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A pioneering work from the 1960s about how the rapid growth of disposable consumer goods degraded the environmental, financial and spiritual character of western society. It exposed the increasing commercialisation of American life, when people bought things they didn't need or want. It also highlighted the concept of planned obsolescence, the 'death date' built into products. This prescient study predicted the rise of consumer culture and features an introduction by bestselling author Bill McKibben.
Traces the influence of Packard's early life on his works on social criticism and notes his viewpoints in the context of a writer lacking academic affiliation
The 1960s provides Warlaumont with the backdrop for examining the struggle of advertising during the anti-establishment movement in one of America's most colorful but turbulent decades. Targeted by the counterculture, threatened with government regulation, criticized as a waste maker by social critics, weakened by internal strife between the liberal and traditional forces within the industry, and faced with the consumption-weary public, advertising faced one of its most challenging times. Yet surprisingly, it made history with its unprecedented creativity and innovation during the 60s. Distancing itself from the Establishment, advertising, as a wolf in sheep's clothing, joined the cultural revolution, changed the way it related to its audience, and attempted to seduce consumers with humor, resonance, candidness, and a power-to-the-people approach. Masking its ultimate goal to maintain, preserve, and promote the consumption ethic and business elite, advertising joined an infectious wave to overturn the old and stodgy ways. Becoming a turncoat by appearing to abandon its traditional materialistic and authoritarian stance—even mimicking it in some instances—advertising became a cause celebre with its colorful and humorous campaigns, validating itself while under fire. Using the 60s as a backdrop, Warlaumont examines the struggle of a traditional institution during one of America's most turbulent decades. Scholars, students, and researchers involved with business, communications, and advertising history as well as the general public interested in the 1960s will find this study fascinating.
"How cities and towns around the world are saying no to incinerators and wasteful product design and yes to radical recycling, reuse entrepreneurs, and the jobs they create"--Cover.
This book covers in detail programs and technologies for converting traditionally landfilled solid wastes into energy through waste-to-energy projects - Modern Waste-to-Energy plants are being built around the world to reduce the levels of solid waste going into landfill sites and contribute to renewable energy and carbon reduction targets. The latest technologies have also reduced the pollution levels seen from early waste incineration plants by over 99% - With case studies from around the world, Rogoff and Screve provide an insight into the different approaches taken to the planning and implementation of WTE - The second edition includes coverage of the latest technologies and practical engineering challenges as well as an exploration of the economic and regulatory context for the development of WTE
A discussion of how modern advertising attempts to control our thoughts and desires in order to make us buy the products it produces. Exploring the use of consumer motivational research and other psychological techniques, including subliminal tactics, this book shows how advertisers secretly manipulate mass desire for consumer goods and products. In addition, Packard also discusses advertising in politics, predicting the way image and personality rapidly came to overshadow real issues in the televised age.
Originally published: New York: Metropolitan Books, 1999.
An argument that social, political, and economic systems maintain power by discarding certain people, places, and things. Discard studies is an emerging field that looks at waste and wasting broadly construed. Rather than focusing on waste and trash as the primary objects of study, discard studies looks at wider systems of waste and wasting to explore how some materials, practices, regions, and people are valued or devalued, becoming dominant or disposable. In this book, Max Liboiron and Josh Lepawsky argue that social, political, and economic systems maintain power by discarding certain people, places, and things. They show how the theories and methods of discard studies can be applied in a variety of cases, many of which do not involve waste, trash, or pollution. Liboiron and Lepawsky consider the partiality of knowledge and offer a theory of scale, exploring the myth that most waste is municipal solid waste produced by consumers; discuss peripheries, centers, and power, using content moderation as an example of how dominant systems find ways to discard; and use theories of difference to show that universalism, stereotypes, and inclusion all have politics of discard and even purification—as exemplified in “inclusive” efforts to broaden the Black Lives Matter movement. Finally, they develop a theory of change by considering “wasting well,” outlining techniques, methods, and propositions for a justice-oriented discard studies that keeps power in view.
The only book of its kind expressly intended to help avoid the pitfalls associated with stamping designs, die designs, and stamping die function.