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A celebration, chronicle, and must-have for Vans sneakers fans, Vans: Off the Wall offers vivid photography and the compelling story of a casual canvas shoe and a DIY spirit that helped turn pop culture inside out. This updated edition, published to coincide with the brand’s 50th anniver­sary, brings to life the Vans community of boarders, bikers, artists, musicians, and street culture, and the iconic shoes its members love to wear. With oral his­tories from Tony Alva, Joel Tudor, Steve Caballero, Stacy Peralta, Oliver Peck, and others—as well as two new chapters of original material—Vans: Off the Wall provides an intimate, visually stunning account of how the company has changed the face of pop culture since its founding in 1966.
In the tradition of bestsellers such as Shoe Dog, Authentic is a surprisingly candid, compelling memoir by a high school dropout who went on to establish one of the world's most iconic brands. You may not have known their creator, but you certainly know the shoes: for more than four generations, Vans shoes have been synonymous with cool. Now in Authentic, a memoir written by Paul Van Doren and published just before his May 2021 death, the charismatic founder of Vans shares his story of heading West and capturing the American dream. Authentic is a celebration of Van Doren's remarkable life and the iconic brand he built, beloved by skateboarders, creatives, and fans everywhere for its laid-back, colorful SoCal vibe, and famous for its people-oriented company culture. In Authentic, he shares his unlikely journey from high-school dropout to sneaker-industry legend. A blue-collar kid with no higher education and zero retail experience, Van Doren started out as a 16-year-old "service boy" at a local rubber factory. Over the next few decades, he leveraged a knack for numbers, a genius for efficiency, and the know-how to make a great canvas tennis shoe into an all-American success story. What began as a family shoe business has today evolved into a globally recognized brand with billions of dollars of annual revenue. Van Doren is not just an entrepreneur, he's an innovator. In 1966, when the first House of Vans store opened, there were no stand-alone retail stores just for sneakers. Paul's bold experiments in product design, distribution, and marketing (Why not sell custom shoes? Single shoes?), aided by legions of fans — skateboarders, surfers, even Sean Penn wearing Vans' famous checkerboard slip-on shoe in the film Fast Times at Ridgemont High — made Vans a household name. But there was also back-breaking work, a shocking bankruptcy, family turmoil, and a profound shift in how customers think about athletic shoes. The book details Van Doren's personal life, but also hard-won business lessons learned over six turbulent decades in the shoe trade: the importance of deep-rooted values, of improvisation, of vision (and revision), and above all, of valuing people over profits. Authentic is Paul Van Doren's written legacy and his lessons for the innovators of tomorrow. Bracingly forthright and totally entertaining, Authentic is a business memoir by an American original.
Looks at the history of Vans and the artists, musicians, and action sports figures who inspired it.
COSTUME, CLOTHES & FASHION. In the skateboard universe, the evolution of riding technique, skateboard decks, graphics and art are well documented. Until now, however, skateboard shoes have received little attention. Made for Skate tells the story of skateboard footwear as seen through the eyes of those who lived it. Along with the classics by companies such as Vans, Airwalk, Etnies, and Duffs, it features hard-to-find and one-of-a-kind shoes that emerged throughout almost five decades of skate history, all photographed superlatively. This book provides an exhaustive overview of the history and styles of skate shoes and is based on the collection of the Skateboard Museum Stuttgart, Germany. Skate personalities we meet include Stacy Peralta, Lance Mountain, Tony Hawk, Rodney Mullen, Steve Caballero, and Natas Kaupas.
A funny, colorful, fascinating tour through the work and life of one of today’s most influential graphic designers. Esquire. Ford Motors. Burton Snowboards. The Obama Administration. While all of these brands are vastly different, they share at least one thing in com­mon: a teeny little bit of Aaron James Draplin. Draplin is one of the new school of influential graphic designers who combine the power of design, social media, entrepreneurship, and DIY aesthetic to create a successful business and way of life. Pretty Much Everything is a mid-career survey of work, case studies, inspiration, road stories, lists, maps, how-tos, and advice. It includes examples of his work—posters, record covers, logos—and presents the process behind his design with projects like Field Notes and the “Things We Love” State Posters. Draplin also offers valuable advice and hilarious commentary that illustrates how much more goes into design than just what appears on the page. With Draplin’s humor and pointed observations on the contemporary design scene, Pretty Much Everything is the complete package.
Do you want to see how the big brands really make shoes? Now you can! More than just a tour through a sneaker factory, How Shoes are Made will show you how modern shoes come to life! From drawing shoe designs to sample development and footwear manufacturing you will see how it’s done. Written by veteran shoemaking pros, How Shoes are Made will give you a look inside the REAL world of shoe design, development and mass production. Updated 2019 Edition! Includes 26 Chapters explaining shoe design, shoe pattern making, sample development, footwear materials, stitching, outsole and tooling design, EVA forming, final assembly, shoe lasts, shoe factory prices, quality control, shoemaking equipment, starting your own shoe brand, and much more! 200 pages with over 400 color photos and drawings. A must-read for young shoe designers, sneakerheads, or any footwear fanatic! Over 10,000 copies sold! Read in over 60 countries!
