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'Poster has begun to theorize a very significant topic.
When we make phone calls and use computers, electronic devices mediate how we communicate. In each instance, we exchange symbols and information just as we have since humans began speaking and writing. What, then—besides economy of space and time—differentiates electronic communications from ordinary speech and writing? The difference, Mark Poster argues, is the profound effect electronic mediation exerts on the very way we perceive ourselves and reality. To help decode the linguistic dimensions of our multiple forms of social interaction, he plays upon Marx's theory of the mode of production—the shift to late capitalism has a parallel in the shift from the mode of production to that of information. Enlisting poststructuralist theory, he links four modes of communication with four poststructuralists: TV ads with Baudrillard, data bases with Foucault, electronic writing with Derrida, and computer science with Lyotard. Mode of Information points the way to a poststructuralist strategy for writing history, a framework well suited to unearthing structures of domination and the means to their disruption. "An informed, insightful, provocative account of phenomena that have transformed virtually every area of public and private life on our time."—Robert Anchor, American Historical Review "The importance of Poster's book is unmistakable for he skillfully negotiates between and juxtaposes two wide theoretical domains—electronically mediated communications and poststructuralist theory—about which much has been written, but hardly with the acumen that he brings to bear in a long-awaited critical rapprochement."—Charles J. Stivale, Criticism
This state-of-the-art overview reflects the rich variety of approaches and disciplines embraced by contemporary communication studies. The book consists of thirteen original essays by some of the most prominent communication scholars, including Ien Ang, Deidre Boden, David Crowley, James M. Collins, Klaus Krippendorff, William Leiss, Denis McQuail, William Melody, Joshua Meyrowitz, David Mitchell, Mark Poster, Majid Tehranian, John B. Thompson and Teun A. van Dijk.
The Mood of Information explores advertising from the perspective of information flows rather than the more familiar approach of symbolic representation. At the heart of this book is an aspiration to better understand contemporary and nascent forms of commercial solicitation predicated on the commodification of experience and subjectivity. In assessing novel forms of advertising that involve tracking users' web browsing activity over a period of time, this book seeks to grasp and explicate key trends within the media and advertising industries along with the technocultural, legal, regulatory and political environment online behavioural advertising operates within. Situated within contemporary scholarly debate and interest in recursive media that involves intensification of discourses of feedback, personalization, recommendation, co-production, constructivism and the preempting of intent, this book represents a departure from textual criticism of advertising to one based on exposition of networked means of inferring preferences, desires and orientations that reflect ways of being, or moods of information.
Mark Poster considers how new media&—from TiVO to digital file sharing&—affects society, and he traces its implications for cultural theory and progressive political change.
First Published in 1999. Routledge is an imprint of Taylor & Francis, an informa company.
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There has been much debate over the idea of 'the information society'. Some thinkers have argued that information is becoming the key ordering principle in society, whereas others suggest that the rise of information has been overstated. Whatever the case, it cannot be denied that 'informization' has produced vast changes in advanced societies. The Information Society Reader pulls together the main contributions to this debate from some of the key figures in the field. Major topics addressed include: * post-industrialism * surveillance * transformations * the network society * democracy * digital divisions * virtual relations. With a comprehensive introduction from Frank Webster, selections from Manuel Castells, Anthony Giddens, Michel Foucault and Christopher Lasch amongst others, and section introductions contextualising the readings, this book will be an invaluable resource for students and academics studying contemporary society and all things cyber.
This book examines the implications of new communication technologies in the light of the most recent work in social and cultural theory and argues that new developments in electronic media, such as the Internet and Virtual Reality, justify the designation of a "second media age".