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Julio Mario Zambrano, known as the nightlife entrepreneur gives us the basics into the art of nightclub-promotion. This book is a memoir that includes a how to guide from the very beginning to the highest moments in his career, without forgetting the mistakes made along the way.
An updated edition of the fifth best-selling book of the successful Startup Series, Start Your Own Bar and Club is a comprehensive guide that shows aspiring entrepreneurs how to create the perfect blend of passion and profits within the bar industry. Updated with the latest industry trends, news, and resources, readers learn about the hottest bar and club opportunities including sports bars, night clubs, neighborhood bars, wine bars, and more. The experts at Entrepreneur take aspiring business owners step-by-step through start-up basics including scouting locations, researching their market, and licensing requirements. Eager entrepreneurs learn first-hand from industry experts how to research their market, design an attractive atmosphere, create policies and procedures, woo their patrons and keep them coming back. Also covered is the latest equipment such as new cash register systems and HDTVs, and expanded information on the Special Occupancy Tax, liquor liability insurance, and third-party liability insurance.
This kit includes: Essential industry and business-specific startup steps with worksheets, calculators, checklists and more. Entrepreneur Editors’ Start Your Own Business, a guide to starting any business and surviving the first three years. Downloadable, customizable business letters, sales letters, and other sample documents. Entrepreneur’s Small Business Legal Toolkit. There are few businesses as glamorous as owning a bar or club. You’ll be the proprietor of the establishment where people meet, greet, eat and drink. It’ll be a home away from home for some of your customers, and you’ll be the ruler of this social roost. The profit potential for bars is incredible. By taking a $20 bottle of liquor, and selling it an ounce at a time for $1.50 and up, you can make as much as $192 per bottle. That’s a whopping 800 percent return on your investment! Owning your own bar or club can mean long hours, meticulous attention to detail, giving up vacations and weekends, and sometimes dealing with unruly customers. But if you have a clear vision, do your homework, and learn the ins and outs of the business, it can also translate into a rewarding and financially successful enterprise. If you’re friendly, outgoing, like people and have good business sense, you’re already well on your way. Our step-by-step guide will help you turn your dream into a moneymaking reality. We cover the several types of bars you can open–neighborhood bar, sports bar, brewpub, wine or martini bar, and nightclub–and how to get those bar stools filled with happy customers. The author explains step by step everything you need to know before opening your doors. Topics covered include how to: •Research your target market •Find the perfect location •Hire a knowledgeable staff •Navigate the red tape that accompanies serving alcohol and food •Understand the logistics of inventory and equipping your bar •Compete with other bars and nightlife venues •Keep your clients entertained–and get them to make more purchases–once they’re in your bar •And much more! We share insider tips to increase your bottom line and make your venture a success. This easy-to-use guide also includes useful sample forms, cost-cutting ideas, common mistakes to avoid, and additional resources, plus step-by-step instructions, checklists, and work sheets that will guide you through every aspect of the start-up process. Order this book today and start living your dream.
How to Setup and Operate a Successful Nightclub details the various elements and organizational skills needed to launch any nightclub and run one. This simple guide explores many critical techniques to help maximize the potential for any club, bar or nightclub regardless of size. It is packed full of money-saving ideas and helpful hints, which makes it a powerful tool of the trade.
Create the Perfect Blend of Passion and Profits! Are you interested in being the toast of the town, the life of the party-and a successful entrepreneur? Do you dream of designing a fun-filled atmosphere to house friends, family, and other patrons? If so, then the bar/club industry may be for you! Detailing today's hottest bar/club opportunities, including sports bars, night clubs, neighborhood bars, and more, our experts take you step by step, from scouting locations and licensing requirements to creating policies and attracting loyal customers. Use worksheets, checklists, and resource lists to streamline your startup, and efficiently manage day-to-day operations. Plus, gain priceless insight, advice, and tips from already successful bar/club entrepreneurs! Learn how to: Research your target market Find the perfect location Hire a knowledgeable staff Navigate the red tape that accompanies serving alcohol and food Understand the logistics of inventory and equipping your bar Compete with other bars and nightlife venues Keep your clients entertained-and keep them coming back And much more! Start today, and cheers to your success tomorrow!
