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Teaches you all about e-commerce and how to create your own online shop using WordPress and WooCommerce. Regardless of a business’s size, e-commerce helps level the playing field, increases a business’s exposure, allows companies to reach customers globally, and streamlines the fulfillment process. In the past, e-commerce websites were expensive, technically difficult, and time-consuming to create but not anymore. WordPress and WooCommerce together are a complete e-commerce solution that can be used to sell both physical and digital products online. You'll learn how to install WordPress and how to plan your e-commerce solution with WooCommerce as well as install, create, secure, test, and market a sample online store. Save time and money by planning your own e-commerce strategy without paying expensive consultants. Increase your brand and products’ or services’ exposure to your target customers, and increase sales by offering target customers the ability to purchase products online as well as reach potential customers globally. What You'll Learn Plan an effective ecommerce strategy Choose a payment merchant and which products or services to sell online Secure your store and add products, descriptions, categories, images, and prices Maintain and expand your online store with WooCommerce extensions Who This Book Is For Ideal for entrepreneurs and small business owners who know their products (physical or digital), but lack the technical background and skills to setup an online store to sell their products and services.
Key Details Clear instruction: Learn WooCommerce by following plain English, clear visuals and enjoyable step-by-step instructions. Hands-on learning: Master WooCommerce by building a complete WooCommerce site. Book Description WooCommerce is the most popular eCommerce platform on the web and is capable of selling anything, whether it's physical products, digital products or services. If you want to spend less time struggling with complex instructions, and more time building sites that make you proud, this is the book for you! The OSTraining team has taught thousands of beginners - and thousands more who've experimented with WooCommerce but haven't mastered it yet. Nobody knows more about guiding WooCommerce users up the learning curve - from confusion to results! The OSTraining team makes learning fun. Like their online training, you learn by following enjoyable, step-by-step instructions. OSTraining books are written in plain English and are supported by plenty of online documentation and videos. WooCommerce Explained requires absolutely no experience with WooCommerce, content management, website construction, programming, scripting, or even HTML. Please note: This book is 100% aimed at WooCommerce beginners. About the Authors Patrick Rauland is obsessed with WooCommerce. He's used it as a customer, worked for WooCommerce support, developed core functionality, led three releases, and helped plan their yearly conference. He now helps people by writing on his blog, his courses, and books, like this one. Patrick lives in Denver Colorado, where you can probably find him at a local coffee shop typing away. Stephen Burge has split his career between teaching and web development. He now runs OSTraining.com, which specializes in teaching website development. OSTraining.com's clients include Apple, Pfizer, and the U.S. Departments of Energy, Education, and Commerce. Burge's books are some of the world's best-selling guides to the software they cover. Other books by Burge include: Joomla Explained (Addison - Wesley, 2011) Drupal 7 Explained (Addison - Wesley, 2013) Joomla 3 Explained (Addison - Wesley, 2014) MySQL Explained (OSTraining, 2015) Drupal 7 Explained (OSTraining, 2017) Drupal 8 Explained (OSTraining, 2017) Joomla 3 Explained (OSTraining, 2017) Multilingual Joomla Explained (OSTraining, 2017) Magento 2 Explained (OSTraining, 2017) WooCommerce Explained (OSTraining, 2017) WordPress Explained (OSTraining, 2017) Table of Contents WooCommerce Explained Installing WooCommerce Explained Your First WooCommerce Product Explained WooCommerce Checkout Explained WooCommerce Digital Products Explained WooCommerce Attributes and Variations Explained WooCommerce Layouts and Widgets Explained WooCommerce Themes Explained WooCommerce Extensions Explained WooCommerce Shipping Explained WooCommerce Taxes Explained WooCommerce Coupons Explained WooCommerce Order Management Explained WooCommerce Reports Explained WooCommerce Inventory Explained WooCommerce Store Optimization Explained WooCommerce Security Explained WooCommerce Reviews Explained What's Next? Bonus: WooCommerce Settings Explained Bonus: WooCommerce Programming Explained
Understand all aspects of building a successful online store which is search-engine-optimized, using theme management and one-page checkout features Key Features Extend your WordPress knowledge to build fully functional e-commerce websites using WooCommerce and its plugins Implement payment gateway, shipping, and inventory management solutions Improve the speed and performance of your websites by optimizing images and caching static information Book DescriptionWooCommerce is one of the most flexible platforms for building online stores. With its flexibility, you can offer virtually any feature to a client using the WordPress system. WooCommerce is also self-hosted, so the ownership of data lies with you and your client. This book starts with the essentials of building a WooCommerce store. You’ll learn how to set up WooCommerce and implement