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From humble beginnings to absolutely “killing it” in the field of SEO, Ali Husayni has managed to create the ultimate book for search engine optimization practitioners. An expert marketer, conversion rate optimization specialist, teacher, speaker, and author, Ali has worked with business owners in a myriad of industries to achieve their business goals. In this book, Ali offers the very steps his SEO team at Millionairium utilizes daily to help business owners achieve higher Google Rankings, more prominent online reputations, and an influx of legitimate leads using the power of Google SEO. Why would he give away all his secrets? Ali doesn’t want you to make the same mistakes he made. His trials and the lessons he learned become your benefit in this detailed and yet simple-to-understand new book. You won’t find any Black-Hat SEO here. Only tried, true, and effective techniques that align with Google’s guidelines for helping businesses grow for more profits and higher ROI.
From humble beginnings to absolutely “killing it” in the field of SEO, Ali Husayni has managed to create the ultimate book for search engine optimization practitioners. An expert marketer, conversion rate optimization specialist, teacher, speaker, and author, Ali has worked with business owners in a myriad of industries to achieve their business goals. In this book, Ali offers the very steps his SEO team at Millionairium utilizes daily to help business owners achieve higher Google Rankings, more prominent online reputations, and an influx of legitimate leads using the power of Google SEO. Why would he give away all his secrets? Ali doesn’t want you to make the same mistakes he made. His trials and the lessons he learned become your benefit in this detailed and yet simple-to-understand new book. You won’t find any Black-Hat SEO here. Only tried, true, and effective techniques that align with Google’s guidelines for helping businesses grow for more profits and higher ROI.
Most businesses depend on their rankings on Google, Yahoo!, and other search engines to drive traffic to their websites. The higher a business's ranking, the more traffic its site gets. Where does a webmaster or online market manager go for advice and instruction on optimizing a business's website for higher search engine rankings? The few search engine optimization (SEO) books currently on the market are dated and do not cover the latest local, mobile, and social marketing techniques. The Complete Idiot's Guide® to Search Engine Optimization is a comprehensive, up-to-date, easy-to-use guide for SEO. It starts with a general overview of how search engines and SEO work and then flows into specific techniques for basic website optimization. It addresses the analysis and ongoing maintenance of a site's optimization and finishes with a look at how search engine marketing fits within a company's overall online marketing plan. In The Complete Idiot's Guide® to Search Engine Optimization, readers learn- How search engines and SEO work. How to optimize your site's keywords, tags, and design. How to optimize the links to your site, local and mobile searches, and social media. How to apply the strategies to a blog and web videos for search engines. How to use third-party SEO tools. How search engine marketing fits within a company's overall online marketing plan.
Don't be intimidated by all the search engine optimization (SEO) tools out there. You will start out learning about keywords and the importance of quality content and then walk through incremental steps as you try out the tools and master the tips and strategies. If you are completely new to search engine optimization and you want to learn the basics, this guide will introduce you to the content quickly. Introduction to Search Engine Optimization is a detailed guide to the most important tools and skills needed to accurately and effectively utilize search engine optimization. This book covers SEO basics, keyword research, SEO ranking and analytics, Google Analytics, and more. It also includes an overview of how to pursue SEO-related certifications. What You’ll Learn Create a content platform, including blogs and YouTube channels Use keywords to maximize findability and increase search volume Check your SEO rank and other analytics Hunt for duplicate content Set up Google Analytics, including Blogger Utilize Indexing and Webmaster tools/search console Who This Book Is For Those who need to get up to speed on search engine optimization tools and techniques for business or personal use. This book is also suitable as a student reference.
The third edition of the bestselling guide to do-it-yourself SEO Getting seen on the first page of search engine result pages is crucial for businesses and online marketers. Search engine optimization helps improve Web site rankings, and it is often complex and confusing. This task-based, hands-on guide covers the concepts and trends and then lays out a day-by-day strategy for developing, managing, and measuring a successful SEO plan. With tools you can download and case histories to illustrate key points, it’s the perfect solution for busy marketers, business owners, and others whose jobs include improving Web site traffic. A successful SEO plan is vital to any business with an online presence This book provides strategies for setting goals and gaining corporate support, developing and implementing a plan, and monitoring trends and results Offers hints, tips, and techniques for everyone from one-person shops to Fortune 500 companies Companion Web site includes downloadable tracking spreadsheets, keyword list templates, templates for checking rank and site indexes, and a calendar with daily SEO tasks that you can import into your own calendar system Fully updated and expanded, Search Engine Optimization: An Hour a Day, Third Edition will help you raise your visibility on the Web.
