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This book, reminiscent of the bestsellers Politics of Rich and Poor and Day of Reckoning, tells the real truth about America's long term economic decline--what caused it, what it has done to Americans, and what Americans should do about it. As the stock market soars, inflation recedes, and the federal budget deficit shrinks, the earnings of the typical American worker are still lower, adjusted for inflation, than they were a decade ago. Family income is only beginning to regain its lost ground, a higher proportion of Americans are living in poverty today than ten years ago, and the distribution of income remains the most unequal in the advanced industrial world. In this brilliantly clear, groundbreaking book, Jeffrey Madrick explains why prosperity has eluded so many Americans and why, since the early 1970s, our rate of economic growth has declined so dramatically. Madrick cuts through the illusions and hypocrisy that accompany the political rhetoric of both parties and shows that before we can fix the economy, we have to recognize what went wrong. Praise for The End of Affluence "The most straightforward account of the disappearing of the American Dream."--Commentary "In the tradition of the economists Robert Heilbroner and John Kenneth Galbraith, Mr. Madrick makes sophisticated economics easy reading."--The New York Times "One of the best books on what's happening in the American economy to be published in years."--Richard Nelson, Columbia University "For the layman looking to make sense of the 1990s economy, this is a short, accessible primer that clears away a lot of the underbrush and highlights the central truth about the American economy."--The Washington Post "Without question, The End of Affluence has begun to make a real impact on the future course of U.S. economic policy."--Richard Gephardt, Democratic leader, U.S. House of Representatives
Sure to spark controversy, this book, reminiscent of the bestsellers Politics of Rich and Poor and Day of Reckoning, tells the real truth about America's long term economic decline--what caused it, what it has done to Americans, and what Americans should do about it.
An eminent economist warns that Western nations’ economic expectations for the future are way out of sync with the realities of economic stagnation and stringent steps will be required to avoid massive political and economic upheaval. “It is alarmingly difficult to disagree with Stephen King. All one can say, perhaps, is that one of the great errors of human nature—strongly displayed before the credit crunch—is the belief that a prevailing trend will continue indefinitely. The crunch is surely a reminder that what goes up must come down.”—Charles Moore, Daily Telegraph “[King] is dabbling in the financial equivalent of the horror genre. Perhaps even scarier, his is the stuff of nonfiction.”—Michael J. Casey, Wall Street Journal
In this pathbreaking book, Pierre Charbonnier opens up a new intellectual terrain: an environmental history of political ideas. His aim is not to locate the seeds of ecological thought in the history of political ideas as others have done, but rather to show that all political ideas, whether or not they endorse ecological ideals, are informed by a certain conception of our relationship to the Earth and to our environment. The fundamental political categories of modernity were founded on the idea that we could improve on nature, that we could exert a decisive victory over its excesses and claim unlimited access to earthly resources. In this way, modern thinkers imagined a political society of free individuals, equal and prosperous, alongside the development of industry geared towards progress and liberated from the Earth’s shackles. Yet this pact between democracy and growth has now been called into question by climate change and the environmental crisis. It is therefore our duty today to rethink political emancipation, bearing in mind that this can no longer draw on the prospect of infinite growth promised by industrial capitalism. Ecology must draw on the power harnessed by nineteenth-century socialism to respond to the massive impact of industrialization, but it must also rethink the imperative to offer protection to society by taking account of the solidarity of social groups and their conditions in a world transformed by climate change. This timely and original work of social and political theory will be of interest to a wide readership in politics, sociology, environmental studies and the social sciences and humanities generally.
This is the first book to explain how the fundamentals of marketing strategy must change in response to this broad-based increase in wealth The authors specifically addresses how to fine tune a mass marketing approach that captures the value created from greater consumer affluence. After years of expensive and largely ineffective attempts at one-to-one marketing and other complex varieties of microsegmentation, the business environment is ripe for a switch back to the relative simplicity of a mass marketing mindset Flouts conventional wisdom: the authors in-depth research uncovered that today's moneyed masses are completely different than the mass market of decades past in terms of how much they have to spend and what they are willing to spend it on. Reveals the mass marketing strategies a range of companies have already successfully used to hit pay dirt with products ranging from oral care to laundry detergent to exotic automobiles.
We have just come through the worst recession many of us have ever seen, and in times like these, it's tempting to think that just having more money would solve our problems. Indeed, it is also widely believed that how wealthy you are is a result of external factors, such as job promotions or good investments. But the surprising truth is that affluence is actually based on a certain way of thinking, one which has never before been discussed. Now, after years of working with clients of all backgrounds--including billionaires--psychologists Stephen Goldbart and Joan DiFuria reveal the little-known concept of "Affluence Intelligence," a mindset that makes people not just wealthy but deeply fulfilled. The book includes a test to determine your Affluence Intelligence Quotient (AIQ), and a step-by-step program to raise that AIQ in just three months, for more money, more security, and more joy. Affluence Intelligence is for everyone who suspects they are devoting too much time to worrying about finances and too little time to living life.