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Sport and peacemaking have evolved. It is no longer the case that the Olympic Games and war games exist in isolation from each other. Increasingly, policymakers, peacekeepers, athletes, development workers, presidents of nations and others combine forces in an "integrated" approach towards peace. This approach is located not only within the broader, historically evolved Olympic Movement but also in relation to a newly emerged social movement which promotes development and peace through sport. This book critically examines the ways in which this development is being played out at global, national and local levels, particularly in relation to the Olympic Movement and initiatives such as the biennial Olympic Truce Resolution. The volume constitutes a unique scholarly attempt to provide an in-depth comparative analysis of the sport of peacemaking in the context of the Olympic Movement. Through international comparison and empirically grounded case studies, the book provides an important new departure in the study of the social impact of the Olympic Movement and related peacemaking efforts. It discusses these issues from a range of academic disciplines, including history, sociology, political science, economics, geography, philosophy and international relations. This book was previously published as a special issue of Sport in Society.
Sport and peacemaking have evolved. It is no longer the case that the Olympic Games and war games exist in isolation from each other. Increasingly, policymakers, peacekeepers, athletes, development workers, presidents of nations and others combine forces in an "integrated" approach towards peace. This approach is located not only within the broader, historically evolved Olympic Movement but also in relation to a newly emerged social movement which promotes development and peace through sport. This book critically examines the ways in which this development is being played out at global, national and local levels, particularly in relation to the Olympic Movement and initiatives such as the biennial Olympic Truce Resolution. The volume constitutes a unique scholarly attempt to provide an in-depth comparative analysis of the sport of peacemaking in the context of the Olympic Movement. Through international comparison and empirically grounded case studies, the book provides an important new departure in the study of the social impact of the Olympic Movement and related peacemaking efforts. It discusses these issues from a range of academic disciplines, including history, sociology, political science, economics, geography, philosophy and international relations. This book was previously published as a special issue of Sport in Society.
Sport and peacemaking have evolved. It is no longer the case that the Olympic Games and war games exist in isolation from each other. Increasingly, policymakers, peacekeepers, athletes, development workers, presidents of nations and others combine forces in an "integrated" approach towards peace. This approach is located not only within the broader, historically evolved Olympic Movement but also in relation to a newly emerged social movement which promotes development and peace through sport. This book critically examines the ways in which this development is being played out at global, national and local levels, particularly in relation to the Olympic Movement and initiatives such as the biennial Olympic Truce Resolution. The volume constitutes a unique scholarly attempt to provide an in-depth comparative analysis of the sport of peacemaking in the context of the Olympic Movement. Through international comparison and empirically grounded case studies, the book provides an important new departure in the study of the social impact of the Olympic Movement and related peacemaking efforts. It discusses these issues from a range of academic disciplines, including history, sociology, political science, economics, geography, philosophy and international relations. This book was previously published as a special issue of Sport in Society.
Recognizing and emphasizing business and sociocultural influences, this is a timely and unique examination of public relations in the sport industry. Along with providing a broad and well-researched theoretical foundation, L’Etang embeds throughout the text relevant examples and strategic applications of Sports PR in practice. - Paul M. Pedersen, Indiana University "A cleverly integrated and dynamic text, Sports Public Relations offers incisive PR guidance for navigating sport’s vast industrial scale, intractable social impact, turbulent political arena, and insatiable entertainment appetite. This cutting-edge text tackles the sport mediascape with originality and poise, ensuring it will quickly become a must-read for any PR-savvy sport marketer." - Aaron Smith, RMIT University Sport is one of the world′s major businesses but it is also entertainment, celebrity, fandom and social cohesion, forming a central aspect of culture and communication. Public relations is part of the process at all levels, whether handling major sponsorship and media rights deals, events, promoting stars or increasing participation. This book: Explains how PR issues arise for sport and sports business and how PR approaches and thinking may be used to solve them. Shows how and when the sports industry needs PR experts. Explores the connection between strategy and communication as they apply to sport and PR. Teaches students strategic and critical thinking essential for PR work. Sports Public Relations is an essential guide for students in PR, sport studies, sport marketing and sport communication.
Drawing on new archival documents and interviews, this book demonstrates the evolving role of international politics in Olympic security planning. Olympic security concerns changed forever following the terrorist attack on Israeli athletes at the 1972 Munich Olympic Games. The International Olympic Committee’s (IOC) choice to ignore security after the attack in Munich left individual Olympic Games Organizing Committees to organize, fund, and provide security for the major international event. Future Olympic hosts planned security amidst increasing numbers of international terrorist attacks, and with the Cold War in full swing. For some Olympic hosts, Olympic security now represented their nation’s largest ever military operations. By the time the IOC made security more of a priority in the early 1980s, the trends in Olympic security were set for the future.
This book explores the relationship between diplomatic discourse and the Olympic Movement, charting its continuity and change from an historical perspective. Using the recent body of literature on diplomacy it explores the evolution of diplomatic discourse around a number of themes, in particular the increasing range of stakeholders engaged in the Olympic bid, disability advocacy and the mainstreaming of the Paralympic Games and the evolution of the Olympic boycott. The work addresses the increasing engagement of a number of non-state actors, in particular the IOC and the IPC, as indicative of the diffusion of contemporary diplomacy. At the same time it identifies the state as continuing in the role of primary actor, setting the terms of reference for diplomatic activity beyond the pursuit of its own policy interests. Its historical investigation, based around a UK case study, provides insights into the characteristics of diplomatic discourse relating to the Games, and creates the basis for mapping the future trajectory of diplomacy as it relates to the Olympic Movement.
Sport and physical activity are now regularly used to promote social and economic development, peacebuilding and conflict resolution, on an international scale. The emergence of the ‘Sport for Development and Peace’ (SDP) sector, comprised of governments, NGOs, sport organizations and others, reveals a high level of institutionalization of this activity, while SDP now constitutes an important element of the scholarly analysis of sport. This volume analyses and critically discusses the central elements of, and research issues within, the field of SDP and also provides a series of case studies (substantive and geographic) of key research. It is the most holistic and far-reaching text published on this topic to date. Featuring multidisciplinary perspectives from world-leading researchers and practitioners from around the world, the book covers a wide range of topics, including SDP structures, policies and funding streams, how SDP relates to human rights, social exclusion and corporate social responsibility, SDP and gender, SDP and disability, SDP and health, SDP and homelessness, and SDP and the environment. The Handbook of Sport for Development and Peace is a vital resource for researchers, students and educators in the fields of sports studies, physical education, sport for development and peace, sport-based youth development, sport and politics, sociology of sport, and sport policy.
This book looks at the potential of sport to contribute to wide-ranging development outcomes, which have been recognized across international policy declarations, most significantly in the 2030 UN Agenda for Sustainable Development. It provides a theoretical approach to sport and development. It begins by addressing the basic concepts of sport development and sustainability and then discusses the potential contribution of sport to five prioritized SDGs (SDGs 3, 4, 5, 8 and 16) and the environment as one of the sustainable development pillars that may contribute to SDGs 6, 7, 11, 12, 13, 14 and 15. This academic resource provides a macro view to students and researchers of sports sciences to know more about the fundamental concepts of sustainable development goals, and to enhance their knowledge about sport as a conduit that can help achieve wider development outcomes rather than being an end in itself. This book is of interest to students and researchers of sports studies, from sociology to management, and researchers and policy makers interested in sport and sustainable development.