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From the Cadillac to the Apple Mac, the skyscraper to the Tiffany lampshade, the world in which we live has been profoundly influenced for over a century by the work of American designers. Beautifully illustrated, "Design in the USA" explores the underlying history of American design over the past two centuries.
"This book contains the proceedings of an NBER conference held in Washington, DC, on May 13-14, 2010"--Page xi.
Hailed a “significant contribution” by The New York Times, David Noble’s book America by Design describes the factors that have shaped the history of scientific technology in the United States. Since the beginning, technology and industry have been undeniably intertwined, and Noble demonstrates how corporate capitalism has not only become the driving force behind the development of technology in this country but also how scientific research—particularly within universities—has been dominated by the corporations who fund it, who go so far as to influence the education of the engineers that will one day create the technology to be used for capitalist gain. Noble reveals that technology, often thought to be an independent science, has always been a means to an end for the men pulling the strings of Corporate America—and it was these men that laid down the plans for the design of the modern nation today.
One impulsive lie leads to a weeklong adventure of fake dating for two bickering coworkers in this swoony destination wedding rom-com by Sajni Patel, author of The Trouble with Hating You. Sunshine incarnate Bhanu brings big UX energy to whatever she does, including going for the promotion where her only serious competition is her work nemesis, AKA Sunny, the grump with the Denzel voice. She expected to get a reprieve from him while visiting her family in Hawai’i, but the universe has other plans. When Bhanu runs into Sunny at the hotel and witnesses his ex criticizing him about being single, Bhanu does the first thing that comes to mind: she impetuously claims to be Sunny’s girlfriend just to get some peace and quiet. Except Sunny is on island for a friend’s wedding and his ex has already texted the entire wedding party about this mysterious girlfriend. Bhanu truly is the bane of Sunny’s existence. But the last thing he wants to do is cause tension during his friend’s wedding festivities, much less be the object of their pity. He has no choice except to play along, if only he and Bhanu can put aside their quarreling and act like a real couple. Between Bhanu’s hilariously meddling family and Sunny’s ecstatic friends, the two are pushed closer together, even as stress mounts over the impending promotion. They say what happens on island, stays on island. But as Sunny and Bhanu let their guards down, will either of them be able to resist this romantic getaway without crossing the line?
From posters to cars, design is everywhere. While we often discuss the aesthetics of design, we don't always dig deeper to unearth the ways design can overtly, and covertly, convince us of a certain way of thinking. How Design Makes Us Think collects hundreds of examples across graphic design, product design, industrial design, and architecture to illustrate how design can inspire, provoke, amuse, anger, or reassure us. Graphic designer Sean Adams walks us through the power of design to attract attention and convey meaning. The book delves into the sociological, psychological, and historical reasons for our responses to design, offering practitioners and clients alike a new appreciation of their responsibility to create design with the best intentions. How Design Makes Us Think is an essential read for designers, advertisers, marketing professionals, and anyone who wants to understand how the design around us makes us think, feel, and do things.
An exploration of how design might be led by marginalized communities, dismantle structural inequality, and advance collective liberation and ecological survival. What is the relationship between design, power, and social justice? “Design justice” is an approach to design that is led by marginalized communities and that aims expilcitly to challenge, rather than reproduce, structural inequalities. It has emerged from a growing community of designers in various fields who work closely with social movements and community-based organizations around the world. This book explores the theory and practice of design justice, demonstrates how universalist design principles and practices erase certain groups of people—specifically, those who are intersectionally disadvantaged or multiply burdened under the matrix of domination (white supremacist heteropatriarchy, ableism, capitalism, and settler colonialism)—and invites readers to “build a better world, a world where many worlds fit; linked worlds of collective liberation and ecological sustainability.” Along the way, the book documents a multitude of real-world community-led design practices, each grounded in a particular social movement. Design Justice goes beyond recent calls for design for good, user-centered design, and employment diversity in the technology and design professions; it connects design to larger struggles for collective liberation and ecological survival.
Examines the stage sets by eleven top U.S. designers and discusses the background of each artist.
"U.S. Aircraft Carriers Revised Edition is one of the most comprehensive references available on the entire development of U.S. Aircraft Carriers, starting in 1920, with USS Langley CV-1, continuing to Enterprise, the mass-produced Essex-class, and the large Midway-class of post-World War II. Friedman authoritatively analyzes the design and performance histories of this popular type. The long careers of the Nimitz-class and the new Ford-class are also included. Like Friedman's other design history books, U.S. Aircraft Carriers is based largely on formerly classified internal U.S. Navy records"--
The period covered by this book was one of radical change for the U.S. Navy. When the modern navy first considered buying a submarine in 1887, it was a coast defense force confined to the Western Hemisphere. The United States became a world power just as its new submarines offered a way of defending its most distant possession, the Philippines, without tying down an expensive fleet. World War I found U.S. submarines in an unexpected role, countering German U-boats in British waters. Then the situation changed again with unexpected speed.
Like other books in Norman Friedman's design-history series, this one pays attention to all designs, even those that never left the drawing board, since every proposal made is a link in the evolution of the cruiser force. Friedman, a recognized authority on U.S. warships, uncovers the reasoning behind the many radical changes in U.S. cruiser design, which culminated in the series of Aegis missile ships. He deals both with evolving technology and with those changes in the doctrine and role of the U.S. Navy that clearly affected cruiser design, Because the nature of the cruiser is somewhat ill defined, his book discusses a wide variety of ships, from the battleship-like armored cruisers of the turn of the century the battle cruisers of 1916 to scout cruisers and the Atlantas, ships that were, in many ways, enlarged destroyers. It covers the emergence of "peace cruisers," which were essentially large gunboats, and the post-1945 command and missile cruisers. The World War II Alaska-class large cruisers are also included. Friedman shows how the path from the first steel cruisers to the ultramodern Ticonderogas defines many of the themes of U.S. naval development: the transition from a coastal defense/commerce raiding navy to a navy designed to seize and exploit command of the world's oceans, and from a navy of independent cruisers on foreign stations to a battle fleet navy and then a carrier navy. Arms control is another important theme of this book. Friedman explains how cruiser design, much more that the design of any other category of ship, has been affected by the constraints of naval arms limitation treaties. He uses the Erie-class gunboat, a "slow cruiser," and the original Cleveland, an abortive design that stayed within the 8,000-ton limit prescribed by the London Treaty of 1936, as examples of attempts to exploit treaty restrictions. Also carefully examined are the many post-World War II cruiser projects, both those that were built, like the nuclear powered Long Beach, and those that were not, like the specialized command ship of 1968. In every case, the author discusses not merely what was tried, but why it succeeded or failed. A.D. Baker III and Alan Raven have drawn detailed scale outboard and plan views of each cruiser class and of major modifications to many classes. The author has provided inboard profiles and sketches of abortive projects. Numerous photographs complement the text. Appendices include ship characteristics and data on ship careers. U.S. Cruisers is essential reading for those concerned with the future of the U.S. Navy. Naval historians and architects alike will find this the most comprehensive reference available on the subject.