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This scarce antiquarian book is a facsimile reprint of the original. Due to its age, it may contain imperfections such as marks, notations, marginalia and flawed pages. Because we believe this work is culturally important, we have made it available as part of our commitment for protecting, preserving, and promoting the world's literature in affordable, high quality, modern editions that are true to the original work.
Whether you are thinking about becoming an independent retailer or are already running your own business, there are some tricks you need to know. Big retailers like Macys and Bloomingdales use tricks of the trade to boost productivity, sales, and profits. You can learn and use these techniques to compete with them and to maximize your stores sales and profits. Joanna Bradshaw, who has served at the highest executive levels with several of Americas best known and most successful retailers, and has also enjoyed a career as an independent retailing entrepreneur, explains the challenges you will face as a shopkeeper today. She walks you through the process of creating the proper foundation for your store and helps you master invaluable skills for your success. Youll learn how to create a successful business plan; develop and convey a mission statement; harness your strengths to achieve a competitive advantage; refine and differentiate your products and store; and use innovative cost-effective ways to promote your business. This easy-to-understand guide is filled with practical information and keen insights distilled from decades of experience in all types of retail venues: department stores, specialty stores, outlets, and big-box retailersas well as with start-ups, turnarounds, and liquidations. Get the tools you need to Be a Millionaire Shopkeeper.
This book offers "practical advice on how to start or buy a retail business, enjoy running it and make money - by people who have done it and helped others do it. Just one example : how a smallstore turned a sale into a community event - cleared old stock, sold more, made a profit, raised cash for charity, had fun and had customers making sure they were on the invitaiton list for next year. - back cover.
A quarter-century after its first publication, A Shopkeeper's Millennium remains a landmark work--brilliant both as a new interpretation of the intimate connections among politics, economy, and religion during the Second Great Awakening, and as a surprising portrait of a rapidly growing frontier city. The religious revival that transformed America in the 1820s, making it the most militantly Protestant nation on earth and spawning reform movements dedicated to temperance and to the abolition of slavery, had an especially powerful effect in Rochester, New York. Paul E. Johnson explores the reasons for the revival's spectacular success there, suggesting important links between its moral accounting and the city's new industrial world. In a new preface, he reassesses his evidence and his conclusions in this major work.
This classic study on the sociology of Japan remains the only in-depth treatment of the Japanese middle class. Now in a fiftieth-anniversary edition that includes a new foreword by William W. Kelly, this seminal work paints a rich and complex picture of the life of the salaryman and his family. In 1958, Suzanne and Ezra Vogel embedded themselves in a Tokyo suburb, living among and interviewing six middle-class families regularly for a year. Tracing the rapid postwar economic growth that led to hiring large numbers of workers who were provided lifelong employment, the authors show how this phenomenon led to a new social class—the salaried men and their families. It was a well-educated group that prepared their children rigorously for the same successful corporate or government jobs they held. Secure employment and a rising standard of living enabled this new middle class to set the dominant pattern of social life that influenced even those who could not share it, a pattern that remains fundamental to Japanese society today.