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Discusses the presidential election process with eight chapters that cover such topics as how television covers the nomination process, the origins of the presidential selection process, and nomination finance in the post-Bipartisan Campaign Reform Act era.
With President George W. Bush's approval ratings at record lows, the 2008 election was a contest that Democrats were predicted to win. And with Barack Obama's victory over John McCain, they did. But it was the highly unlikely journey to this likely destination that set this presidential election apart from others.
Some political observers dubbed the 2008 presidential campaign as 'the Facebook Election'. Barack Obama, in particular, employed social media such as blogs, Twitter, Flickr, Digg, YouTube, MySpace and Facebook to run a 'grassroots-style' campaign. The Obama campaign was keenly aware that voters, particularly the young, are not simply consumers of information, but conduits of information as well. They often replaced the professional filter of traditional media with a social one. Social media allowed candidates to do electronically what previously had to be done through shoe leather and phone banks: contact volunteers and donors, and schedule and promote events. The 2008 Election marked a new era where the candidates no longer had complete control over their campaign message. The individual viewer in a campaign crowd with a cell phone can record a candidate’s gaffe, post it on YouTube or Flickr and within days millions will be gasping or guffawing. The traditional campaign, with its centralized power and planning, although not dead, now coexists with an unstructured digital democracy. New Media, Campaigning and the 2008 Facebook Election examines the way social media changed how candidates campaigned, how the media covered the election and how voters received information. This book is based on a special issue of Mass Communication & Society.
The newest installment in a quadrennial series that now spans five presidential elections, this book presents a broad overview of the presidential nomination process and showcases some of the most interesting work now being done on the politics of presidential selection. Written by leading experts, including a former presidential candidate, The Making of Presidential Candidates 2012 covers a wide selection of topics, including the Tea Party, digital media campaigns, how television covers the nomination process, election forecasting, and campaign finance. The Making of the Presidential Candidates 2012 is valuable for students, specialists, and all readers with an interest in the ever-evolving presidential nomination process and American elections.
Before the White House and Air Force One, before the TV ads and the enormous rallies, there was the real Barack Obama: a man wrestling with the momentous decision to run for the presidency, feeling torn about leaving behind a young family, and figuring out how to win the biggest prize in politics. This book is the previously untold and epic story of how a political newcomer with no money and an alien name grew into the world’s most powerful leader. But it is also a uniquely intimate portrait of the person behind the iconic posters and the Secret Service code name Renegade. Drawing on a dozen unplugged interviews with the candidate and president, as well as twenty-one months covering his campaign as it traveled from coast to coast, Richard Wolffe answers the simple yet enduring question about Barack Obama: Who is he? Based on Wolffe’s unprecedented access to Obama, Renegade reveals the making of a president, both on the campaign trail and before he ran for high office. It explains how the politician who emerged in an extraordinary election learned the personal and political skills to succeed during his youth and early career. With cool self-discipline, calculated risk taking, and simple storytelling, Obama developed the strategies he would need to survive the onslaught of the Clintons and John McCain, and build a multimillion-dollar machine to win a historic contest. In Renegade, Richard Wolffe shares with us his front-row seat at Obama’s announcement to run for president on a frigid day in Springfield, and his victory speech on a warm night in Chicago. We fly on the candidate’s plane and ride in his bus on an odyssey across a country in crisis; stand next to him at a bar on the night he secures the nomination; and are backstage as he delivers his convention speech to a stadium crowd and a transfixed national audience. From a teacher’s office in Iowa to the Oval Office in Washington, we see and hear Barack Obama with an immediacy and honesty never witnessed before. Renegade provides not only an account of Obama’s triumphs, but also examines his many personal and political trials. We see Obama wrestling with race and politics, as well as his former pastor Reverend Jeremiah Wright. We see him struggling with life as a presidential candidate, a campaign that falters for most of its first year, and his reaction to a surprise defeat in the New Hampshire primary. And we see him relying on his personal experience, as well as meticulous polling, to pass the presidential test in foreign and economic affairs. Renegade is an essential guide to understanding President Barack Obama and his trusted inner circle of aides and friends. It is also a riveting and enlightening first draft of history and political psychology.
