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Great for producing newsletters, books, invitations, labels, educational materials, and more. Covers PC and Mac versions. Includes original art and over 100 easy-to-use designs.
This is a book for low budgets and high ambition. Read it and you will learn how to put images of things onto other things. You will start by rolling up your sleeves. Your shirt will be stained anyways. At some point, you will harness the power of the sun. Go ahead, look inside. You will see that you do not need a fancy studio to print a T-shirt or a picnic blanket. There is no specialized machine required to print anything you want in any room you want. A mural, a dartboard, a deck of cards, these are all possible. In a week or a month, you will wake up to find you know words like acetate and substrate. You will be comfortable talking about ink and shopping at military supply stores. Perhaps most important of all, you will be printing images of things onto other things.
Printers nowadays are having to learn new technologies if they are to remain competitive. This innovative, practical manual is specifically designed to cater to these training demands. Written by an expert in the field, the Handbook is unique in covering the entire spectrum of modern print media production. Despite its comprehensive treatment, it remains an easy-to-use, single-volume reference, with all the information clearly structured and readily retrievable. The author covers both traditional as well as computer-aided technologies in all stages of production, as well as electronic media and multimedia. He also deals with training, research, strategies and trends, showing readers how to implement the latest methods. With 1,200 pages, containing 1,500 illustrations - over half in colour - the Handbook conveys the current state of technology together with its specific terminology. The accompanying CD-ROM includes the entire manual in fully searchable form, plus additional software tools. Invaluable information for both beginners and "old hands" in printing works, publishing houses, trade associations, the graphics industry, and their suppliers.
Ready to Print is an easy to follow reference for designers that thoroughly explains each stage of how to prepare data for prepress and production. This practical manual features clearly structured chapters on paper, print technology, composition and typography, trapping, color, image editing, and PDF, which are supplemented by numerous descriptive graphics. From the properties of different types of paper to the production of color-accurate proofs, and the recommended program settings for creating a printable PDF, Ready to Print reveals both opportunities and limitations in the pre-press and production processes. In short, this book paves the way for designers to create the best possible print product.
Now fully updated and revised to include the latest hardware and software standards, The All New Print Production Handbook is a unique, practical and incisive reference resource revealing and explaining every aspect of print production. Traditional and specialist printing and binding techniques are discussed in detail, and the book also provides a forward-looking and insightful analysis of current and next-generation digital layout and print production processes.Every stage of the creative process is explained in clear, concise text, accompanied by color diagrams: From concept and planning through digital workflow, color management, font and image usage, to file formats, proofing, paper selection, signatures and extent, printing techniques, finishes, post production, and distribution. Covering all print products from bespoke limited editions to locally produced low-cost items, The All New Print Production Handbook is the bible of print production for industry professionals and students alike.