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The boom in international trade has brought with it an increased demand for addressing local consumers in their native language and cultural idiom. Given the complex nature and new media involved in communicating with their constituent markets, companies are developing ever more complex tools and techniques for managing foreign-language communication. This book presents select case studies that illustrate the state-of-the-art of language management. It covers a cross-section of sectors, each of which has particular subtleties in language management: • software localization • finance • medical devices • automotive The book also covers a cross-section of topical and strategic issues: • time-to-market (scheduling challenges; simultaneous release in multiple languages) • global terminology management • leveraging Internet, intranet, and email • centralized versus decentralized management models • financial and budgeting techniques • human factors; management issues unique to language projects • technological innovation in language management (terminology tools, automatic translation) The target audience is language professionals involved with the management aspect of language projects. This includes translators and linguists, managers at language-service providers, language managers at manufacturing/service companies, educators and language/translation students. The heart of the book is the concept of the case study, particularly the Harvard Business School case-study model. Industry leaders and analysts provide some 15 case studies covering the spectrum of language applications. Readable and nonacademic — it can serve both as a text for those studying language and translation, as well as those in the field who need to know the “state-of-the-art” in language management.
Translating Your Success has a special meaning to Carlos J. Malave, who grew up in a bilingual household, hearing Spanish from his father and English from his mother. He learned at an early age that two different words could have the same meaning. As a child, he was a success at sports but lagged behind his siblings in academics. After reflecting on his circumstances, Carlos realized that he could succeed in school by applying the same principles that made him a good athlete to being a good student. He translated his success from one area of his life to another. And, as he grew older, he applied these same principles to his life. His father had a drinking problem, and Carlos had often asked him, "Why don't you stop drinking?" But he never asked him, "Why do you drink?" To solve a problem, one first must determine its cause. This approach is the basis of the three-step Malave method: becoming "consciously fit," turning happiness into a mind-set, and learning to possess motivation. In each chapter, the author provides exercises that lead to the self-awareness necessary to set your long-term goals and to translate today's successes into a joyful life.
This book shows, in detail and with concrete examples, how educational theory and research can be translated into practice. Well-known researchers who have worked to establish productive, sustainable connections between the knowledge produced by the research community and the practices employed in school settings provide descriptions of successful strategies that have been used to bridge the gap among theory, research, and practice. The volume addresses three main themes: *analysis of how educational theory and research may be used to improve student learning and achievement in mathematics, science, and reading; *examination of how educational theory and research has been used to conceptualize, implement, and evaluate the effects of challenges of large-scale reform; and *exploration of how different models of intelligence and creativity have informed educational practice. Viewed as a collective effort to translate theory and research into educational practice, the interventions and programs described by the contributors to this volume represent nearly 200 years of work. As a compendium of successful strategies, this book will help others identify ways to make their own research more useful to their practice communities. As an investigation of persistent, seemingly intractable problems encountered when attempting to connect theory and research to the everyday work of teachers and students in classrooms, the analyses presented in this volume demonstrate where additional work is needed. By examining critical, persistent challenges encountered when attempting to connect educational theory and research to the everyday work of teachers in classrooms and schools, this book will help improve the practical value of educational research and help chart the course for future research. Translating Theory and Research into Educational Practice is intended as a text for advanced undergraduate and graduate courses across the discipline of education and should be particularly relevant for classes dealing with educational research, educational policy, and teaching and learning. The book is equally relevant for various communities interested in improving connections between research and practice, including educational researchers, educational psychologists, psychologists, teachers, other educational professionals such as state school officers, district officials, and policy makers. The authors' comprehensive descriptions and critical reflections will provide readers with valuable insights about the practical demands, theoretical complexities, and political realties associated with efforts to translate theory and research into effective educational practice.
A compilation of business advice columns for translators and interpreters published under the names Fire Ant & Worker Bee in online Translation Journal. Pithy tips and insights.
Moreover, many items in the reference lists are hyperlinked to the TSB, where the user can find an abstract of a publication. All articles (between 500 and 6000 words) are written by specialists in the different subfields and are peer-reviewed. Last but not least, the usability, accessibility and flexibility of the "HTS" depend on the commitment of people who agree that Translation Studies does matter. All users are therefore invited to share their feedback. Any questions, remarks and suggestions for improvement can be sent to the editorial team
"Case studies in business and language" - cover.
The Routledge Handbook of Translation and Ethics offers a comprehensive overview of issues surrounding ethics in translating and interpreting. The chapters chart the philosophical and theoretical underpinnings of ethical thinking in Translation Studies and analyze the ethical dilemmas of various translatorial actors, including translation trainers and researchers. Authored by leading scholars and new voices in the field, the 31 chapters present a wide coverage of emerging issues such as increasing technologization of translation, posthumanism, volunteering and activism, accessibility and linguistic human rights. Many chapters provide the first extensive overview of the topic or present new takes on established areas. The book is divided into four parts, with the first covering the most influential ethical theories. Part II takes the perspective of agents in different contexts and the ethical dilemmas they face, while Part III takes a critical look at central institutions structuring and controlling ethical behaviour. Finally, Part IV focuses on special issues and new challenges, and signals new directions for further study. This handbook is an indispensable resource for all students and researchers of translation and ethics within translation and interpreting studies, multilingualism and comparative literature.
Technical translation (and technical terminology) encompasses the translation of special language texts. 1. "Style and Register" covers clarity of style, culture-specific and author-reader conventions and expectation. 2. "Special Applications" deals with the contribution of translation to the dissemination of science. 3. "Training and Autodidactic Approaches for Technical Translators" translators must master a broad range of frequently unanticipated topics, as well as linguistic competence. 4. "Text Analysis and Text Typology as Tools for Technical Translators" focuses attention on text typology and SGML in human translation and CAT. 5. "Translation-Oriented Terminology Activities" explores the different aspects of terminology: knowledge management, language planning, terminology resources and representation of concept systems.
List of illustrations -- List of tables -- Preface -- Introduction: revolution and the city -- A spatial theory of revolution -- The growth and urbanization of revolution -- The urban civic revolutionary moment -- The repression-disruption trade-off and the shifting odds of success -- Revolutionary contingency and the city -- Public space and urban revolution -- The individual and collective action in urban civic revolution -- The pacification of revolution -- The evolving impact of revolution -- The city and the future of revolution -- Appendix 1. construction of cross-national data on revolutionary episodes -- Appendix 2. revolutionary episodes, 1900-2014 -- Appendix 3. data sources used in statistical analyses -- Appendix 4. choices of statistical models.