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This book is an invaluable resource for researchers, practitioners, and enthusiasts interested in unraveling the potential and promises of virtual reality, delving into its applications, challenges, and the exciting path that lies ahead. In the age of rapidly advancing technology, the intersection of psychology and virtual reality (VR) has opened doors to a world of unprecedented possibilities. This introduction sets the stage for an exploration of the potential of virtual reality within the field of psychology and its intriguing relationship with cyberpsychology. In this book, the authors aim to utilize the transformative power of VR to enhance our understanding of the human mind and emotions, ultimately contributing to the betterment of psychological science and the human experience. The ability to simulate environments, elicit emotional responses, and assess cognitive functions in a controlled, replicable manner presents a paradigm shift in psychological research and practice.
Ever wondered about the secrets of your brain's inner workings? We're diving deep into the dance of neurons, the evolution of thoughts, and the mind-blowing concept of neuroplasticity. Get ready to uncover the blueprint of your consciousness. ALGORITHM OF MIND & BRAIN 2. Neural Symphony: Hardware and Software: From the building blocks of neurons to the sophisticated algorithms driving your thoughts, we're laying bare the hardware and software of your mind. Explore the circuits, dive into memory algorithms, and understand how your brain orchestrates the symphony of perception, emotions, and decision-making. 3. Mind-Brain Duo in Action: Witness the dynamic duo of mind and brain in action. We're talking about embodied cognition, brain-computer interfaces that sound like sci-fi but are very real, and the fascinating interplay between societal dynamics and our neural networks. 4. Boosting Brain Power: Who doesn't want a turbocharged brain? We've got practical tips for optimizing your cognitive performance, from brain health and cognitive training to stress management and the vital link between physical and mental well-being. 5. Futuristic Frontiers: Fasten your seatbelt as we gaze into the crystal ball of neuroscience. Imagine brain-machine interfaces, the ethics of artificial intelligence, and the mind-bending possibilities of quantum mind. The future is now, and we're diving headfirst into it. 6. The Journey Ahead: Mindful Living and Beyond: But wait, there's more! Join us on the journey ahead, where mindfulness, resilience, and positive thinking become your travel companions. We're not just exploring the brain; we're uncovering the philosophy of consciousness, free will, and the ethics of enhancing our minds. 7. A Tapestry of Insight: "Algorithm of Mind and Brain" isn't your typical book; it's a rich tapestry woven with 150 illuminating points. From the neuroscience of art to the impact of culture on mental health, this book paints a holistic picture of the mind's vast terrain. 8. Your Mind's Potential: The Grand Finale: As you flip through these pages, imagine unlocking the limitless potential of your mind. Picture a future where brain-machine interfaces are everyday tools, and ethical AI is a guiding principle. "Algorithm of Mind and Brain" is not just a book; it's your guide to envisioning the incredible possibilities that lie within you. Get ready for a ride that's part scientific exploration, part philosophical thinking, and all about discovering the marvels of your own mind. Are you ready to dive in? Let the adventure begin.
Preeminent psychologist Lisa Barrett lays out how the brain constructs emotions in a way that could revolutionize psychology, health care, the legal system, and our understanding of the human mind. “Fascinating . . . A thought-provoking journey into emotion science.”—The Wall Street Journal “A singular book, remarkable for the freshness of its ideas and the boldness and clarity with which they are presented.”—Scientific American “A brilliant and original book on the science of emotion, by the deepest thinker about this topic since Darwin.”—Daniel Gilbert, best-selling author of Stumbling on Happiness The science of emotion is in the midst of a revolution on par with the discovery of relativity in physics and natural selection in biology. Leading the charge is psychologist and neuroscientist Lisa Feldman Barrett, whose research overturns the long-standing belief that emotions are automatic, universal, and hardwired in different brain regions. Instead, Barrett shows, we construct each instance of emotion through a unique interplay of brain, body, and culture. A lucid report from the cutting edge of emotion science, How Emotions Are Made reveals the profound real-world consequences of this breakthrough for everything from neuroscience and medicine to the legal system and even national security, laying bare the immense implications of our latest and most intimate scientific revolution.
This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.
