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In this second book in his real estate photography series, Nathan shows advanced editing techniques to create high-end real estate images. In-depth, detailed instructions, coupled with over 150 screenshots and example images guide you step-by-step through the tools used to repair images, validate exposures, correct problematic colors and artifacts, and easily remove unwanted items. Learn how to quickly add sunny skies to cloudy days, impactful TV scenery, and natural fireplace swaps. See how simple it is to evenly light a room by putting together photo composites in post-processing, along with tricks to make showers pop and hardwood floors look rich. Nathan places an emphasis on efficiency, sharing various Lightroom presets and showing how to turn repetitive Photoshop processes into one-button actions. While staying on-topic, Nathan also expands the "whys" to the "hows", providing a wide range of knowledge that can be applied to other techniques as well. Set yourself apart from the competition by learning the keys to editing speed with impressive, professional results.
From gear to editing, composition, lighting, settings, techniques and more, real estate photographer Nathan Cool provides a comprehensive guide for shooting high-quality interior real estate photography from start to finish. Learn how to not just take, but also "make" great real estate interior photos with an efficient workflow and cost-effective tools to speed up your shooting and editing processes. With over 70 color images showing real-world examples, screen shots and diagrams, you'll learn the principles that Nathan Cool and many other professional real estate photographers apply to their work. Far from being a dry academic tome, this book shows practical techniques that prove profitable for a real estate photography business. See how you can stand out from today's crowd of camera clickers and show clients you charge like a pro because you shoot like one.
The Business of Real Estate Photography provides the blueprints to start your own real estate photography business by providing a detailed guide on developing a business strategy and marketing plan, in addition to valuable information on the financial and legal aspects of the business. It assists you in gaining a thorough understanding of the market and includes many useful tips and lessons learned from the author’s own experiences that can save you time and money when establishing and growing your own business. It also includes free templates to help with market research, financial planning and marketing activities. The real estate photography business can be an enjoyable way to earn a living if you have a passion for photography or real estate and wish to enjoy a flexible lifestyle. The barriers to entry are minimal as all you need to get started is a digital SLR, wide-angle lens and a tripod. It is a niche photography discipline that requires knowledge of the real estate business and passion for developing the skills for photographing this type of subject. The book includes many useful tips and lessons from the author based on his own experiences that can save you time and money when growing your business. The book is recommended for people who are planning to start or currently operate a real estate photography business. It is also a good read for those who have a passion for photography and want to start their first business or those who are interested in the business of photography and real estate from a marketing perspective.
With virtual tours on the rise in 2020, Nathan Cool's latest book is a timely resource showing how you can photograph, create, and host 360 virtual tours, in more ways than one. Using either inexpensive portable cameras or high-end DSLRs, Nathan shows the steps involved with 360 photography and how to optimize various techniques to fit your real estate photography business. Nathan covers gear, compositions, photography techniques, hosting services and options, editing practices, workflows, software, and pricing calculations to guide you through photographing and publishing 360 virtual tours. This book builds on techniques in Nathan's interior real estate photography book so that you can optionally incorporate flash and high-end editing for impressively impactful tours. By using the professional techniques in this seventh book in Nathan's real estate photography series, you can show your clients that when it comes to providing virtual tours, you're not a consumer with a camera; but instead, you're a pro.
One DVD in pocket.
Adobe Photoshop CS5 Restoration and Retouching For Digital Photographers Only is the complete guide to restoration and retouching. Whether you’re new to Photoshop, or if you’ve been using it for years, you’ll learn lots of new tricks that will help put the beauty back into cherished family photos, and turn new photos into frameable works of art. Follow Adobe Certified Photoshop Expert Mark Fitzgerald as he guides you through the restoration and retouching workflows. Begin by learning about basic concepts, such as proper tonal and color adjustment, selections, and masking. Then learn to master Photoshop’s retouching tools, like the Healing Brush, Patch Tool, and Clone Stamp. After you build a solid foundation, you’ll see how these tools and techniques come together to solve a wide range of restoration and retouching problems; from repairing a damaged print to removing braces and repairing glass glares. Explore the tools and techniques with step-by-step expert instructions for downloadable practice files. Experience the total workflow as you complete three projects along side Mark from start to finish: a restoration project, a portrait retouching project, and an architectural retouching project. This book is an update to Mark Fitzgerald’s popular book, Adobe Photoshop CS3 Restoration and Retouching Bible.
As a Real Estate Investor, you will need to perform some sort of marketing. Ideally, you should hire someone to do your marketing for you. If you decide you want to do it yourself this book will help get you started. If you decide to hire someone else to do your marketing for you, this book will help you understand what it is they should be doing. This book provides an overview of how to get started with Real Estate Investing marketing. As always, this book is NOT a practical approach to real estate marketing and the reader is NOT expected to be able to start marketing in real estate after completing this book. The topics covered in this book are: Chapter 1: Introduction to Real Estate Investing Chapter 2: Building Your Brand Chapter 3: Targeting the Right Markets Chapter 4: Digital Marketing Strategies Chapter 5: Offline Marketing Strategies Chapter 6: Leveraging Technology in Real Estate Marketing Chapter 7: Crafting Compelling Property Listings Chapter 8: Effective Communication Strategies Chapter 9: Financial Management in Real Estate Marketing Chapter 10: Adapting to Market Changes & Summary
The Drone Pilot's Guide to Real Estate Imaging provides information, resources, tools, and techniques for drone pilots and offers tips to Real Estate Agencies looking to hire sUAS (drone) pilots. The book covers choosing the "right" drone, accessories, tools, software, and other practical needs for any successful real estate program.
Infuse your images with glowing, luminous light From high-profile wedding and portrait photographer Elizabeth Messina comes this beautiful guide to shooting lush, romantic portraits exclusively in natural light. Whether you’re photographing children, weddings, maternity and boudoir, or portraits of any kind, The Luminous Portrait will inspire you with Elizabeth’s personal approach and award-wining images, sharing the art to making flattering portraits that appear “lit from within.”
Offers a wealth of advice regarding the problems encountered in studio work and how to deal with them. Some feel for technical issue is needed to glean the most from what the book has to offer, but even the non-technical readers will extract useful and relevant information if they work in project studios. What have come to be known as 'project studios' exist in the area somewhere between home studios and fully commercial studios - in reality there are no longer any clear dividing lines between bedroom or garage studios and the world's finest facilities. However, what is missing from so many project studios is experience in front-line recording, which can lead to bad recording practices, poor decision making, misapplication of equipment and the inability to get the best performances out of the musicians. This book attempts to pass on some of that experience in as readable a way as possible. Projects Studios covers in particular the problems of loudspeakers and acoustics, as these are the aspects by which all studio work is judged. They are also the subjects that cause the greatest misunderstanding and which, in turn, hold back progress. In this book the inexperienced studio operator will find the answers to getting first class, professional results every time. Famous recording studios featured in this book include: - Mike Oldfield's home studio - Eel Pie studios, owned by Pete Townsend of The Who and frequently used by the Coctear Twins With Studio Monitoring Design and Recording Spaces, this book completes a trilogy of titles comprising a complete library for the aspiring professional sound recordist. Together they offer: · A complete library for the aspiring professional sound recordist. · Comprehensive coverage of acoustics, monitoring and equipment interfacing. · Information of relevance to all studios, from the most meagre to the world's finest.