This detailed overview and analysis of the results of Barack Obama’s historic 2008 presidential win gives us the inside state-by-state guide to how Obama achieved his victory, and allows us to see where the country stood four years ago. Although much has changed in the nearly four years since, How Barack Obama Won remains the essential guide to Obama’s electoral strengths and offers important perspective on his 2012 bid. The votes in each state for Obama and McCain are broken down by percentage according to gender, age, race, party, religious affiliation, education, household income, size of city, and according to views about the most important issues (the economy, terrorism, Iraq, energy, healthcare), the future of the economy (worried, not worried) and the war in Iraq (approve, disapprove).
The bestselling, truly gripping account of 2008's landmark election, updated through 2009 The election of 2008 shattered political barriers and ignited an extraordinary battle among some of the most formidable political rivals ever to seek the presidency. Now, Dan Balz and Haynes Johnson, two of America's most respected journalists, offer the first complete picture of the strategies-and singular personalities- that accompanied the candidates' first forays into Iowa and New Hampshire through Obama's historic victory on Election Night. Filled with insider details, this riveting, wholly nonpartisan account of the historic election will capture the attention of everyone who witnessed it, as well as future generations who wished they had. A Washington Post and L.A. Times Best Book of the Year.
This book lists every legislation considered by the U.S. Senate between January 6, 2995 and May 22, 2008 and shows you how Senator Obama and Senator McCain voted on each of these issues.
No one in America has done more observing of more people than Dr. Frank I. Luntz. From Bill O'Reilly to Bill Maher, America's leading pundits, prognosticators, and CEOs turn to Luntz to explain the present and to predict the future. With all the upheavals of recent events, the plans and priorities of the American people have undergone a seismic shift. Businesses everywhere are trying to market products and services during this turbulent time, but only one man really understands the needs and desires of the New America. From restaurant booths to voting booths, Luntz has watched and assessed our private habits, our public interests, and our hopes and fears. What are the five things Americans want the most? What do they really want in their daily lives? In their jobs? From their government? For their families? And how does understanding what Americans want allow businesses to thrive? Luntz disassembles the preconceived notions we have about one another and lays all the pieces of the American condition out in front of us, openly and honestly, then puts the pieces back together in a way that reflects the society in which we live. What Americans Really Want...Really is a real, if sometimes scary, discussion of Americans' secret hopes, fears, wants, and needs. The research in this book represents a decade of face-to-face interviews with twenty-five thousand people and telephone polls with one million more, as well as the exclusive, first-ever "What Americans Really Want" survey. What Luntz offers is a glimpse into the American psyche, along with analysis that will rock assumptions and right business judgment. He proves that success in virtually any profession demands that we either understand what Americans really want, or suffer the consequences. Praise for Frank Luntz: "When Frank Luntz invites you to talk to his focus group, you talk to his focus group." --President Barack Obama, spoken on June 28, 2007, to a PBS-sponsored focus group following the Democratic presidential debate at Howard University "Frank Luntz understands the American people better than anyone I know." --Newt Gingrich, former Speaker of the House "The Nostradamus of pollsters." --Sir David Frost "America's top companies listen to Frank Luntz because he understands what customers want and what employees think. He has a keen sense of the American psyche and an outstanding command of language that empowers and persuades." --Thomas J. Donohue, President & CEO, U.S. Chamber of Commerce
Election 2008 made American history, but it was also the product of American history. Barack Obama, Hillary Clinton, and Sarah Palin smashed through some of the most enduring barriers to high political office, but their exceptional candidacies did not come out of nowhere. In these timely and accessible essays, a distinguished group of historians explores how the candidates both challenged and reinforced historic stereotypes of race and sex while echoing familiar themes in American politics and exploiting new digital technologies. Contributors include Kathryn Kish Sklar on Clinton’s gender masquerade; Tiffany Ruby Patterson on the politics of black anger; Mitch Kachun on Michelle Obama and stereotypes about black women’s bodies; Glenda E. Gilmore on black women’s century of effort to expand political opportunities for African Americans; Tera W. Hunter on the lost legacy of Shirley Chisholm; Susan M. Hartmann on why the U.S. has not yet followed western democracies in electing a female head of state; Melanie Gustafson on Palin and the political traditions of the American West; Ronald Formisano on the populist resurgence in 2008; Paula Baker on how digital technologies threaten the secret ballot; Catherine E. Rymph on Palin’s distinctive brand of political feminism; and Elisabeth I. Perry on the new look of American leadership.