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Yuva India takes a deep dive into the lives of India’s young men and women. In unravelling what makes them tick, the book uncovers the phenomenon of ‘attitudinal convergence’ that is rapidly growing across youth cohorts in India. Tracing its origin to the arrival of and exposure to a ‘composite culture’, the research behind ‘convergence’ zeroes in on how a young India is defining itself using new-age sensibilities. Drawing on insights collected over a decade, Ray documents and analyses how young men and women in India approach issues of identity, image, sexuality, spirituality, personal relevance, social connections and community, and professional pursuits. In a one-of-a-kind analysis, using comprehensive data from across the nation, Ray scrutinizes young India’s psyche to make sense of their aspirations. Filled with numerous first-person accounts and brand stories, Yuva India provides an insightful understanding of India’s most valuable asset, its youth population. The present and the future of India’s young, it reveals, will be invaluable not just for business and brand managers, but also for all those who wish to engage with them.
It was the best of times, it was the worst of times, it was the age of wisdom, it was the age of foolishness, it was the epoch of belief, it was the epoch of incredulity.... These immortal lines of Charles Dickens perhaps aptly describe everything Yuva Bharat reflects. In an uncanny reflection of the times we are living in while this book is being released, it talks about what the world needs to read right now. For these are the times of COVID-19. These are the times when 'normal' has been redefined. Author Devir traces the journey of 69 young men and women who defined their own 'new normal'. He talks about people whose worlds collapsed way before COVID-19 had hit us and who emerged victorious against undefinable odds-people of sheer grit who did not need legs to win races; people who vested their faith in the unseen; or people who rose from the ashes like the proverbial phoenix. Some of the remarkable stories include the struggles, learnings and indomitable passions of Rajkummar Rao, Kiren Rijiju, Aditi Rao Hydari, Remo D'souza, Abhinav Bindra and Chitrangada Singh, among many others, who each went on to excel in their own craft. Yuva Bharat encompasses these tales of overcoming all odds and achieving success eventually. A compelling narrative, it takes us through life journeys and inspires us to get up in this instant and take charge of our lives. A straight shot of adrenaline, Devir gives us our carpe diem moment!
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The author, a historian of repute, confronts important issues of Indian history in this classic work. He raises such questions as “Was there an Aryan Invasion of India in the past?”, “Is the caste system a bane or a boon?”, “Did Indian women enjoy equal rights in ancient times?”, “Was Democracy an alien concept to Vedic Indians?”, “Why Buddhism became extinct in the country of its origin?”, “What is India’s lasting contribution to the field of Science, Mathematics, Astronomy, Medicine, Chemistry, Metallurgy, etc.?”, “Was Indian Culture greatly impacted by foreign religions?”, “How did India influence its neighbouring Eastern and Western countries?”, “Is Sanskrit only an off-shoot of the Indo-European Languages Group?”, “What was the scale of the social, economic and political implosion detonated by two centuries of British Colonial Rule?”. The author has answered the above vexing questions based on an intensive study of Archaeology, Epigraphy, Numismatics, original records in different languages and the travelogues of foreign visitors.(Translator’s Note).
This book discusses terrorism and the rise of Hindu nationalism in contemporary India and examines how this movement has become a threat to democracy in the country. The work analyses the rise of Hindu nationalism, culminating in the success of Narendra Modi’s Bharatiya Janata Party (BJP), the political arm of the movement, in the 2019 Indian national elections. It offers an accessible account of the complexities and subtleties of Hindu nationalism and the dangers it poses to India’s pluralistic democracy and secularism. A major theme of the book is the role that terrorism has played in the rise of Hindu nationalism, a factor often underplayed or ignored in other studies, and it also challenges the widespread belief that terrorism is largely an Islamic phenomenon. Employing a cross-disciplinary approach, the book is highly relevant to both academics and policymakers, given India’s importance as a major global economic and military power. This book will be of interest to students of terrorism and political violence, South Asian history, Indian politics and international relations, as well as policymakers.
About the Book MICHIEL BAAS BRINGS ALIVE A WORLD OF MEN SCULPTING BODIES, REDEFINING MASCULINITIES AND CONFRONTING THEIR VULNERABILITIES IN THE GYMS OF URBAN INDIA. The gyms of urban 'new India' are intriguing spaces. While they cater largely to well-off clients, these shiny, modern institutions also hold the promise of upward mobility for the personal trainers who work there. By improving their English, 'upgrading' their dressing style and developing a deeper understanding of the lives of their upmarket customers, they strategise to climb the middle-class ladder. Their lean, muscular bodies—which Bollywood has set the tone for are crucial to this. Diverging from an older masculine ideal represented by pehlwani wrestlers, these bodies not only communicate (sexual) attractiveness, but also professionalism, control and even cosmopolitanism. With the gym aspiring to be a safe space for women, trainers must also find a way to break with the toxic masculinity that dominates life outside. Yet, the more things change, the more they remain the same. Class barriers are less permeable than they appear. The use of bodily capital to breach them is more fraught with danger than one might anticipate. And the profession is riddled with pitfalls and contradictions. Michiel Baas has spent a decade studying gyms, trainers and bodybuilders, and finds in them a new way to investigate India. He walks us through the homes and workspaces of these men - yes, they are almost all men - to bodybuilding competitions and also into their most intimate worlds of ambitions, desires and struggles. An unusual study of an unusual subject, Baas unveils a fascinating world, hidden in plain sight.
Studies on architecture in South Asia continue to ignore women in canonical histories of the discipline. This book attempts to recover the stories of the women architects whose careers nearly parallel the development of modernism in colonial and postcolonial India. Writing their experiences into the narrative of mainstream architectural history within the challenge of non-existent archives, it sheds light on seven pioneering women who broke male bastions to go beyond the traditional confines of the era from the 1940s onwards. The author also examines 28 contemporary practices to demonstrate the ways in which architectural modernism in India was shaped by the contribution of women. The book uses a format that weaves together social, professional and biographical factors into a productive account; pluralizes various concepts of design; and redefines the idea of ‘work’ of women through a greater range of activities, including pedagogy, mentoring and activism. Alluding to challenges faced by women, the study celebrates practices in diverse regional settings even as the designers move in transnational contexts in an increasingly globalizing India. Extensively illustrated, featuring drawings and photographs, this book will be a milestone in the modernist narrative of South Asia and will be of interest to scholars and researchers of architecture, gender studies, modern Indian history and sociology.
This volume fills a major gap in the evidence base on adolescents and youth in India by bringing together research, policy critiques and programme analyses in an intersectoral and multidisciplinary way. With about 373 million persons between the ages of 10 and 24 years, India has the largest number of young people of any country in the world. While this large cohort presents an excellent opportunity to reap a rich demographic dividend, their potential can be realised only with intelligent investments, which create well nourished, healthy, appropriately educated and skilled youth. This volume is based on desk reviews and is complemented by discussions with experts in 4 key thematic areas: nutrition, sexual and reproductive health, mental health and livelihoods, overall focusing on the health and wellbeing of the young in India. Each chapter provides a comprehensive picture of the current situation in a focal theme and identifies significant gaps in information/data and programmes. In addition, it explores the scenario of building capacity for undertaking research on, and with adolescents, through a qualitative needs assessment. This timely volume provides a thorough overview of related research, policy and programmes for a wide group of social and behavioural scientists and public health experts interested in India’s young people.
This is a Reference Annual, a yearbook carrying all the information of central government schemes, programmes and policies. Information of States and UTs is also included in the Reference Book.