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The Wizard shares the secrets of business persuasion that are taught at his renowned Academy.
Since the first edition of The Owner's Manual, Dr. Howard has appeared on Oprah , conducted countless seminars and added new topics and 300+ pages of new brain research to the book.
The author of "The Wizard Of Ads" offers guidance for putting advertising principles into action--and shows how to write compelling ad copy, price products and services, and formulate a plan for a small business.
Politics, manners, humor, sexuality, wealth, even our definitions of success are periodically renegotiated based on the new values society chooses to use as a lens to judge what is acceptable. Are these new values randomly chosen or is there a pattern? Pendulum chronicles the stuttering history of western society; that endless back-and-forth swing between one excess and another, always reminded of what we left behind. There is a pattern and it is 40 years: 2003 was a fulcrum year, as was 1963, its opposite. Pendulum explains where we have been as a society, how we got here, and where we are headed. If you would benefit from a peek into the future, you would do well to read this book.
"Presents the four principles that are the foundation of Amazon.com and its success. The "four pillars" are presented through a dialogue between an older man and a younger man during a road trip.
Forget Madison Avenue! Learn the unvarnished truth about what works, what doesn't and why from the most fascinating storyteller since Paul Harvey.
From the author of How to Train Your Dragon: Two young heroes fight to save their beloved homes in the next thrilling installment of the internationally bestselling Wizards of Once series. Xar and Wish are heroes with a huge task ahead -- confronting the Nuckalavee is not for the fainthearted. But with Magic and Iron together, they might just have a chance of saving their beloved homes from those who seek to destroy everything they hold dear. The third electrifying book in The Wizards of Once series fizzes with magic and introduces us to a host of glorious new characters: bears and piskies and magical pins and needles to name but a few. Beloved bestselling author Cressida Cowell once again brings her trademark wit and stunning combination of action, adventure, humor, and incredible artwork to this epic new adventure, sure to transport and enchant readers. Stunningly written, magnificent in scope, hilarious and thrilling, Knock Three Times immerses you in a world you won't ever wish to leave.
Discover the powerful, unique skills and qualities of Dorothy, the Wizard, and the other archetypes of mind, heart, and courage that live within each of us. Houston offers new understanding of the human condition, the importance of myth, and the critical nature of our role and how we can participate in the creation of a better world. It's time to uncover your inner hero and become the essential human you were always meant to be.
compilation of the advertising advice of Roy H. Williams as compiled by the managing partner of Wizard of Ads - Australia, Craig Arthur, with witty Australian comments. G'day mate! 80 pagesSoftcover
A striking picture book adaptation for ages 6 up of L. Frank Baum’s classic children’s novel The Wonderful Wizard of Oz, about the magical journey of Dorothy Gale, her dog, Toto, and her faithful friends to the Emerald City. No child’s library is complete without this enchanting fantasy with its enduring themes of loyalty, resourcefulness, courage, and unforgettable characters, such as the Scarecrow, the Tin Man, the Cowardly Lion, and the Wicked Witch of the West. First published in the year 1900, the complete novel is one of the best-known original fairy tales in American popular culture.