Download Free The Mass Media In Secondary Education Book in PDF and EPUB Free Download. You can read online The Mass Media In Secondary Education and write the review.

Media educators have long been debating the nature and purpose of media education. Issues relating to new technologies and the changing state of the media industry are ongoing concerns, but some of the most difficult questions go to the actual structure of media education itself: Is it best represented as an integrated field? Should it merge with other communication subfields, or potentially split into several separate fields? Media practitioners complicate matters further by questioning the necessity for media education at all. The continued consideration of and reaction to these issues will have a significant effect on media-related education and its associated practices. In Mass Media Education in Transition, Thomas Dickson gives careful consideration to the state of media education and its future directions. He provides a history of mass media-related education as well as an overview of the major issues affecting media education at the end of the 20th century. He incorporates the visions of media education leaders as to the possible directions the field may take in the next century and includes in his discussion information that has been previously unknown or not readily available to media educators. This volume provides a broad view of the major issues affecting all aspects of media education: print and broadcast journalism, advertising, public relations, and media studies. It also offers detailed insights as to the possibilities that lie ahead as the field continues to develop--a new professionalism, or a return to a prior vision of media-related education, or possibly something quite different.
Part of a major project of the Council for Cultural Cooperation, the project described was specifically designed to identify the aims of, the main approaches to, and problems encountered when teaching secondary school students how to use mass media, and to make proposals on how mass media education can be effectively delivered. Following a brief description of the project and the symposium program, summaries are given of the following lectures and the ensuing discussions: (1) "School and Media," Rene Dubuox (Switzerland); (2) "The Press in Schools," Claude Gambiez (France); and (3) "Television Studies as a Discipline," L. Masterman (United Kingdom). Two plenary sessions are described, followed by reports from three working groups, each of which briefly discusses four themes in relation to the education of young people in schools: media use and citizen education; young people, adults, and the media; the use of the image in teaching; and the implications of media studies for teacher training. Symposium recommendations are listed in four categories: mass media education, use of the image in teaching, media teaching, and teacher training. General conclusions presented by P. Corset conclude the report. Appendices contain the "UNESCO Statement for the Symposium on Secondary School and the Media," by Etienne Brunswic, the Unesco representative, and lists of participants, observers, and journalists who were in attendance. (LMM)
This paper discusses the value and role of mass media education, defined as teaching about or by means of: (1) the press in all its forms, including daily papers, magazines, reviews, and strip cartoons for the young; (2) radio and television; (3) tape recordings; and (4) photographs (prints and slides), films, and records. It is noted that mass media education is necessary because mass communication methods are an essential feature of the child's world. The role of mass media in society and in school is outlined, with information on the place of mass media in the curriculum; teacher training problems; the role of teachers, parents, persons from outside the school, and the pupils themselves in teaching with or about mass media; the grade levels at which mass media education should be offered; and methods of providing and evaluating mass media education. Examples from France, Switzerland, West Germany, Belgium, the Netherlands, England, Denmark, Finland, Sweden, and other European countries are provided. Finally, there is a discussion of the development of critical attitudes among the young as a preparation for life, including the need for and the effect of teaching children to critically evaluate information provided by the mass media. Also presented are a 131-item bibliography and a paper describing one teacher's experience of television's impact on school age children. (ESR)