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A collection of techniques that can be applied to the world of floral design.
Now available in paperback, this beautiful guide is a fresh approach to an ancient art. Exquisite photography and illustrations join with a unique, comprehensive theory to reveal the beauty of flowers and their role as teachers of floral design. Though directed toward the advanced practitioner, it is equally accessible to the floral designer who is just beginning.
Principles of Floral Design: An Illustrated Guide introduces the hands-on skills and theory required to begin a career as a floral designer. This heavily illustrated textbook begins by introducing the floriculture industry and careers, the history of floriculture, and design principles and elements. The textbook then presents the various types of products used in floral designs, before progressing to common floral applications and events. This modern and visual introduction to floral design will appeal to students who are interested in careers in the industry and to those who take the course as a fine arts elective. Highly illustrated Step-by-Step Procedures throughout the textbook provide clear instruction covering floral design basics, such as taping and gluing, to creating full-size floral arrangements. The extensive end-of-chapter materials--including a chapter summary, review questions, critical thinking questions, STEM and academic activities, and ideas for SAEs--provide instructors with ample material for students to review and reinforce chapter material and help students connect floral design content to career and college readiness skills. Extensive illustrated glossaries of flowers, foliage, and potted and flowering plants serve as an excellent reference and as a study aid for student competitions.
A manual for everyone interested in pursuing flowers as a career or wanting to know how to create displays for a special occasion. Each design is illustrated with full color photography and clear line drawings, with easy to understand text that will enable the reader to re-create the work shown.
This approachable guide, featuring over 500 photos and companion commentary from an innovative floral educator, will take the mystery out of creating floral designs that are a step above the rest. By tapping into often unexplored creative materials and techniques with 42 projects, Renee Tucci (AIFD, PFCI) takes the floral enthusiast on a journey through all layers of modern floral design. With this design inspiration and reference manual that expands upon techniques in a real-world way, aspiring and seasoned designers will find encouragement to practice and hone techniques by traveling down a direct, step-by-step path. Important principles and elements of design are woven into the fibers of each project to give the reader a clear understanding of why and how each component is connected to the next. By working with and practicing each of these projects or techniques, learners see that the artistic options and applications are endless.
A tiger swallowtail, red admiral, coral hairstreak, and 20 other butterfly varieties nestled in flowers come vividly to life when colored with paints, pencils, or other media.