From the renowned neuroscientist and New York Times bestselling author of Incognito comes the companion volume to the international PBS series about how your life shapes your brain, and how your brain shapes your life. "An ideal introduction to how biology generates the mind.... Clear, engaging and thought-provoking." —Nature Locked in the silence and darkness of your skull, your brain fashions the rich narratives of your reality and your identity. Join renowned neuroscientist David Eagleman for a journey into the questions at the mysterious heart of our existence. What is reality? Who are “you”? How do you make decisions? Why does your brain need other people? How is technology poised to change what it means to be human? In the course of his investigations, Eagleman guides us through the world of extreme sports, criminal justice, facial expressions, genocide, brain surgery, gut feelings, robotics, and the search for immortality. Strap in for a whistle-stop tour into the inner cosmos. In the infinitely dense tangle of billions of brain cells and their trillions of connections, something emerges that you might not have expected to see in there: you. Color illustrations throughout.
Is it possible to venture beyond daily living and experience heightened states of awareness? Deepak Chopra says that higher consciousness is available here and now. “Metahuman helps us harvest peak experiences so we can see our truth and mold the universe’s chaos into a form that brings light to the world.”—Dr. Mehmet Oz, attending physician, New York–Presbyterian, Columbia University New York Times bestselling author Deepak Chopra unlocks the secrets to moving beyond our present limitations to access a field of infinite possibilities. How does one do this? By becoming metahuman. To be metahuman, however, isn’t science fiction and is certainly not about being a superhero. To be metahuman means to move past the limitation constructed by the mind and enter a new state of awareness where we have deliberate and concrete access to peak experiences that can transform people’s lives from the inside out. Humans do this naturally—to a point. For centuries the great artists, scientists, writers, and many so-called ordinary people have gone beyond the everyday physical world. But if we could channel these often bewildering experiences, what would happen? Chopra argues we would wake up to experiences that would blow open your body, mind, and soul. Metahuman invites the reader to walk the path here and now. Waking up, we learn, isn’t just about mindfulness or meditation. Waking up, to become metahuman, is to expand our consciousness in all that we think, say, and do. By going beyond, we liberate ourselves from old conditioning and all the mental constructs that underlie anxiety, tension, and ego-driven demands. Waking up allows life to make sense as never before. To make this as practical as possible, Chopra ends the book with a 31-day guide to becoming metahuman. Once you wake up, he writes, life becomes transformed, because pure consciousness—which is the field of all possibilities—dawns in your life. Only then does your infinite potential become your personal reality.
Unlock the full potential of your brain, learn faster, and achieve your goals with this instant New York Times and #1 Wall Street Journal bestseller from Jim Kwik, the world’s #1 brain coach. This ultimate brain training book is packed with practical techniques to help you level-up your mental performance and transform your life. “There’s no genius pill, but Jim gives you the process for unlocking your best brain and brightest future. Just like you want a healthy body, you want a flexible, strong, energized, and fit brain. That’s what Jim does for a living—he is the personal trainer for the mind.” — Mark Hyman, M.D., Head of Strategy and Innovation, Cleveland Clinic Center for Functional Medicine, author of 12 New York Times best-selling books For over 25 years, Jim Kwik has worked closely with successful men and women who are at the top in their fields as actors, athletes, CEOs, and business leaders from all walks of life to unlock their true potential. In Limitless, he reveals the science-based practices and field-tested tips to accelerate self-learning, communication, memory, focus, recall, and speed reading, to create amazing results. Limitless is the ultimate transformation book and gives people the ability to accomplish more--more productivity, more transformation, more personal success and business achievement--by changing their Mindset, Motivation, and Methods. These “3 M’s” live in the pages of Limitless along with practical techniques that unlock the superpowers of your brain and change your habits. Learn how to: FLIP YOUR MINDSET Identify and challenge the assumptions, habits, and procrastinations that limit you and expand the boundaries of what you believe is possible. IGNITE YOUR MOTIVATION By uncovering your passions, purposes, and sources of energy, you can stay focused and clear on your goals. Uncovering what motivates you is the key that opens up limitless mental capacity. This is where Passion + Purpose + Energy meet to move you closer to your goals, while staying focused and clear. MASTER THE METHOD Accelerate learning, improve memory, and enhance brain performance Jim Kwik applies the latest neuroscience for accelerated learning, and will help you finish a book 3x faster through speed reading (and remember every part of it), learn a new language in record time, and master new skills with ease. “What you’ll get within these pages is a series of tools that will help you cast off your perceived restrictions. You’re going to learn how to unlimit your brain. You’re going to learn how to unlimit your drive. You’re going to learn how to unlimit your memory, your focus, and your habits. If I am your mentor in your hero’s journey, then this book is your map to master your mind, motivation, and methods to learn how to learn. And once you’ve done that, you will be limitless.” –Jim Kwik Packed with tips and techniques to improve memory, focus, recall, and speed reading, this brain training book is the perfect gift for anyone looking to transform their life."
