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"Whether you are a trade show novice or are looking for some insights into how to improve your trade show marketing strategy and tactics, Trade Show 411 is must-read. It's a perfect balance of experienced insights and explanations to help you understand the mysteries and mechanics of successful trade show marketing." - Patricia Hammond, Co-founder and CEO, The Business GuildAre you pulling your hair out in frustration trying to manage your company's trade show exhibit? Discover the insider tips and actual steps you can take to maximize trade show results. Trade Show 411 gives you both the strategy and action plan to set you off on the right foot. By linking your pre-show marketing strategy to onsite activities and post-show follow-up, you'll get the most out of your sales and marketing efforts and maximize your trade show results. In Trade Show 411, you'll discover: - What revenue generating tactics you can implement on a limited budget- How to secure valuable media outlets for in-booth interviews- Tips on assembling the perfect staff- Hidden expenses that can cost you if you don't know how to manage them effectively- The way to stay on track when your trade show gets turned upside down by issues outside your control- Four steps to selecting the perfect show- How to transform your leads from ho-hum to sales qualified with the right questions- . . . And so much moreIf you like the help of a step-by-step roadmap but want to be able to tailor the insights to meet your challenges and achieve your objectives, then this essential guide is a must have.
The definitive guide to heart health from two of America's most respected doctors at Cleveland Clinic, the #1 hospital for heart health in America. Are you one of the eighty-two million Americans currently diagnosed with cardiovascular disease—or one of the millions more who think they are healthy but are at risk? Whether your goal is to get the best treatment or stay out of the cardiologist’s office, your heart's health depends upon accurate information and correct answers to key questions. In Heart 411, two renowned experts, heart surgeon Marc Gillinov and cardiologist Steven Nissen, tackle the questions their patients have raised over their decades of practice: Can the stress of my job really lead to a heart attack? How does exercise help my heart, and what is the right amount and type of exercise? What are the most important tests for my heart, and when do I need them? How do symptoms and treatments differ among men, women, and children? Backed by decades of clinical experience and up-to-the-minute research, yet written in the accessible, down-to-earth tone of your trusted family doctor, Heart 411 cuts through the confusion to give you the knowledge and tools you need to live a long and heart-healthy life.
You are having a baby! Congratulations! Now, the reality hits you -- what the heck am I doing? What if you could bottle the wisdom of all those parents who've come before you ... and combine it with the solid medical advice from an award-winning pediatrician? Baby 411 is the answer! Book jacket.
(www.canammissing.com- missing person site)Author David Paulides has released the sixth installment in his best selling series, Missing 411. The books have revealed the names and facts behind people who have disappeared in the national parks and forests of the world. The identification of over 59 geographical clusters of missing people in North America is one of the mysterious, unsettling and unexplained elements in the Missing 411 series. Missing 411- Hunters explains a subset of the research and documents 148 cases of hunters who have vanished in four countries. The incidents parallel other disappearances documented in prior Missing 411 books. The vast majority of the cases in this edition are new and they don't appear in other books in the series. The mystery and stories of the victims will baffle and confound the avid outdoorsman and seasoned hunter.Countries Included:United States- 26 StatesCanada- 9 ProvincesAustraliaAzerbaijianDisappearances Documented:148348 PagesOther Books in the Series:Missing 411- Western United StatesMissing 411- Eastern United StatesMissing 411- North America and BeyondMissing 411- The Devil's in the DetailMissing 411- A Sobering Coincidencewww.canammissing.com
• More than 500 appearances on national bestseller lists • #1 Wall Street Journal, New York Times, and USA Today • Won 12 book awards • Translated into 35 languages • Voted Top 100 Business Book of All Time on Goodreads People are using this simple, powerful concept to focus on what matters most in their personal and work lives. Companies are helping their employees be more productive with study groups, training, and coaching. Sales teams are boosting sales. Churches are conducting classes and recommending for their members. By focusing their energy on one thing at a time people are living more rewarding lives by building their careers, strengthening their finances, losing weight and getting in shape, deepening their faith, and nurturing stronger marriages and personal relationships. YOU WANT LESS. You want fewer distractions and less on your plate. The daily barrage of e-mails, texts, tweets, messages, and meetings distract you and stress you out. The simultaneous demands of work and family are taking a toll. And what's the cost? Second-rate work, missed deadlines, smaller paychecks, fewer promotions--and lots of stress. AND YOU WANT MORE. You want more productivity from your work. More income for a better lifestyle. You want more satisfaction from life, and more time for yourself, your family, and your friends. NOW YOU CAN HAVE BOTH — LESS AND MORE. In The ONE Thing, you'll learn to * cut through the clutter * achieve better results in less time * build momentum toward your goal* dial down the stress * overcome that overwhelmed feeling * revive your energy * stay on track * master what matters to you The ONE Thing delivers extraordinary results in every area of your life--work, personal, family, and spiritual. WHAT'S YOUR ONE THING?
China Trade Exhibitions Handbook
Radical Candor is the sweet spot between managers who are obnoxiously aggressive on the one side and ruinously empathetic on the other. It is about providing guidance, which involves a mix of praise as well as criticism, delivered to produce better results and help employees develop their skills and boundaries of success. Great bosses have a strong relationship with their employees, and Kim Scott Malone has identified three simple principles for building better relationships with your employees: make it personal, get stuff done, and understand why it matters. Radical Candor offers a guide to those bewildered or exhausted by management, written for bosses and those who manage bosses. Drawing on years of first-hand experience, and distilled clearly to give actionable lessons to the reader, Radical Candor shows how to be successful while retaining your integrity and humanity. Radical Candor is the perfect handbook for those who are looking to find meaning in their job and create an environment where people both love their work, their colleagues and are motivated to strive to ever greater success.
(www.canammissing.com)This is the third "Missing 411" book researching facts of people who have vanished in remote locations of the world. "Missing 411-North America and Beyond" is the first edition that discusses missing people and relevant facts from five countries (Australia, England, France, Iceland and Indonesia) outside of North America and examines the parallels between the cases. The book also includes a multitude of new stories from North America.There is a continuing trend of clusters of missing people in United States National Parks. The National Park Service has continued with their policy of failing to keep ledgers, track or otherwise document lists of missing people inside their parks and monuments. This edition has cases from Florida, Texas, Hawaii and forty other states. There are new clusters of missing people from Sequoia and Mount Rainier National Park, Three Sisters Wilderness (OR) and Adirondacks (NY). Canada has missing cases from six provinces that are documented.This new book brings further clarity to the missing person issue by examining multiple disappearances of people in small-confined areas and exposing the similarities of their case. David Paulides also exposes a series of coed disappearances that date back to the early 1900's, which have unusual facts surrounding their case."Missing 411-North America and Beyond" is the largest and most comprehensive of the trilogy, 472 pages. The Missing 411 series builds upon itself. It is recommended that you read "Missing 411-Western United States" first, then the eastern version and then "North America and Beyond." There is a historical aspect to this issue and there are common elements that run through the disappearances. ***********************************************One of the early reviews of "Missing 411-North America and Beyond" was written by New York Times Best Selling author Whitley Strieber:David Paulides has shined a light onto one of the greatest and most disturbing mysteries of our time: the simple and awful fact that people disappear, especially in our national parks, and little effort is made to find them, let alone inform the public about the danger.Even when massive searches are mounted, and people are found, the events surrounding their loss and recovery are often far beyond logical explanation.This is the most comprehensive and expertly presented series of books on the subject ever written, and the latest volume, which includes stories from five countries, is sobering, chilling and far too well researched to ignore. Essential reading.Whitley StrieberNew York Times Best Selling Author***********************************************