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Web Portal Design, Implementation, Integration, and Optimization discusses the challenges faced in building web services and integrating applications in order to reach the successful benefits web portals bring to an organization. This collection of research aims to be a resource for researchers, developers, and industry practitioners involved in the technological, business, organizational and social dimensions of web portals.
An ever-increasing thirst for information in recent years among consumers, researchers, and the general population has necessitated continuous growth of internet architecture and accessibility, an issue which, if not addressed properly, may inhibit the growth of the internet as a whole. Solutions for Sustaining Scalability in Internet Growth investigates current issues impeding the growth of information architecture and explores methods for developing a wider-reaching and ever-evolving internet. The book presents viable solutions to some of the current threats to robust and pervasive information systems, enabling internet actors such as network providers, service providers, vendors, and regulatory bodies to ensure the creation of a more accessible and balanced internet.
Rapid changes within the modern business landscape have created new demands for human resources management. With a different set of challenges to face, human resources managers must implement novel approaches to improve policy effectiveness. Strategic Labor Relations Management in Modern Organizations is a pivotal reference source for the latest scholarly research on emerging human resource practices in relation to labor management, featuring innovative methods to remain competitive in the global business arena. Focusing on critical analyses and real-world applications, this book is ideally designed for professionals, upper-level students, managers, and researchers actively involved in human resources settings.
The growth of new technologies, internet, virtualization, and the globalization of production and consumption has given focus on new marketing strategies in the cyber era. This has shaped a demand for an innovative conceptual framework for the marketing industry. Marketing in the Cyber Era: Strategies and Emerging Trends brings together best practices and innovative approaches for effective marketing in today’s economy. Stressing the importance of structure, strategy, leadership, and marketing in the Cyber Era; this book is a useful tool for upper-level students, researchers, academicians, professionals and practitioners, scientists, and executive managers of marketing in profit and non-profit organizations.
Social media and emerging internet technologies have expanded the ideas of marketing approaches. In particular, the phenomenon of the internet in China challenges the common perception of new media environments. Internet Mercenaries and Viral Marketing: The Case of Chinese Social Media presents case studies, textual analysis, media reviews, and in-depth interviews in order to investigate the Chinese “pushing hand” operation from the conceptual perspective of communications and viral marketing. This book is significant to researchers, marketers, and advocates interested in the persuasive influence of social networks.
As the hospitality industry continues to grow, managers and educators are faced with the task of preparing future hospitality professionals for a rewarding but challenging career. Due to the impact of an ever-changing economy on the industry as a whole, the education of hotel managers and professionals has become an increasingly important area of study. Educational Strategies for the Next Generation Leaders in Hotel Management combines practical experience with the effective pedagogical approaches being implemented in higher learning institutions and hospitality programs internationally. Highlighting key issues surrounding the current and future scope of hotel management and the skills and knowledge necessary for career success in the hospitality industry, this publication is an essential reference source for hospitality managers, educators, and students interested in the future of the industry and the best practices for hospitality education. This publication features timely, research-based chapters and analysis relevant to topics in the hospitality industry including, but not limited to, craft-based learning, e-learning, higher education, hospitality management, human resources, opening delays, professional development, six sigma, women in global leadership, and work integrated learning.
A Web portal is a special web site designed to act as a gateway giving convenient access to other related sites. This book investigates the various types of portals and describes how they can be used in business applications. After considering the nature of portals, the book describes the first general portals like Yahoo, and how they came into being. Portals are used in businesses of all types and sizes and this book discusses how portals can be used in large business corporations as well as small to medium enterprises. Web portals have increasing importance to marketers as, by their nature, they retain their users who must return to them frequently. They also provide a useful means of making information and knowledge readily available in a convenient form to authorised users. This book covers a wide range of issues relating to the use of portals in business.
Service-oriented architectures are of vital importance to enterprises maintaining order and service reputation with stakeholders, and by utilizing the latest technologies, advantage can be gained and time and effort saved. Enhancing Enterprise and Service-Oriented Architectures with Advanced Web Portal Technologies offers the latest research and development within the field, filled with case studies, research, methodologies, and frameworks from contributors around the world. In order to stay abreast of the cutting-edge research in the field, it is vital for academics and practitioners to stay involved and studied with the latest publications. This volume contains a wide range of subject matters, levels of technical expertise and development, and new technological advances within the field, and will serve as an excellent resource both as a handbook and a research manual.
The basic idea of the real-time enterprise is to become quicker. A business which wants to become a real-time enterprise has to acquire three main abilities: - Internal and external data is integrated quickly and in real time in a well-organized company data pool, - Analyses of information in the company data pool can be obtained in real time, across function boundaries and at the touch of a button, - The number of working steps performed in batch mode is shifting dramatically in favor of immediate completion in real time. The issue of communications - or real-time communications - plays a special role here. Studies have shown that processing times sometimes double when necessary communication events are handled in batch mode in the business process and not in real time. In other words, when an activity cannot be completed and lies around for days because an urgently needed partner cannot be contacted. The necessity of acquiring these three abilities has implications for the process-related, technical and organizational aspects of a business that are dealt with in detail in this book.