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Traces the history of A&P from its founding in 1859 to the present, and analyzes the managerial mistakes which led to its near collapse
In 1859, the Great Atlantic & Pacific Tea Company, known everywhere as A&P, began as a mail-order business located at 31 Vesey Street in downtown Manhattan. In 1925, A&P operated more than thirteen thousand grocery stores nationwide, with more than forty thousand employees. By 1950, approximately ten cents out of every dollar spent on food in the United States passed over A&P counters. A&P: The Story of the Great Atlantic & Pacific Tea Company tells the story of how cofounder George Huntington Hartford and his sons John and George brought A&P to a popularity with consumers that few companies have ever achieved. This stunning collection of vintage photographs shows such nostalgic scenes as the elegant early stores, their gleaming window displays, and the red horse-drawn delivery wagons with the A&P logo emblazoned on their sides. Shoppers choose from rows of colorful merchandise and fresh produce; uniformed storekeepers make change from ornate registers; and the founder's son tastes A&P's Eight O'Clock coffee. A&P is still an industry leader, and A&P: The Story of the Great Atlantic & Pacific Tea Company shows why, from the Hartford family's legacy to the generations of shoppers who depend on A&P for fair prices and quality food. This is the history of the supermarket where America grew up shopping.
The definitive history of the world's most popular drug. Uncommon Grounds tells the story of coffee from its discovery on a hill in ancient Abyssinia to the advent of Starbucks. Mark Pendergrast reviews the dramatic changes in coffee culture over the past decade, from the disastrous "Coffee Crisis" that caused global prices to plummet to the rise of the Fair Trade movement and the "third-wave" of quality-obsessed coffee connoisseurs. As the scope of coffee culture continues to expand, Uncommon Grounds remains more than ever a brilliantly entertaining guide to the currents of one of the world's favorite beverages.
Have the 1950s been overly romanticized? Beneath the calm, conformist exterior, new ideas and attitudes were percolating. This was the decade of McCarthyism, Levittowns, and men in gray flannel suits, but the 1950s also saw bold architectural styles, the rise of paperback novels and the Beat writers, Cinema Scope and film noir, television variety shows, the Golden Age of the automobile, subliminal advertising, fast food, Frisbees, and silly putty. Meanwhile, teens attained a more prominent role in American culture with hot rods, rock 'n' roll, preppies and greasers, and—gasp—juvenile delinquency. At the same time, a new technological threat, the atom bomb, lurked beneath the surface of the postwar decade. This volume presents a nuanced look at a surprisingly complex time in American popular culture.
***2017 National Book Critics Circle Award Finalist for Nonfiction*** "What's more American than Corn Flakes?" —Bing Crosby From the much admired medical historian (“Markel shows just how compelling the medical history can be”—Andrea Barrett) and author of An Anatomy of Addiction (“Absorbing, vivid”—Sherwin Nuland, The New York Times Book Review, front page)—the story of America’s empire builders: John and Will Kellogg. John Harvey Kellogg was one of America’s most beloved physicians; a best-selling author, lecturer, and health-magazine publisher; founder of the Battle Creek Sanitarium; and patron saint of the pursuit of wellness. His youngest brother, Will, was the founder of the Battle Creek Toasted Corn Flake Company, which revolutionized the mass production of food and what we eat for breakfast. In The Kelloggs, Howard Markel tells the sweeping saga of these two extraordinary men, whose lifelong competition and enmity toward one another changed America’s notion of health and wellness from the mid-nineteenth to the mid-twentieth centuries, and who helped change the course of American medicine, nutrition, wellness, and diet. The Kelloggs were of Puritan stock, a family that came to the shores of New England in the mid-seventeenth century, that became one of the biggest in the county, and then renounced it all for the religious calling of Ellen Harmon White, a self-proclaimed prophetess, and James White, whose new Seventh-day Adventist theology was based on Christian principles and sound body, mind, and hygiene rules—Ellen called it “health reform.” The Whites groomed the young John Kellogg for a central role in the Seventh-day Adventist Church and sent him to America’s finest Medical College. Kellogg’s main medical focus—and America’s number one malady: indigestion (Walt Whitman described it as “the great American evil”). Markel gives us the life and times of the Kellogg brothers of Battle Creek: Dr. John Harvey Kellogg and his world-famous Battle Creek Sanitarium medical center, spa, and grand hotel attracted thousands actively pursuing health and well-being. Among the guests: Mary Todd Lincoln, Amelia Earhart, Booker T. Washington, Johnny Weissmuller, Dale Carnegie, Sojourner Truth, Henry Ford, John D. Rockefeller, Jr., and George Bernard Shaw. And the presidents he advised: Taft, Harding, Hoover, and Roosevelt, with first lady Eleanor. The brothers Kellogg experimented on malt, wheat, and corn meal, and, tinkering with special ovens and toasting devices, came up with a ready-to-eat, easily digested cereal they called Corn Flakes. As Markel chronicles the Kelloggs’ fascinating, Magnificent Ambersons–like ascent into the pantheon of American industrialists, we see the vast changes in American social mores that took shape in diet, health, medicine, philanthropy, and food manufacturing during seven decades—changing the lives of millions and helping to shape our industrial age.
