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Eminent political scientists weigh the benefits and the costs of this state of permanent campaign and describe the kind of political system likely to emerge within it.
Election campaigning never stops. That is the new reality of politics and government in Canada, where everyone from staffers in the Prime Minister’s Office to backbench MPs practise political marketing and communication as though each day were a battle to win the news cycle. Permanent Campaigning in Canada examines the growth and democratic implications of political parties’ relentless search for votes and popularity and what constant electioneering means for governance. With the emergence of fixed-date elections and digital media, each day is a battle to win mini-contests: the news cycle, public opinion polls, quarterly fundraising results, by-elections, and more. The contributors’ case studies reveal how political actors are using all available tools at their disposal to secure electoral advantage. This is the first study of a phenomenon – including the use of public resources for partisan gain – that has become embedded in Canadian politics and government.
Modern Political Campaigns brings together academic, practical, and interviews to help understand how professionalism, technology, and speed have revolutionized elections, creating more voter-centric races for public office. Dr. Michael D. Cohen, a 20+ year veteran of working on, teaching, and writing about political campaigns take readers through how campaigns are organized, state-of-the-art tools of the trade, and how some of the most interesting people in politics got their big breaks. The book takes readers through clear-eyed chapters on parties and elections, campaign planning and management, fundraising, independent groups, vulnerability and opposition research, data and analytics, focus groups and polling, earned, paid and social media, and field operations. Finally, the book revisits the Permanent Campaign in terms of modern approaches to winning elections raising questions about today’s uniform preference for turnout over persuasion and what that means for our American democracy. Modern Political Campaigns will appeal to students and political activists interested in working in political campaigns. It is also a great read for anyone who wants to better understand the nuts and bolts of campaigns in practical terms from professionals, and the opportunities they provide all of us to be more engaged citizens and hold our leaders more accountable each Election Day.
A critical assessment of the role that information technologies have come to play in contemporary campaigns.
Acrimony and hyperpartisanship have seeped into every part of the political process. Congress is deadlocked and its approval ratings are at record lows. America's two main political parties have given up their traditions of compromise, endangering our very system of constitutional democracy. And one of these parties has taken on the role of insurgent outlier; the Republicans have become ideologically extreme, scornful of compromise, and ardently opposed to the established social and economic policy regime.In It's Even Worse Than It Looks, congressional scholars Thomas Mann and Norman Ornstein identify two overriding problems that have led Congress -- and the United States -- to the brink of institutional collapse. The first is the serious mismatch between our political parties, which have become as vehemently adversarial as parliamentary parties, and a governing system that, unlike a parliamentary democracy, makes it extremely difficult for majorities to act. Second, while both parties participate in tribal warfare, both sides are not equally culpable. The political system faces what the authors call &"asymmetric polarization," with the Republican Party implacably refusing to allow anything that might help the Democrats politically, no matter the cost.With dysfunction rooted in long-term political trends, a coarsened political culture and a new partisan media, the authors conclude that there is no &"silver bullet"; reform that can solve everything. But they offer a panoply of useful ideas and reforms, endorsing some solutions, like greater public participation and institutional restructuring of the House and Senate, while debunking others, like independent or third-party candidates. Above all, they call on the media as well as the public at large to focus on the true causes of dysfunction rather than just throwing the bums out every election cycle. Until voters learn to act strategically to reward problem solving and punish obstruction, American democracy will remain in serious danger.
Bruce I. Newman reveals how the US public is being manipulated by marketing strategies and tactics taken directly from the most successful market-led companies. He uncovers the emphasis on style over substance and sound-bite over real dialogue.
People on the right are furious. People on the left are livid. And the center isn’t holding. There is only one thing on which almost everyone agrees: there is something very wrong in Washington. The country is being run by pollsters. Few politicians are able to win the voters’ trust. Blame abounds and personal responsibility is nowhere to be found. There is a cynicism in Washington that appalls those in every state, red or blue. The question is: Why? The more urgent question is: What can be done about it? Few people are more qualified to deal with both questions than Joe Klein. There are many loud and opinionated voices on the political scene, but no one sees or writes with the clarity that this respected observer brings to the table. He has spent a lifetime enmeshed in politics, studying its nuances, its quirks, and its decline. He is as angry and fed up as the rest of us, so he has decided to do something about it—in these pages, he vents, reconstructs, deconstructs, and reveals how and why our leaders are less interested in leading than they are in the “permanent campaign” that political life has become. The book opens with a stirring anecdote from the night of Dr. Martin Luther King Jr.’s assassination. Klein re-creates the scene of Robert Kennedy’s appearance in a black neighborhood in Indianapolis, where he gave a gut-wrenching, poetic speech that showed respect for the audience, imparted dignity to all who listened, and quelled a potential riot. Appearing against the wishes of his security team, it was one of the last truly courageous and spontaneous acts by an American politician—and it is no accident that Klein connects courage to spontaneity. From there, Klein begins his analysis—campaign by campaign—of how things went wrong. From the McGovern campaign polling techniques to Roger Ailes’s combative strategy for Nixon; from Reagan’s reinvention of the Republican Party to Lee Atwater’s equally brilliant reinvention of behind-the-scenes strategizing; from Jimmy Carter to George H. W. Bush to Bill Clinton to George W.—as well as inside looks at the losing sides—we see how the Democrats become diffuse and frightened, how the system becomes unbalanced, and how politics becomes less and less about ideology and more and more about how to gain and keep power. By the end of one of the most dismal political runs in history—Kerry’s 2004 campaign for president—we understand how such traits as courage, spontaneity, and leadership have disappeared from our political landscape. In a fascinating final chapter, the author refuses to give easy answers since the push for easy answers has long been part of the problem. But he does give thoughtful solutions that just may get us out of this mess—especially if any of the 2008 candidates happen to be paying attention.
A comprehensive, up to date, and probing examination of media and politics in Canada.