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Crises happen. When they do, organizations must learn to effectively communicate with their internal and external stakeholders, as well as the public, in order to salvage their reputation and achieve long-term positive effects. Ineffective communication during times of crisis can indelibly stain an organization's reputation in the eyes of both the public and the members of the organization. The subject of crisis communication has evolved from a public relations paradigm of reactive image control to an examination of both internal and external communication, which requires proactive as well as reactive planning. There are many challenges in this text, for crisis communication involves more than case analysis; students must examine theories and then apply these principles. This text prepares students by: Providing a theoretical framework for understanding crisis communication Examining the recommendations of academics and practitioners Reviewing cases that required efficient communication during crises Describing the steps and stages for crisis communication planning Crisis Communication is a highly readable blend of theory and practice that provides students with a solid foundation for effective crisis communication.
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Every day around the world, thousands of organisations irritate customers, frustrate employees and lose countless opportunities because of one simple reason: they don’t think and act as one team. Sound familiar? Sydney, Australia. At O’Donnell’s Jelly Bean Company, life isn’t so sweet. Between communication breakdown, staff turnover and the dreaded ‘silo’ syndrome, morale is at an all-time low and the company’s outlook is grim. How will the staff at O’Donnell’s overcome these hurdles to unite and save the company? In Think One Team, Graham Winter weaves a fun and engaging business fable into a practical model that unlocks the power of teamwork across boundaries, empowering organisations to realise the possibilities that come from thinking and acting as one team. This book will inspire and guide you and your colleagues to: share the big picture not pursue separate agendas share the reality not avoid and deny share the air not stifle communication share the load not protect your own turf share the wins and losses not play I win, you lose. An enjoyable tale of jelly beans and a company overcoming crisis, Think One Team is a must-read for anyone who wants his or her organisation to perform at its highest level.
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This treasury of hundreds of historically valuable letters features correspondence exchanged by African Americans and abolitionists. Contributors include slaves, freemen, and political and philosophical leaders, including Frederick Douglass and William Lloyd Garrison.
"Total Blueprint for World Domination is a powerful life-planning book that will inspire. This book lets readers: explore hidden passions and find direction; create heart-pounding, toe-tingling goals; recruit an army for support; design a dream world and make it happen and achieve world domination step-by-step. Full of tips and tricks for tackling life's challenges, Total Blueprint for World Domination is a book that will motivate readers to take their life to the next level"--Page v.
In her first novel since The One and Only Ivan, winner of the Newbery Medal, Katherine Applegate delivers an unforgettable and magical story about family, friendship, and resilience. Jackson and his family have fallen on hard times. There's no more money for rent. And not much for food, either. His parents, his little sister, and their dog may have to live in their minivan. Again. Crenshaw is a cat. He's large, he's outspoken, and he's imaginary. He has come back into Jackson's life to help him. But is an imaginary friend enough to save this family from losing everything? Beloved author Katherine Applegate proves in unexpected ways that friends matter, whether real or imaginary. This title has Common Core connections.