Download Free The Trendmakers Book in PDF and EPUB Free Download. You can read online The Trendmakers and write the review.

Numerous tastemakers exist in and between fashion production and consumption, from designers and stylists to trend forecasters, buyers, and journalists. How and why are each of these players bound up in the creation and dispersion of trends? In what ways are consumers' relations to trends constructed by these individuals and organizations? This book explores the social significance of trends in the global fashion industry through interviews with these 'fashion intermediaries', offering new insights into their influential roles in the setting and shaping of trends. The Trendmakers contains exclusive interviews with financial analysts, creative directors from high street stores like H&M to designer brands such as Erdem, trend forecasters at WGSN, buyers from Harvey Nichols, and major fashion names like The Telegraph fashion critic Hilary Alexander. In contrast to existing research, Lantz offers an international understanding of the trend landscape, engaging with industry professionals from fashion capitals like London, Paris, and New York, as well as BRIC countries and the new, emerging fashion nations. The fashion media may have declared that 'trends are dead' in the light of digital dissemination, but Lantz argues that trends still not only serve as a significant organizing principle for the fashion industry as a whole but also as a source for legitimacy. Engaging with classic fashion thinkers like Veblen, Simmel, and Bourdieu, as well as contemporary scholars like Entwistle and Steele, this book considers trends from an economic and cultural perspective to add to our knowledge of the complexities of the business of fashion.
... an invaluable reference tool for any writer. -- Frances Halpern, Columnist, Los Angeles Times and Co-host of NPR's Beyond Words Literary Talk-Show...destined to take its rightful place on every serious writer's bookshelf, alongside her Webster's Dictionary and Roget's Thesaurus. -- Georgia Hughes, Acquisitions Editor, Prima PublishingAt last! A reference book that spells out for a writer exactly what magazine and book editors need -- in the editor's own words.This compilation of over 450 periodical and book publishers' guidelines is a one-of-a-kind source to browse for article, short story, poetry and book ideas and markets.Includes guidelines from Good Housekeeping, Field & Stream, McCall's, Playgirl, Ranger Rick, Seventeen, Entrepreneur, The Nation, Parade, Avon Books, Simon & Schuster and scores of others.The American Directory of Writer's Guidelines will save weeks of waiting to get SASEs back and pay for itself in stamps alone!
Mettee has brought together over 45 editors, authors and agents to advise on all types of writers, on the skills & business of writing. The book also offers a great list of writer's resources, including lists of writer's associations, web sites and at home writing courses.
Designed to capture a specific image while it was still visible, this is a nostalgic look at the scenes, the sounds, and the souls who make the brilliant "all together" world of pop music. From the Shangri-Las, the Rolling Stones, to Mama Cass, Ravi Shankar, the Doors, the Grateful Dead, the Jefferson Airplane, the Blues Project, and the Beatles to Janis Joplin and Bob Dylan.
Charts the rise of a distinctly American theatre from its traitional English foundations through the radical experiments of off-off-Broadway. Concentrating on the last eighty years, with almost half the book devoted to the theatre after World War II, he traces the development of unmistakably American theatrical forms, subjects, stagecraft, character types, and acting styles.