needs, successes, and additional observations. Various types of maternal and infant health resources (coalitions, clearinghouses, books and directories) are identified. A copy of the survey instrument and the names and addresses of survey respondents are provided.
Just as an orchard grower, when harvesting its fruit, discards the tart, the bitter, the overripe and the stunted, so, too, any poet tries to judiciously reject less than sterling poems when assembling his Selected. Pastoral Habits is a selection of carefully chosen poems from fifty years and five volumes of poetic harvests. If "pastoral" connotes good shepherding, or good harvesting, then George Drew's collection will resonate for those who value the worlds of poetry. "Few books of poetry as good as Pastoral Habits will come out this year, perhaps none better."--X.J. Kennedy THE PIET Mother, have you looked on this masterpiece? Seen how you hold me as you did when I was but a child? Here joy has been exiled, and sorrow set upon the throne. You will not see it on your perfect brow draped by its kerchief. Nor on your firm chin, nor in your inward-looking marble eyes, nor even in my horror-riddled shape draped like a smock across your lap. Now do you see it? There--in your left hand: the fingers splayed like broken wings, the deeply chiseled lifeline, and the blood, or shadow, smudging palm and fingertips. Here, mother, piety and pity are the same.