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This comprehensive textbook has, at its core, the importance of linking strategic thinking with action in the management of tourism. It provides an analytical evaluation of the most important global trends, as well as an analysis of the impact of crucial environmental issues and their implications. Now in its third edition, and reviewing the major factors affecting international tourism management, this well-established student resource provides an essential overview of strategic management for students and professionals in the tourism sector.
These diverse essays investigate political factors behind the rapid development of cartography in Renaissance Europe and its impact on emerging European nations. By 1500 a few rulers had already discovered that better knowledge of their lands would strengthen their control over them; by 1550, the cartographer's art had become an important instrument for bringing territories under the control of centralized government. Throughout the following century increasing governmental reliance on maps demanded greater accuracy and more sophisticated techniques. This volume, a detailed survey of the political uses of cartography between 1400 and 1700 in Europe, answers these questions: When did monarchs and ministers begin to perceive that maps could be useful in government? For what purposes were maps commissioned? How accurate and useful were they? How did cartographic knowledge strengthen the hand of government? By focusing on particular places and periods in early modern Europe, the chapters offer new insights into the growth of cartography as a science, the impetus behind these developments - often rulers attempting to expand their power - and the role of mapmaking in European history. The essay on Poland reveals that cartographic progress came only under the impetus of powerful rulers; another explores the French monarchy's role in the burst of scientific cartography that marked the opening of the "splendid century". Additional chapters discuss the profound influence of cartographic ideas on the English aristocracy during the sixteenth century, the relation of progress in mapmaking to imperialistic goals of the Spanish and Austrian Habsburgs, and the supposed primacy of Italian mapmakingfollowing the Renaissance. Contributors to this volume are Peter Barber, David Buisseret, John Marino, Michael J. Mikos, Geoffrey Parker, and James Vann. These essays were originally presented as the Kenneth Nebenzahl, Jr., Lectures in the History of Cartography at the Newberry Library.