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When was radium discovered? Who are Dmitri Mendeleev and Glenn T. Seaborg? Who discovered uranium's radioactivity? Which element is useful for dating the age of Earth? And why doesn't gold have a scientific name? 30-Second Elements presents you with the very foundations of chemical knowledge, explaining concisely the 50 most significant chemical elements. This book uses helpful glossaries and tables to fast track your knowledge of the other 68 elements and the relationships between all of them.
In A Tale of Seven Elements, Eric Scerri presents the fascinating history of those seven elements discovered to be mysteriously "missing" from the periodic table in 1913.
The 50 most significant principles and styles in architecture, each explained in half a minute. The bestselling 30-Second series offers a new approach to learning about those subjects you feel you should really understand. Every title takes a popular topic and dissects it into the 50 most significant ideas at its heart. Each idea, no matter how complex, is explained using a mere two pages, 300 words, and one picture: all easily digested in only half a minute. 30-Second Architecture presents you with the foundations of architectural knowledge. Expert authors are challenged to define and describe both the principles upon which architects depend, and the styles with which they put those principles into practice. So, if you want to know your arch from your elevation, and your Baroque from your Brutalism, or you wish to top off your next dinner party with a stirring speech on how form follows function, this is the quickest way to build your argument.
30-Second Chemistry presents the 50 most important ideas in the science of matter - its composition, structure, properties and how it changes. As the central science that bridges biology and physics, chemistry explains the diversity of all things tangible at a molecular level. Understand chemistry, and you'll know why some things oxidize and others explode; why food is good to eat and coal is not. 30-Second Chemistry breaks the subject down into 50 bitesize elements that help us understand the nature of matter, including: * Atoms, molecules and compounds * States of matter * Chemical reactions and energetics * Inorganic chemistry * Organic chemistry * Biochemistry * Nuclear chemistry Chemistry is the heart of cooking, it can keep you safe, and it explains why things work. This book brings the subject out of the lab and boils it down to its essential elements - in just 30 seconds. If you like this, you might also be interested in 30-Second Elements, 30-Second Physics and 30-Second Biology.
Learn how to get your listener’s attention, keep her interest, and make your point—all in thirty seconds! Milo Frank, America’s foremost business communications consultant, shows you how to focus your objectives, utilize the “hook” technique, use the secrets of TV and advertising writers, tell terrific anecdotes that make your point, shine in meetings and question-and-answer sessions, and more! These proven techniques give you the edge that successful people share—the art of communicating quickly, precisely, and powerfully!
YOUR BEST BODY BEGINS HERE AND NOW! Ditch the gym membership and say goodbye to weights and machines! Take control of your shape and your weight at home with celebrity fitness trainer Adam Rosante’s three-tiered, simple-to-follow plan: • Eat Clean: Feed your body right with simple meals designed to help you feel your best inside and out. No weird and wacky “diet” gimmicks; just an easy embrace of healthy whole foods. • Train Dirty: Using compound movements, progress overload, and high-intensity 30-second interval training, Rosante’s exercises will skyrocket your metabolism, torch fat, and build lean muscle without requiring the use of a single piece of equipment. • Live Hard: Strengthen the single most important muscle in your body: your mind. You’ll learn how “Lottery Mindset Marketing” has conditioned you to fail in your weight-loss goals—and how to overcome it. Featuring inspiring testimonials, motivational advice, instructive photos, and a complete workout calendar, The 30-Second Body is a comprehensive one-stop solution, your road map to losing weight fast and taking charge of your life! Praise for The 30-Second Body “Easy, effective, and efficient . . . [The 30-Second Body] is more like an easy-to-read playbook than an intimidating diet or fitness guide. It’s filled with illuminating fitness quickies on how to build a better smoothie and high-intensity workout moves you can do anywhere.”—Well+Good
When it comes to big science, very few things are conclusively known. From Quantum Mechanics to Natural Selection, what we have instead are theories - ideas explain why things happen the way they do. We don't know for certain these are correct - no one ever saw the Big Bang - but with them we can paint beautiful, breathtaking pictures of everything from human behaviour to what the future may hold. Profiling the key scientists behind each theory, "30-Second Theories" presents each entry in a unique, eye-catching full-colour design, with thought-provoking extras and stylish illustrations. It is essential for anyone keen on expanding their mind with science's most thrilling ideas.
Who invented photography first, Fox Talbot or Louis Daguerre? Who got the patent? Who made the most money? Who are the greatest photographers and what have their contributions been? This book takes the 50 most important aspects of photography – both the major styles and the key technical aspects that make them possible – and explains each in two pages, 300 words and one picture. The book also includes six profiles of the greatest names in the history of photography and shares their contributions. Whether you pick it up for 30-seconds at a time or read it from cover-to-cover, this book is guaranteed to have you thinking about your own and other people’s photography in a whole new way.
Almost two centuries since his death, Napoleon Bonaparte remains the subject of vigorous debate. On one side are those with a romantic attachment to ideals of liberty and democracy, on the other are those who would rather see him as an ambitious warlord, bent on establishing a colonial empire in the heart of Europe. 30-Second Napoleon takes in both viewpoints, presenting an engrossing introduction to one of the most recognizable figures in history and one of extraordinary interest whichever point of view you take, romantic or pragmatic: one who did much to modernize Europe, and who stood for both a powerful state and for rational and efficient government, plus such principles as equality before the law and the career open to talent--achievements that explain his continued fascination for so many people.
Marty English, advertising executive, seems to be leading the perfect life-no one knows that he is really the estranged son of Chicago's Mafia Don. When he pulls in a multi-million dollar account with Isaac Arrow Pharmaceuticals to promote its new herbal line, it looks like he's a shoe-in to replace the aging president of his agency. The only problem is that the ad must be completed for airing during the Superbowl, less than three weeks away-with practically no time to head to Belize and shoot a commercial that will highlight Isaac Arrow's ecological commitment. Unbeknownst to Marty, the heads of Isaac Arrow have long been in cahoots with the Mob, the CIA, and the heads of Planetlife, a bogus eco-resort that is really a front for the manufacture of a highly potent drug. When Tony Inglesia, Marty's father, refuses to go in on the distribution of this new drug, the others in the crime ring plan to "eliminate this roadblock" as soon as he relinquishes his CD-Rom disk which contains one third of the code necessary to access a Swiss bank account containing millions. But their plan is thwarted; Tony's right hand man murders his boss to get in on the action, and now all that matters to them is that they recover the disk (which is now, unmarked, with its significance unexplained, in Marty's possession). For the first time, Marty must depend on the help of a county cop, and his beautiful long-time companion Reiki to help him crack the mysterious code the disc contains and bring down the crime ring...and stay alive in the process.