Zusammenfassung: This book shows how inflation can disrupt politics and society. With no recent precedent, mild inflation spurred mass protests, myriad remedial schemes, and partisan political reversals between 1910 and 1914. Then wartime demand and inflationary fiscal policy doubled consumer prices from 1915 to 1920, triggering waves of strikes, food riots by immigrant housewives, class conflict, and elite fears of revolution. Middle-class households resented falling real incomes. Even more than today, food prices dominated consumer concerns. Yet farmers wanted high commodity prices. Accordingly, both sides blamed and attacked meatpackers, wholesalers, and retailers. Then as now, inflation hurt whichever party held the White House. Fumbling responses by Wilson's administration and the Federal Reserve led to hesitant price controls, punitive raids and prosecutions, and a now-familiar fallback--high interest rates in 1920 and subsequent recession. An epilogue traces continuing popular and political responses to changes in the consumer price index down to 2020. David I. Macleod is Professor Emeritus of History at Central Michigan University, where he taught American social and political history. His publications include Building Character in the American Boy: The Boy Scouts, YMCA, and Their Forerunners, 1870-1920 and The Age of the Child: Children in America, 1890-1920.
Just let me turn down that armadillo steak I'm cooking for dinner; then I'll be right with you. Such an easy recipe. You should try it. You just soak your 'dillo meat in a pint of bourbon in which you've been soaking a cup of cactus needles overnight. Keep the 'dillo meat soaking for about two weeks, until it starts to turn good and high. You'll know it's ready when you can get through it fairly easily with a hatchet. . . If you thought the essay was dead, think again. In the hands of Jon Peirce, a writer with a wicked imagination, strong social conscience, and a keen sense of the absurd, the time-honoured genre takes many different forms. The essays in this book range from short, rapier-like skewerings of political hypocrisy and injustice to a leisurely exploration of the metric system and its implications for writers. In between you will find many pieces that will make you laugh, a few that will make you cry, and some that will leave you shaking your head in wonderment. Enjoy...
This three-volume encyclopedia on the history of American food and beverages serves as an ideal companion resource for social studies and American history courses, covering topics ranging from early American Indian foods to mandatory nutrition information at fast food restaurants. The expression "you are what you eat" certainly applies to Americans, not just in terms of our physical health, but also in the myriad ways that our taste preferences, eating habits, and food culture are intrinsically tied to our society and history. This standout reference work comprises two volumes containing more than 600 alphabetically arranged historical entries on American foods and beverages, as well as dozens of historical recipes for traditional American foods; and a third volume of more than 120 primary source documents. Never before has there been a reference work that coalesces this diverse range of information into a single set. The entries in this set provide information that will transform any American history research project into an engaging learning experience. Examples include explanations of how tuna fish became a staple food product for Americans, how the canning industry emerged from the Civil War, the difference between Americans and people of other countries in terms of what percentage of their income is spent on food and beverages, and how taxation on beverages like tea, rum, and whisky set off important political rebellions in U.S. history.
Though many still think that we live in an information economy, Ernest Sternberg asserts that the driving force in 21st-century capitalism is not information, but image. Through studies of food processing, real estate development, tourism, movies, and labor performances, he examines how businesses endow products with evocative meaning. It has become common wisdom that we live in a postindustrial information society in which data and calculation underlie wealth. But now that information is as routinely produced as industrial or agricultural goods, businesses are discovering that they best achieve competitive advantage by producing what consumers most dearly seek—personal meaning. The 21st-century economy produces just that: not merely information, but evocative images; not just commodities, but meaning-laden icons. As Sternberg shows, foods now appeal through their sensuality and nostalgia; houses and stores draw customers through their exoticism; people sell their labor through the deliberate performance of the self for the market; and tourist destinations offer up carefully crafted thematic experiences. Whereas farms, factories, and information processors once stood at the core of the economy, now movie studios do, producing the product valued above all, meaningful content, from which downstream firms acquire the themes that animate desire. Now that meaning pervades production, Sternberg argues, modes of inquiry once reserved for the humanities make sense in the study of the economy. Drawing on art history and aesthetics, he introduces iconography as a mode of cultural analysis adapted to the study of commercial production. Through comparative studies of diverse economic sectors, ranging from food processing to tourism, Sternberg carries out an iconographic analysis of the new economy. This is a provocative study for scholars, students, and professionals dealing with marketing and consumer research, culture and media studies, socio-economics, and economic geography.