payment, shipping, and tax options, as well as configure your product. The book also demonstrates ways to customize and manage your products by using SEO for enhanced visibility. As you advance, you’ll understand how to manage sales by using POS systems, outsource fulfillment, and external reporting services. Once you’ve set up and organized your online store, you’ll focus on improving the user experience of your e-commerce website. In addition to this, the book takes you through caching techniques to not only improve the speed and performance of your website but also its look and UI by adding themes. Finally, you’ll build the landing page for your website to promote your product, and design WooCommerce plugins to customize the functionalities of your e-commerce website. By the end of this WooCommerce book, you’ll have learned how to run a complete WooCommerce store, and be able to customize each section of the store on the frontend as well as backend.What you will learn Grasp the fundamentals of e-commerce website design and management with WordPress Use Gutenberg product blocks to display products across various categories on your website Get to grips with WordPress plugin development to customize your website's functionality Discover various ways to effectively handle product payment, taxes, and shipping Use analytics and product data syncing in WordPress to keep an eye on the user experience and monitor the performance of your online store Promote your new product online using SEO management and landing pages Who this book is for This WooCommerce development book is for web developers, WordPress developers, e-commerce consultants, or anyone familiar with using WordPress and interested in building an e-commerce platform from scratch. Working knowledge of WordPress development and general web development concepts is required.
Master WordPress using our proven step-by-step visual approach (over 330 screenshots). This book is a major new release for 2021, covering the latest version of WordPress. If major changes do occur to WordPress during 2021, you can visit our updates web page for details, so you can always be up to date. Building a beautiful, professional-looking WordPress website (or a blog) is no longer the computer geeks' domain. WordPress makes it possible for anyone to create and run a website that looks great on any device - PC, Mac, tablet, and phone. Whether you want to build a business site, an affiliate site, a hobby site, or a blog, WordPress is a great choice, and this book shows you how. The primary goal of this book is to take anyone, even an absolute beginner, from zero to WordPress "guru" in a few short hours. Inside this book, veteran WordPress expert Andy Williams will start at the very beginning. You'll learn essential topics like: - The two different versions of WordPress. - How to set up web hosting and domain registrar the correct way. - Installing WordPress. - A Dashboard overview. - Cleaning out the stuff that is installed by default. - Finding and installing WordPress themes to change the look and feel of your website instantly. - Plugins. What they are and how they can add fabulous features to your site. - How to update WordPress, themes, and plugins. - Understand every single setting. You can use our suggested defaults. - How to find and use the RSS feeds to help search engines find your content. - Importance of user-profiles and assigning an image (Gravatar) to your email address. - Creating great navigation systems on your site, with custom menus, internal linking, and related posts. - Enabling and dealing with visitor comments. - Using the media library for images, video, and more. - The difference between pages and posts, and when to use each one. - Effective use of categories and tags. Misusing these can get your site penalized or even banned from search engines. - How to create content using both the Classic editor and the new Gutenberg editor. - Publish or schedule posts for a future date. - Post revisions. - Two different types of homepage. A blog-style page v a more traditional "static" homepage. - Using widgets on your site to add neat features. - Types of sites you can build with WordPress (blog, business, typical site), with videos on setting these up. We'll also cover a few vital plugins to: - Automatically take backups and get them sent to the cloud. - Automatically create important legal pages on your site, like terms and privacy policy. - Creating a contact page so visitors can contact you. - Add a related posts section to the end of every post to keep visitors on site longer. - Setup good SEO practices. - Setup social sharing buttons on your site, so visitors can easily share your pages with friends. Most people learn better when they can see what they are reading about, so this book isn't shy with screenshots. There are over 330 of them, plus additional videos, showing you precisely what you will see on your screen and prompting you to take specific actions as you learn and master WordPress. You may have heard that WordPress has a steep learning curve. With this book, you won't even notice it. Most chapters end with a "Tasks to Complete" section. By completing these tasks, you'll not only become proficient with WordPress; you'll become confident at using WordPress. By the end of the book, you'll be building great looking, professional WordPress websites that look fantastic on any device. And you'll enjoy doing it! Note: This book covers the self-hosted .org version of WordPress but contains a hack for the .com users to switch their dashboard so they can follow along.
