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Businesses used to contact buyers by placing advertisements in newspapers, magazines, and on television and radio. Now they monitor your online shopping and product browsing habits. This book looks as the ways businesses spy on patrons, examines the reasons the marketplace has changed, argues the pros and cons of keeping tabs on cyber shoppers, and outlines the advantages corporate mining gives to larger companies.
Three former CIA officers--the world's foremost authorities on recognizing deceptive behavior--share their techniques for spotting a lie with thrilling anecdotes from the authors' careers in counterintelligence.
“Bruce Schneier’s amazing book is the best overview of privacy and security ever written.”—Clay Shirky Your cell phone provider tracks your location and knows who’s with you. Your online and in-store purchasing patterns are recorded, and reveal if you're unemployed, sick, or pregnant. Your e-mails and texts expose your intimate and casual friends. Google knows what you’re thinking because it saves your private searches. Facebook can determine your sexual orientation without you ever mentioning it. The powers that surveil us do more than simply store this information. Corporations use surveillance to manipulate not only the news articles and advertisements we each see, but also the prices we’re offered. Governments use surveillance to discriminate, censor, chill free speech, and put people in danger worldwide. And both sides share this information with each other or, even worse, lose it to cybercriminals in huge data breaches. Much of this is voluntary: we cooperate with corporate surveillance because it promises us convenience, and we submit to government surveillance because it promises us protection. The result is a mass surveillance society of our own making. But have we given up more than we’ve gained? In Data and Goliath, security expert Bruce Schneier offers another path, one that values both security and privacy. He brings his bestseller up-to-date with a new preface covering the latest developments, and then shows us exactly what we can do to reform government surveillance programs, shake up surveillance-based business models, and protect our individual privacy. You'll never look at your phone, your computer, your credit cards, or even your car in the same way again.
Amid the Cuban Missile Crisis, an ex-CIA man finds himself on the brink—in a novel by an author who “has jumped into the front rank of thriller writers” (The Irish Times). In the summer of 1962, the world is on tenterhooks as Kennedy and Khrushchev square off over plans to place nuclear weapons in Cuba. At the same time, Helm Rust, ex-CIA operative and now small-time smuggler in the Florida Keys, receives two messages. One is a cry for help from his long-lost father in the Soviet Union. The other is allegedly from the desk of Castro himself. Heading for Russia, he becomes involved in a plot of espionage so deep he doesn’t know which way to turn. Confiding in former allies leaves a trail of corpses and Rust is utterly cut off from any friends he ever had. The lack of trust drives him into the arms of the beautiful—and deceptive—Yelena, who attempts to embroil him in a violent web of international intrigue. Agent, double agent, triple agent . . . is anyone truly loyal?
Do you feel as if your work life is not quite as productive as it could be? You go to work every day, but you feel like your business is absolutely not booming? Trust me, I know how that feels, and I know that this is the book that will change your career for the better! In this book, I talk about game theory for business, a proven strategic method that really works. You can use game theory to boost your work life permanently, and learn how to make good decisions that will benefit you—something that everyone should know how to do. In this book, you’ll learn: An introduction to the basic concepts of game theory A brief history of game theory Nash equilibrium for business strategies Competitive games Noncompetitive games Practical application of game theory And lots more! No more procrastinating. Read this book!
“The book you are holding will fundamentally change the way you look at the collection, compartmentalization, analysis, distribution, application, and protection of intelligence in your business. J. C. Carleson’s presentation of years of spy tradecraft will make you a more effective force within your organization.” —James Childers, CEO, ASG Global, Inc. When J. C. Carleson left the corporate world to join the CIA, she expected an adventure, and she found it. Her assignments included work in Iraq as part of a weapons of mass destruction search team, travels throughout Afghanistan, and clandestine encounters with foreign agents around the globe. What she didn’t expect was that the skills she acquired from the CIA would be directly applicable to the private sector. It turns out that corporate America can learn a lot from spies—not only how to respond to crises but also how to achieve operational excellence. Carleson found that the CIA gave her an increased understanding of human nature, new techniques for eliciting informa­tion, and improved awareness of potential security problems, adding up to a powerful edge in business. Using real examples from her experiences, Carle-son explains how working like a spy can teach you the principles of: Targeting—figuring out who you need to know and how to get to them Elicitation—a subtle way to get the answers you need without even asking a question Counterintelligence—how to determine if your organization is unwittingly leaking information Screening—CIA recruiters’ methods for finding and hiring the right people The methods developed by the CIA are all about getting what you want from other peo­ple. In a business context, these techniques apply to seeking a new job, a promotion, a big sale, an advantageous regulatory ruling, and countless other situations. As Carleson writes, “In a world where infor­mation has a price, it pays to be vigilant.” Her book will show you how.