The Organic Guide to Google SEO Learn the Proven Organic Search Engine Optimization Methods and Techniques The SEO industry and the rules for ranking on Google have completely changed in the past couple of years. It's changed due to a new set of rules that have emerged in the wake of Google's World Wide Web War that it waged in the silent digital abyss of Cyberspace. This war that Google waged was against spammers and other Websites that were bending and breaking the SEO rules to bully their ways to the top of search engine results pages (SERPs). In waging this war, Google dropped some atomic bombs in the form of changes to its algorithms (search formulas) that have completely transformed many of the strategies and techniques for ranking a Website today. Gone are the easy days of instituting link schemes, keyword stuffing, and content cloaking, just to name a few of the ill-used techniques that led to this war. Today, the name of the game is relevancy. If Google doesn't think you're relevant, then not matter what techniques you use for search engine optimization from whatever SEO book you find them in, they won't work. Why should you Care about all this? Now that the digital dust has settled, it's important for you to understand the new set of rules for ranking Websites, that now dominate the Web. Without the very important information contained in this SEO book, ranking today for any competitive keywords will be incredibly difficult. If you are going to make lasting changes on Google's SERPs, then you have to have the knowledge and know-how of what works today and what doesn't. This SEO book is part of a four-part series called The SEO Series, which features the following books: The SEO Black Book – A Guide to the Industry's Secrets SEO Simplified – Learn Search Engine Optimization Strategies and Principles for Beginners SEO White Book – The Organic Guide to Google Search Engine Optimization SEO for Bloggers – Learn How to Rank your Blog Posts at the Top of Google's Search Results Why the SEO White Book? The SEO White Book contains White-Hat SEO techniques – the acceptable techniques according to Google – for long term ranking on Google's SERPs. After you buy this book, you will come to understand and appreciate what it takes to successfully rank a site with SEO on Google today. This book is the culmination of over a decade of experience that I have being professionally involved in the SEO field in one way or another. I understand what works and what doesn't and in this third SEO book in the series I set out to help unravel some of the mysteries of the trade for you. Scroll up and BUY IT NOW. You don't want to miss out on the incredibly valuable information in this SEO book.
Europe's Bestselling SEO Book Just Got Even Better!New edition re-written for 2015, including more case studies than ever before***Includes FREE Book: How to Get to the Top of Google+ Local/Google Maps******Includes FREE Expert Website, SEO & Marketing Review and Strategic Plan worth £186*** Europe's Bestselling SEO Book in History: #1 in Advertising #1 in Web Marketing #1 in Sales and Marketing #1 in E-Commerce Get to the Top of Google - Now updated for 2015, including all latest Google Penguin, Panda, Hummingbird, Pigeon and Exact Match Domain Updates.Ever wondered how websites get to the top of Google? Experienced Google Ranking Expert Tim Kitchen shares the secrets of the industry that many pay tens of thousands for. You will learn: How to get your website on the first page of Google How to get your website showing up multiple times on the first page (one of my websites shows up 6 in the first 7 results!!) The 3 'Dirty Secrets' that expensive SEO (Search Engine Optimisation) Experts don't want you to know What you can do for the price of 2 ½ cups of coffee that could have your website ranking top in as little as a day (I have done exactly this and I'll show you how) The small things you can do to make a BIG difference How to pick apart your competitor's strategies online and find their weaknesses How to pull off the famous 'Google Leapfrog' How to tell if you're wasting money on your SEO company How to make people click on your website even if it shows up below your competitors! How to avoid the deadly mistakes that can lead to Google removing your site from the listings How to survive and thrive post-Penguin Why SEO will exist as long as Search Engines exist, and how to develop a future-proof strategy. NEW SECTION: Penalty Recovery Case StudiesIn this section, you'll learn how to recover your site from Google ranking penalties. See real life case studies, how long recovery took, and what it meant for the businesses involved. If your website has been affected by a Google Penalty, this section will show you exactly what to do to get your rankings back on track.Learn How To Rank Your WebsiteWhat most people don't understand is that once you know what to do, it's actually extremely straightforward to rank highly in Google. But there's a lot of misinformation and misunderstanding out there, and many businesses feel that the don't have the time or expertise. The truth is that you can improve your visibility in as much time as you have available, whether it's an hour per month or 2 hours per day. Whether or not you plan to do your own marketing, it's absolutely crucial that you understand the principles behind good ranking so that you judge the quality of the work being carried out.About Exposure NinjaTim Kitchen is a Search Engine ranking expert and Head Ninja at Exposure Ninja. Exposure Ninja works and consults with over 800 businesses each year, in every imaginable market around the world. This real-world experience is what he draws from in this book to show you real life, proven examples of getting websites to the top of Google.He also regularly teaches SEO to more than 3,500 small business owners through his books, courses and videos.In this updated version of the book he shares everything he has learnt from the past 9 years of getting websites to the top of Google.
Four acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy. This second edition brings you up to date on recent changes in search engine behavior—such as new ranking methods involving user engagement and social media—with an array of effective tactics, from basic to advanced. Comprehend SEO’s many intricacies and complexities Explore the underlying theory and inner workings of search engines Understand the role of social media, user data, and links Discover tools to track results and measure success Recognize how changes to your site can confuse search engines Learn to build a competent SEO team with defined roles Glimpse the future of search and the SEO industry Visit www.artofseobook.com for late-breaking updates, checklists, worksheets, templates, and guides.
"Clear explanations on every important aspect of SEO mean you can improve your google rankings without any more head- scratching or frustration!"-- Page 4 of cover.
This short Google SEO book will cover pretty much everything you need to know about Search Engine Optimization in a non-confusing matter. When it comes to Internet and/or Web Marketing today you must have an understanding of exactly what SEO is, it's purposes, and most of all, how to implement it when designing your web pages. Understanding Search Engine Optimization is critical for proper Web Development. Search Engines are how most of the sites are going to generate the bulk of their site traffic. So I wanted to create a quick reference book that's easy to understand for both the Novice and Advanced Webmaster alike.