Master Joomla! Hands-On, Step-by-Step, Using Easy, Practical Examples Today, millions of websites rely on Joomla!–from personal sites to those of huge organizations like General Electric, Porsche, and the United Nations. Now, using Joomla! 3, you too can create websites that are mobile-ready, responsive, flexible, powerful, and secure–even if you’re an absolute beginner. In Joomla!® 3 Explained, top Joomla! trainer Stephen Burge teaches you everything you need to know. Burge has taught thousands of Joomla! newcomers and thousands more who’ve experimented with Joomla! but haven’t mastered it yet. Nobody knows more about guiding you up the Joomla! learning curve. You’ll master Joomla! 3 hands-on, through a complete case study, crystal-clear visuals, simple explanations, and on-target analogies, all extensively tested with real Joomla! beginners. Burge walks you through installing Joomla! 3, planning sites that are easy to use and manage, adding content, and incorporating powerful site features without programming. Finally, Burge shows you how to run your site securely and efficiently, no matter how big or popular it becomes!
WordPress is a widely-used content management system (CMS) that has been empowering millions of websites since its launch in 2003. Initially created as a blogging platform, WordPress has grown into a comprehensive tool suitable for a variety of web projects, ranging from personal blogs and small business websites to large-scale e-commerce platforms and corporate sites. One of the standout features of WordPress is its user-friendly interface. The dashboard is intuitive and easy to navigate, making it accessible even for those with limited technical expertise. Additionally, WordPress offers a vast selection of themes and plugins, which enable users to customize the look and functionality of their websites without needing to write any code. These themes and plugins cater to a wide range of needs, from enhancing visual appeal to adding complex functionalities. WordPress is also designed with search engine optimization (SEO) in mind. It provides numerous tools and plugins to help improve a site's visibility on search engines, which is crucial for attracting and retaining visitors. The platform benefits from an active and supportive community of developers, designers, and users who contribute to forums, create documentation, and share tutorials, ensuring that help is readily available.
