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The long-awaited update of the classic guide to outperforming the competition using Herrmann International's trademark Whole Brain Methodology Packed with new research, updated examples, and more actionable content, The Whole Brain Business Book outlines four basic thinking styles--administrator, talker, problem-solver, dreamer--corresponding to the four quadrants of the brain and explains that many are dominated by only one quadrant. By getting out of the "brain rut" and channeling all four quadrants, business people and organizations can become more flexible, creative, and competitive. Herrmann-Nehdi uses her extensive research and experience working with her father and expert practitioners across the globe to highlight new research developments, replace outdated information, incorporate new stories and real-world examples while building on the core applications of The Whole Brain Business Book.
In the hot area of mind research and its applications in business, the next wave is whole brain technology--the new key to business productivity outlined in this groundbreaking book. This long-awaited culmination of Herrmann's highly respected research and testing presents his four-quadrant model of the brain and the corresponding thinking styles. 100 illustrations.
Filled with essential charts; engaging examples; exercises; and action steps; this book will help optimize your management approach; align your organization and strategy; and fully engage your own brain as well as the brains of others to work smarter; faster; and better than you ever thought possible. --
Presents a new leadership concept to make organisations VUCA proof by transforming the management and workforce into Whole Brain Leaders!
Wonder's seminars on whole-brain thinking have been enthusiastically received by such corporations as IBM, Kodak, and Dow Corning. Partly through her teachings, American business is discovering that peak job performance requires not only logic and efficiency but also intuition and creativity--in other words, both the left and right sides of the brain. Illustrated.
A look at how to achieve happiness in the real world. Authored by a full-time senior business consultant that knows the way actual people think. A partly serious or semi-comical yet continually provoking vision of the universe. Using both reasoning and emotion to help establish equilibrium in a continuously changing environment. How Whole Brain Thinking Can Save the Future explores this left-brain bias in our culture, demonstrating it to be the primary reason behind ages of conflict, bigotry, and political polarization-and millennia of misunderstanding between the sexes. While much of our technology and scientific development is driven by left-brain thinking, the significant improvements to come will need that we intentionally harness both sides of our brain to dramatically increase our cognition. Award-winning author James Olson goes on to explain how we can achieve greater internal harmony between the two operating systems of the brain-both as individuals and as a culture-thus showing us how ad why thinking with our whole brains will lead us to peace and the ultimate healing of our relationships and our world.
Our brains have numerous functioning parts, all of which serve us at any one moment. But decades of research reveal the existence of two basic brain “operating systems”—two fundamental ways in which the whole brain processes incoming information. Because of this phenomenon of brain dominance, most of us tend to favor the input of either our “dualistic” left-brain (which focuses on parts instead of wholes) or our holistic right hemisphere. This means that typically only half of our innate intelligence informs our thinking—and since the left-brain operating system dominates most males, our culture has itself become left-brain dominant. How Whole Brain Thinking Can Save the Future explores this left-brain bias in our civilization, revealing it to be the root cause for centuries of war, racism, and political polarization—and eons of misunderstanding between the sexes. While most of our technological and scientific progress is driven by left-brain thinking, the great advances to come will require that we consciously harness both sides of our brain to greatly improve our cognition. Award-winning author James Olson goes on to explain how we can achieve greater internal harmony between the two operating systems of the brain—both as individuals and as a culture—thus showing us how ad why thinking with our whole brains will lead us to peace and to the ultimate healing of our relationships and our world.
Mo Bunnell's comprehensive system will help you win more clients, build stronger relationships, and bring in more business. If you're good at doing something, and you need to connect with paying clients in order to keep doing it, this book is for you. There are more of us out there than you might think -- from professionals like lawyers and consultants to big company account managers and freelancers of all stripes. And this book will teach you how to sell yourself without selling your soul. In The Snowball System, Mo Bunnell offers powerful and proven tools for business development. Whether you are gregarious or introverted, whether you are a part of a small startup or a massive multinational, Bunnell's science-based system is effective and efficient, and easily adapted into your day-to-day work. With The Snowball System, you will not only succeed at growing your business, you'll learn to enjoy doing the activities that drive that growth. You'll be happier, and so will your clients.