"AN AUTISTIC BOY WHO BEAT THE ODDS." Looking For Normal is the memoir of author, musician and filmmaker, Steve Slavin. His obsession with music, at an early age, led to a long career in the creative arts, albeit one plagued by clinical depression and the symptoms of a condition he was unaware of until 2008. In recounting the 48 years that led to his autism diagnosis, this darkly humorous memoir will inform and inspire anyone with an interest in mental health and autism. But more than this, it is the story of an "emotionally disturbed child, without a future" who, against the backdrop of low expectation, became an ambitious, independent adult, with a wife, daughters, and a career stifled by the long shadow of his childhood dysfunction. "A wonderful insight into an extraordinary life." - Peter Holmes Ph.D. "Insightful, inspiring, informative and entertaining. Looking For Normal is not just about overcoming the adversities that life throws at you on a regular basis. It is also about someone's journey of accepting, embracing and celebrating everything that comes with having autism." - Dr RF (Senior practitioner Educational Psychologist).
“Pollan keeps you turning the pages . . . cleareyed and assured.” —New York Times A #1 New York Times Bestseller, New York Times Book Review 10 Best Books of 2018, and New York Times Notable Book A brilliant and brave investigation into the medical and scientific revolution taking place around psychedelic drugs--and the spellbinding story of his own life-changing psychedelic experiences When Michael Pollan set out to research how LSD and psilocybin (the active ingredient in magic mushrooms) are being used to provide relief to people suffering from difficult-to-treat conditions such as depression, addiction and anxiety, he did not intend to write what is undoubtedly his most personal book. But upon discovering how these remarkable substances are improving the lives not only of the mentally ill but also of healthy people coming to grips with the challenges of everyday life, he decided to explore the landscape of the mind in the first person as well as the third. Thus began a singular adventure into various altered states of consciousness, along with a dive deep into both the latest brain science and the thriving underground community of psychedelic therapists. Pollan sifts the historical record to separate the truth about these mysterious drugs from the myths that have surrounded them since the 1960s, when a handful of psychedelic evangelists inadvertently catalyzed a powerful backlash against what was then a promising field of research. A unique and elegant blend of science, memoir, travel writing, history, and medicine, How to Change Your Mind is a triumph of participatory journalism. By turns dazzling and edifying, it is the gripping account of a journey to an exciting and unexpected new frontier in our understanding of the mind, the self, and our place in the world. The true subject of Pollan's "mental travelogue" is not just psychedelic drugs but also the eternal puzzle of human consciousness and how, in a world that offers us both suffering and joy, we can do our best to be fully present and find meaning in our lives.
What if you could upgrade your brain in 15 minutes a day? Let Elizabeth Ricker, an MIT and Harvard-trained brain researcher turned Silicon Valley technologist, show you how. Join Ricker on a wild and edifying romp through the cutting-edge world of neuroscience and biohacking. You'll encounter Olympic athletes, a game show contestant, a memory marvel, a famous CEO, and scientists galore. From Ricker’s decade-long quest, you will learn: ● The brain-based reason so many self-improvement projects fail . . . But how a little-known secret of Nobel Prize winning scientists could finally unlock success ● Which four abilities—both cognitive and emotional—can predict success in work and relationships . . . and a new system for improving all four ● Which seven research-tested tools can supercharge mental performance. They range from low-tech (a surprising new mindset) to downright futuristic (an electrical device for at-home brain stimulation) Best of all, you will learn to upgrade your brain with Ricker’s 20 customizable self-experiments and a sample, 12-week schedule. Ricker distills insights from dozens of interviews and hundreds of research studies from around the world. She tests almost everything on herself, whether it’s nicotine, video games, meditation, or a little-known beverage from the Pacific islands. Some experiments fail hilariously—but others transform her cognition. She is able to sharpen her memory, increase her attention span, boost her mood, and clear her brain fog. By following Ricker’s system, you’ll uncover your own boosts to mental performance, too. Join a growing, global movement of neurohackers revolutionizing their careers and relationships. Let this book change 15 minutes of your day, and it may just change the rest of your life!