Trendy Bar & Nightclub Business Startup How to Start, Run and Grow a Successful Bar & Tavern Business According to Statista, sales in the drinking sector in the United States have steadily grown since the mid-1990's reaching 23.15 billion U.S. dollars in 2015. The sector includes bars, pubs, lounges, taverns, and nightclubs as well as other drinking places that primarily sell alcoholic beverages for immediate consumption. The National Restaurant Association estimated that food and drink sales in U.S. bars and taverns would reach 19.9 billion U.S. dollars in 2016. This is a relatively small figure in comparison to the wider restaurant industry, for which food and drink sales were expected to rise to approximately 783 billion U.S. dollars during the same year. As a smart and savvy business person, I am sure you can understand that we all want to be a part of an industry that shows growth and not declines. What better industries to be a part of than this? Especially when this sector has shown steady growth for a year over year for decades. If you are not 100% convinced yet, here is little more of the truth from Investopedia. The bar, tavern and nightclub industry in the United States is expected to have total revenues greater than $24 billion in 2015. Of the total sales, 42% is made up of beer, 31% is made up of distilled beverages, and the remaining 27% is made up of food and other sales. The average revenue per employee for a bar establishment is roughly $64, making it an attractive business for an entrepreneur. I am sure, by now you would agree that getting into this line of business can be a great idea. But just because it is a great idea doesn't mean everyone has to open one of these right? Well, true. But you have to also understand; not everyone is cut out to owning and operating such business establishments. It takes a certain type of personality and willingness to own and operate and see great success in this business. Here is What I Show You in This book. Who And Why Should You Open A Bar Profitability Of A Bar Business Six Ways To Find Money To Start Your Business Knowing The Market And Setting A Trend Naming Your Bar Or Club Putting Together A Business Plan Legal Side Of Your Bar Business Incorporating Your Business EIN, Bank Account & City, County & State Licenses Liquor License (Application To Approval) Commercial, BOP & Liquor Liability Insurance How To Find An Existing Bar For Sale How To Find A Suitable Location Negotiating A Commercial Lease Planning And Building A Bar Signage, Menu, Décor & Furniture Sound, Lighting & Music Supplies & Equipment Management & Employees Managing Bar Inventory How To Calculate Inventory Usage, Pour Cost Drink Pricing, Profitability And POS Accounting & Bookkeeping Marketing & Promotion How To Increase And Upsell Liquor Additional Revenue Ideas And so much More Cheers and Good luck!
In the Roaring Twenties, New York City nightclubs and speakeasies became hot spots where traditions were flouted and modernity was forged. With powerful patrons in Tammany Hall and a growing customer base, nightclubs flourished in spite of the efforts of civic-minded reformers and federal Prohibition enforcement. This encounter between clubs and government-generated scandals, reform crusades, and regulations helped to redefine the image and reality of urban life in the United States. Ultimately, it took the Great Depression to cool Manhattan's Jazz Age nightclubs, forcing them to adapt and relocate, but not before they left their mark on the future of American leisure. Nightclub City explores the cultural significance of New York City's nightlife between the wars, from Texas Guinan's notorious 300 Club to Billy Rose's nostalgic Diamond Horseshoe. Whether in Harlem, Midtown, or Greenwich Village, raucous nightclub activity tested early twentieth-century social boundaries. Anglo-Saxon novelty seekers, Eastern European impresarios, and African American performers crossed ethnic lines while provocative comediennes and scantily clad chorus dancers challenged and reshaped notions of femininity. These havens of liberated sexuality, as well as prostitution and illicit liquor consumption, allowed their denizens to explore their fantasies and fears of change. The reactions of cultural critics, federal investigators, and reformers such as Fiorello La Guardia exemplify the tension between leisure and order. Peretti's research delves into the symbiotic relationships among urban politicians, social reformers, and the business of vice. Illustrated with archival photographs of the clubs and the characters who frequented them, Nightclub City is a dark and dazzling study of New York's bygone nightlife.
Who wouldn’t want to be the life of the party, get in free to major events and parties, drink for free, and best of all - make killer money doing it. Learn the Secrets to Building Your Own Nightlife Event Business and How to Make It Inside One of the World’s Hottest IndustriesWritten by Nightlife Marketing Consultant Louie La Vella. He has built a successful nightlife event business since being a teenager and now has almost 20 years experience under his belt. With over 30 live concerts and a thousand plus weekly events, La Vella gives a fascinating insight into the club and bar industry and how marketing and promotions can create a lucrative income for anyone with out of the box creative and social skills.
The Business of Partying examines the production, creativity, and strategy behind nightlife hospitality. The nightlife industry encompasses operating a nightclub, bar or other evening destination and marketing the “night out” experience. While not an easy business, it can be a lucrative one with numerous perks if it is done right. The author delves into the minds of nightlife’s leading experts and the business models of some of the top nightlife groups and venues in the United States. Tying two main topics together, the book explores how these venues break out of the clutter and how industry-specific marketing tactics have evolved in this digital age. Each generation typically employs some form of the “work hard, play hard” lifestyle, and nightlife brands must fight for their “play hard” attention and money. What makes each individual venue a unique nightlife experience, and what influences partygoers to choose that brand over another? This book is a collection of stories from an array of industry professionals who have created successful nightlife experiences.