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Graphic Design and Print Production Fundamentals was created by the Graphic Communications Open TextbookCollective Design itself is only the first step. It is important when conceiving of a new design that the entire workflow through toproduction is taken into consideration. And while most modern graphic design is created on computers, using designsoftware such as the Adobe suite of products, the ideas and concepts don't stay on the computer. To create in-storesignage, forinstance, the ideas need to be completed in the computersoftware, then progress to an imaging (traditionallyreferred to as printing) process. This is a very wide-reaching and varied group of disciplines. By inviting a group ofselect experts to author the chapters of this textbook, our goal is to specifically focus on different aspects of the designprocess, from creation to production
The fully revised edition of the most comprehensive and up-to-date reference on print production All graphic designers and illustrators must be familiar with the steps involved in preparing their work for publication. Now completely revised to reflect the latest technology and trends, A Guide to Graphic Print Production, Third Edition is the complete guide to the entire process of print production, from the early stages of conception and planning, to the technical stages of manufacturing and off-press processing. Structured around the graphic print production flow, essential material is included for all aspects of the process including coverage of computers, color management, layouts, digital images, image editing, prepress, paper, printing, finishing and binding, legal issues, environmental issues, and more. A practical reference to keep at your fingertips, this new edition: Covers the entire production process, from conception to manufacturing to archiving Covers new topics, such as variable data printing, sustainability, large/wide format printing, inks, and color management Is full color throughout, with updated images and screenshots Includes sidebars offering design tips, troubleshooting hints, and key points to consider for every stage of design Delivering information that reflects all aspects essential for understanding the ins and outs of digital printing, A Guide to Graphic Print Production, Third Edition is an ideal resource for students and professionals of graphic design, print production, production technology, and visual communication.
Everything designers need to know to create trouble-free print jobs in one industrial-strength reference!
Printers nowadays are having to learn new technologies if they are to remain competitive. This innovative, practical manual is specifically designed to cater to these training demands. Written by an expert in the field, the Handbook is unique in covering the entire spectrum of modern print media production. Despite its comprehensive treatment, it remains an easy-to-use, single-volume reference, with all the information clearly structured and readily retrievable. The author covers both traditional as well as computer-aided technologies in all stages of production, as well as electronic media and multimedia. He also deals with training, research, strategies and trends, showing readers how to implement the latest methods. With 1,200 pages, containing 1,500 illustrations - over half in colour - the Handbook conveys the current state of technology together with its specific terminology. The accompanying CD-ROM includes the entire manual in fully searchable form, plus additional software tools. Invaluable information for both beginners and "old hands" in printing works, publishing houses, trade associations, the graphics industry, and their suppliers.
Art and Print Production 2e is a comprehensive textbook specially designed for undergraduate and postgraduate degree/diploma students of various mass communication, printing, and design courses. The book succinctly covers the entire gamut of the theory, technologies, and applications of art and print production and illustrates them vividly through numerous examples, figures, exhibits, and tables.
The use of differing input and output equipment (scanners, monitors, printers, etc.) in computer-aided publishing often results in the unsatisfactory reproduction of color originals in print and online media. This is the first book presenting the basics and strategies for color management in the print publishing workflow with focus on producing according ISO 12647-2 and other standards. The user learns what to expect from color management according to the ICC-standard and how to avoid the pitfalls. The terminology is oriented on practicing professionals for print production.
Fundamentals of 3D Food Printing and Applications provides an update on this emerging technology that can not only create complex edible shapes, but also enable the alteration of food texture and nutritional content required by specific diets. This book discusses 3D food printing technologies and their working mechanisms within a broad spectrum of application areas, including, but not limited to, the development of soft foods and confectionary designs. It provides a unique and contemporary guide to help correlate supply materials (edible inks) and the technologies (e.g., extrusion and laser based) used during the construction of computer-aided 3D shapes. Users will find a great reference that will help food engineers and research leaders in food science understand the characteristics of 3D food printing technologies and edible inks. - Details existing 3D food printing techniques, with an in-depth discussion on the mechanisms of formation of self-supporting layers - Includes the effects of flow behaviour and viscoelastic properties of printing materials - Presents strategies to enhance printability, such as the incorporation of hydrocolloids and lubricant enhancers - 3D printing features of a range of food materials, including cereal based, insect enriched, fruits and vegetables, chocolate and dairy ingredients - Business development for chocolate printing and the prospects of 3D food printing at home for domestic applications - Prosumer-driven 3D food printing - Safety and labelling of 3D printed food
Are you a: Web Designer tasked with print projects,Self-Taught Designer with knowledge gaps,Print Buyer,Business Owner who works with printers,Design Student with clients,Working Pro who needs up-to-date information?...This book is for all of you! After reading this book you will:¿ Know which printing method is most cost effective. ¿ Handle a press-check like a pro!¿ Know when to opt for gang run printing and when not to. ¿ Speak the printer's language to get better results.¿ Know how to proof¿ Understand how your decisions affect the environment¿ Spec the right paperPrinted on 7 different papers!84 Photographs116 Illustrations and ChartsThis is the first book written by a designer for designers in designer-speak! This is not a book about print production. This book addresses the decisions you make while designing that affect printing quality and price. Save time, money and reduce stress, buy this book, the epitome of design education!How to Design:LogosBusiness CardsDirect MailHow to Design for:Digital printing,Large FormatSpecialty TechniquesHow to:Spec paperWork with printers Handle a presscheck and much more!
Now fully updated and revised to include the latest hardware and software standards, The All New Print Production Handbook is a unique, practical and incisive reference resource revealing and explaining every aspect of print production. Traditional and specialist printing and binding techniques are discussed in detail, and the book also provides a forward-looking and insightful analysis of current and next-generation digital layout and print production processes.Every stage of the creative process is explained in clear, concise text, accompanied by color diagrams: From concept and planning through digital workflow, color management, font and image usage, to file formats, proofing, paper selection, signatures and extent, printing techniques, finishes, post production, and distribution. Covering all print products from bespoke limited editions to locally produced low-cost items, The All New Print Production Handbook is the bible of print production for industry professionals and students alike.