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The hot weather brings out the crazy in the Latino neighborhood of Hackleberry, Pennsylvania. Eva Cordoba, a first-year middle school teacher, is trying to plan her wedding when her former best friend, Vicky Nogales, shows up. Vicky's visit happens to coincide with the threat of a murderer who warns his victims with a red envelope before he kills them.When the local police don't find out who is taking out their friends, it is up to Vicky and Eva to leave the past behind and find the killer-before he finds them.A story of loss and renewal, The Red Envelope combines suspense, humor, and an insightful glimpse into human nature.
A Vietnamese family celebrates Tet during the Vietnam War.
Ruby is unlike most little girls in old China. Instead of aspiring to get married, Ruby is determined to attend university when she grows up, just like the boys in her family. Based upon the inspirational story of the author's grandmother and accompanied by richly detailed illustrations, Ruby's Wish is an engaging portrait of a young girl who's full of ambition and the family who rewards her hard work and courage.
When her Chinese grandmother comes to visit, a young Chinese-American girl learns of and participates in the customs and beliefs celebrating an authentic Chinese New Year.
Sam must decide how to spend the lucky money he's received for Chinese New Year.
This book provides a cutting edge analysis of the rapid rise of China’s network society and reviews recent key developments within China’s internet economy, notably the concepts of “Lucky Money” and E-Business on Wechat, and Crowd-Funding Platforms. It focuses on drawing out the sociological impact of these economic developments, examining among others the bearing of the decentralization of e-business in rural areas. It offers a vital sociological perspective on the development of China’s internet society and how it affects social and professional relations, examining the shift from the traditional Red Envelope Giving Culture to Digital Red Envelope, micro charity 2.0 as well as the Rise of Internet Crowd Funding in China. Combining an up to date analysis of the current state of play of China’s internet society with expertise in the rapidly changing landscape of China’s social media, this book provides key insights into how technology impacts on the communication and movement of population in China, in both social and economic spheres.
This book focuses on how to succeed in China, the globe’s largest consumer market, through the branding market strategy. What are the undisclosed recipes that brands can follow to capture the attention and emotion of consumers in China? What’s the magical key to open the locked doors? The answer to these questions would be intriguing for many readers outside China, including but not limited to executives of global brands, owners of medium-and-small-sized businesses aiming for the global market, branding/marketing professionals, financial investors and analysts, business professors and researchers in universities and colleges, graduate and undergraduate students, and readers with an interest on these topics in the general public. In comparison with many case studies that focus on only a single or few cases, or else lean toward being a macro-discussions of China’s consumer market without in-depth analysis of representative cases, this book provides both. Many branding strategies, programs, and activities presented in this book are of the innovative type, which could be very fresh and interesting to readers. Many of the in-depth analyses and specific insights presented in this book are provided by well-recognized business analysts/writers, which may not be available in other publications. Overall, this book provides readers with the opportunity to receive some valuable new knowledge about how to succeed in the globe’s largest consumer market, providing foodstuff for both thought and enjoyment.