Since the recent attacks of September 11, 2001, the intelligence community has been on a hiring binge. According to some estimates, over half of those currently employed in the agencies and departments that comprise the U.S. intelligence community have less than six years experience. Consequently, there are a lot of people 'learning the ropes' on how to become an intelligence professional. A Spy's RZsumZ describes what people can expect when they decide to leave government or military service. In this book, Marc Anthony Viola assists government and military professionals transitioning into the civilian world, using techniques from the U.S. intelligence community. While Viola includes advice on rZsumZ writing and interviewing, his book goes beyond 'how to find a job' to the challenge of conceptualizing a new vocation, as well as looking at the personal journey from the perspective of a former intelligence professional transitioning to the civilian sector. Viola uses experiences and observations from his own military intelligence career in ways that are of interest and of benefit to anyone thinking of changing careers or in transition with his or her own life.
The challenges to humanity posed by the digital future, the first detailed examination of the unprecedented form of power called "surveillance capitalism," and the quest by powerful corporations to predict and control our behavior. In this masterwork of original thinking and research, Shoshana Zuboff provides startling insights into the phenomenon that she has named surveillance capitalism. The stakes could not be higher: a global architecture of behavior modification threatens human nature in the twenty-first century just as industrial capitalism disfigured the natural world in the twentieth. Zuboff vividly brings to life the consequences as surveillance capitalism advances from Silicon Valley into every economic sector. Vast wealth and power are accumulated in ominous new "behavioral futures markets," where predictions about our behavior are bought and sold, and the production of goods and services is subordinated to a new "means of behavioral modification." The threat has shifted from a totalitarian Big Brother state to a ubiquitous digital architecture: a "Big Other" operating in the interests of surveillance capital. Here is the crucible of an unprecedented form of power marked by extreme concentrations of knowledge and free from democratic oversight. Zuboff's comprehensive and moving analysis lays bare the threats to twenty-first century society: a controlled "hive" of total connection that seduces with promises of total certainty for maximum profit -- at the expense of democracy, freedom, and our human future. With little resistance from law or society, surveillance capitalism is on the verge of dominating the social order and shaping the digital future -- if we let it.
This realistic New York Times–bestselling epic spy novel captures the thrilling story of CIA agents in the latter half of the Twentieth Century. The New York Times bestselling spy novel The Company lays bare the history and inner workings of the CIA. This critically acclaimed blockbuster from internationally renowned novelist Robert Littell seamlessly weaves together history and fiction to create a multigenerational, wickedly nostalgic saga of the CIA—known as “the Company” to insiders. Racing across a landscape spanning the legendary Berlin Base of the ’50s, the Soviet invasion of Hungary, the Bay of Pigs, Afghanistan, and the Gorbachev putsch, The Company tells the thrilling story of agents imprisoned in double lives, fighting an amoral, elusive, formidable enemy—and each other—in an internecine battle within the Company itself. “Compulsive reading from start to finish.” —The Boston Globe “Hugely entertaining . . . A serious look at how our nation exercises power. . . . Popular fiction at its finest.” —The Washington Post Book World “As it happens, this longest spy novel ever written turns out to be one of the best.” —Chicago Tribune “Reads like a breeze . . . guaranteed to suck you right back into the Alice-in-Wonderland world of spy vs. spy.” —Newsweek “If Robert Littell didn’t invent the American spy novel, he should have.” —Tom Clancy “It's gung-ho, hard-drinking, table-turning fun.” —Publishers Weekly