Do you want to be a professional shoe designer? You must learn how to select and specify shoe materials correctly. The Shoe Material Design Guide details all the shoe materials you will need to make modern athletic, classic casual, and high fashion footwear. Each chapter covers a specific shoe material type. You will learn how each material is made, the options available to you, and how to specify the material correctly. Inside you will find chapters on leather, textiles, synthetics, laces, glue, reinforcements, hardware, logos, midsoles, outsoles, and more! See exactly how each material is used inside real production shoes. Annotated cross-sections of over 30 different shoe types. Look inside basketball shoes, running shoes, track spikes, hiking boots, work boots, high heels, cowboy boots, and many more! You will also find information on topics such as material testing, sustainable production, exotic materials, and more. Written as a companion to our best selling How Shoes Are Made, The Shoe Material Design Guide digs deeper into the world of footwear materials and design. 8.5 x 11 28 chapters, 195 pages with over 330 color photos.
“A vivid picture of how what we wear on our feet can tell us what it really means to be an American.”—Vanity Fair “Expansive, thorough, and entertaining . . . a comprehensive look at how much the sneaker became a signature indicator of cool.”—The Wall Street Journal A cultural history of sneakers, tracing the footprint of one of our most iconic fashions across sports, business, pop culture, and American identity “It’s gotta be the shoes.” When Spike Lee said it to Michael Jordan in a 1989 commercial, it was with a wink and a nod—what makes MJ so good? His Nike Air Jordan IIIs, of course. But as Nicholas Smith reveals in this captivating history, Lee’s line also speaks to the sneaker’s place at the heart of American culture. Once the athletic shoe graduated from the beaches and croquet courts of the wealthy elite to streetwear ubiquity, its journey through the heart of American life was just getting started. In this rollicking narrative, Nicholas K. Smith carries us through the long twentieth century as sneakers became the totem of subcultures. We follow the humble athletic and watch as sneakers become the calling card of California skaters and New York MCs, the spark of riots and gang violence, the heart of a global economic controversy, the muse of haute couture, and a lynchpin in the transformation of big sports into big business. Along the way, we meet larger-than-life mavericks and surprising visionaries: genius rubber inventor Charles Goodyear, risking everything to get his formula right; the warring brothers who started dueling shoe empires; road-warrior Chuck Taylor, hawking shoes out of his trunk; and many more mavericks, hustlers, and dreamers. With a sure stride and a broad footprint, Kicks introduces us to an influential and evolving legacy.
Named a Best Book of the Year by NPR • Southwest Review • Electric Literature Perfect for fans of Barbarian Days, this memoir in essays follows one man's decade-long quest to uncover the hidden meaning of skateboarding, and explores how this search led unexpectedly to insights on marriage, love, loss, American invention, and growing old. In January 2012, creative writing professor and novelist Kyle Beachy published one of his first essays on skate culture, an exploration of how Nike’s corporate strategy successfully gutted the once-mighty independent skate shoe market. Beachy has since established himself as skate culture's freshest, most illuminating, at times most controversial voice, writing candidly about the increasingly popular and fast-changing pastime he first picked up as a young boy and has continued to practice well into adulthood. What is skateboarding? What does it mean to continue skateboarding after the age of forty, four decades after the kickflip was invented? How does one live authentically as an adult while staying true to a passion cemented in childhood? How does skateboarding shape one's understanding of contemporary American life? Of growing old and getting married? Contemplating these questions and more, Beachy offers a deep exploration of a pastime—often overlooked, regularly maligned—whose seeming simplicity conceals universal truths. THE MOST FUN THING is both a rich account of a hobby and a collection of the lessons skateboarding has taught Beachy—and what it continues to teach him as he strugglesto find space for it as an adult, a professor, and a husband.
When COVID hit, life turned surreal. Daily rituals and simple things like buying coffee and the newspaper stopped. Everything closed and countless people moved out. Almost overnight, the once vibrant streets filled with pedestrians, cyclists, cars, buses and trucks turned empty and desolate. Normality went out the window as the garbage started piling up on the curb. People watching from a cafe's window table was no longer a viable past time. Gone went the cafes and the people. With limited options, I turned inward. What else to do? But by doing so, I became extremely prolific, working tirelessly as life in the Big Apple as we all knew it ceased to exist. The city that never sleeps turned into the city that sleeps. It was then I went to the streets and rooftops with my iPhone and then sharpies and created this book.