Explore built-in WordPress features and the power of advanced plugins and themes for building modern websites using exciting recipes Key FeaturesBuild custom features and extend built-in features in WordPress with custom coding and pluginsGet to grips with extending WordPress as an application frameworkManage non-functional aspects of your website such as security, performance, and maintenanceBook Description WordPress has been the most popular content management system (CMS) for many years and is now powering over 30% of all websites globally. With the demand for WordPress development and skilled developers ever-increasing, now is the best time to learn WordPress inside out. This book starts with simple recipes for configuring WordPress and managing basic platform features. You’ll then move on to explore how to install and customize WordPress plugins, widgets, and themes. The next few chapters cover recipes for content and user-management-related topics such as customizing the content display, working with content types, using the new Gutenberg editor, and customizing editorial workflow for building advanced blogs. As you advance, you’ll learn how to use WordPress as an application framework as well as a platform for building e-commerce sites. This WordPress book will also help you optimize your site to maximize visibility on search engines, add interactivity, and build a user community to make the site profitable. Finally, you’ll learn how to maintain a WordPress site smoothly while taking precautions against possible security threats. By the end of the book, you’ll have the tools and skills required to build and maintain modern WordPress websites with the latest technologies and be able to find quick solutions to common WordPress problems. What you will learnInstall and customize WordPress themes and plugins for building websitesDevelop modern web designs without the need to write any codeExplore the new Gutenberg content editor introduced in WordPress 5 (Bebo)Use the existing WordPress plugins to add custom features and monetize your websiteImprove user interaction and accessibility for your website with simple tricksDiscover powerful techniques for maintaining and securing your websitesExtend built-in WordPress features for advanced website managementWho this book is for This book is for beginners who want to build powerful modern websites with minimum coding knowledge and intermediate web developers who want to extend the basic features of WordPress to cater to advanced modern website technologies. Although prior experience with WordPress is not required, familiarity with basic PHP, HTML, and CSS is necessary to understand the concepts covered.
The bestselling guide to WordPress, fully updated for newest version of WordPress WordPress, the popular, free blogging platform, has been updated with new features and improvements. Bloggers who are new to WordPress will learn to take full advantage of its flexibility and usability with the advice in this friendly guide. Previous editions have sold nearly 50,000 copies, and interest in blogging continues to explode. WordPress is a state-of-the-art blog platform that emphasizes aesthetics, Web standards, and usability WordPress For Dummies, 3rd Edition covers both the free-hosted WordPress.com version and WordPress.org, which requires users to purchase Web hosting services Written by an expert who works directly with the developers and cofounder of WordPress Shows readers how to set up and maintain a blog with WordPress and how to use all the new features Like its earlier editions, WordPress For Dummies, 3rd Edition helps bloggers quickly and easily take advantage of everything this popular blogging tool has to offer.
Taking WordPress to the next level with advanced plugin development WordPress is used to create self-hosted blogs and sites, and it's fast becoming the most popular content management system (CMS) on the Web. Now you can extend it for personal, corporate and enterprise use with advanced plugins and this professional development guide. Learn how to create plugins using the WordPress plugin API: utilize hooks, store custom settings, craft translation files, secure your plugins, set custom user roles, integrate widgets, work with JavaScript and AJAX, create custom post types. You'll find a practical, solutions-based approach, lots of helpful examples, and plenty of code you can incorporate! Shows you how to develop advanced plugins for the most popular CMS platform today, WordPress Covers plugin fundamentals, how to create and customize hooks, internationalizing your site with translation files, securing plugins, how to create customer users, and ways to lock down specific areas for use in corporate settings Delves into advanced topics, including creating widgets and metaboxes, debugging, using JavaScript and AJAX, Cron integration, custom post types, short codes, multi site functions, and working with the HTTP API Includes pointers on how to debug, profile and optimize your code, and how to market your custom plugin Learn advanced plugin techniques and extend WordPress into the corporate environment.
A convenient how-to guide for maximizing your WordPress experience WordPress is a state-of-the-art blog publishing platform with nearly ten million active installations. Eight minibooks provide you with expanded coverage of the most important topics to the WordPress community, such as WordPress basics, theme designs, plug-in development, social media integration, SEO, customization, and running multiple sites. Veteran author Lisa Sabin-Wilson leads an authoritative team of authors who offer their unique knowledge and skillset while sharing invaluable advice for maximizing your site’s potential and visitor experience. Presents straightforward and easy-to-understand coverage of the basics of WordPress, the most popular blog software in use today Delves into the topics that matter most to the WordPress community, such as theme design, plug-in development, and social media integration Addresses ways to handle a variety of WordPress security issues Examines the WordPress network The word on the street is that WordPress All-in-One For Dummies presents everything you need to know about WordPress in one convenient book!