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Gerald Erchak's engaging book stakes out a position in the field of psychological anthropology. He addresses himself primarily to students in the field, and also to specialists who want a clearly presented approach. He argues that culture shapes the human self and behavior, and that the self and behavior are in turn adapted to culture. After defining basic concepts and debates in the field, Erchak takes up the topics of socialization, gender, sexuality, collective behavior, national character, deviance, behavioral disorder, cognition, and emotion (This new textbook contains more material about sexuality and gender than any other such text). For Erhcak, psychocultural adaptation is basic to human life. Culture plays a central role in our behavior and survival. Each chapter reviews the literature, not as a scholar would, but rather to provide an overview of central issues in the field. Each chapter also provides case material, some of which is drawn from Erchak's own work on West African socialization, Micronesian social change, family violence, initiation rites, and alcoholism. His examples are drawn from the U.S. as well as non-Western cultures. This book will be of particular interest to teachers looking for new texts for undergraduate courses in anthropology, psychology, and sociology.
Exploring the origins, doctrines and conceptions of the self.
Psychological Anthropology: A Reader in Self in Culture presents a selection of readings from recent and classical literature with a rich diversity of insights into the individual and society. Presents the latest psychological research from a variety of global cultures Sheds new light on historical continuities in psychological anthropology Explores the cultural relativity of emotional experience and moral concepts among diverse peoples, the Freudian influence and recent psychoanalytic trends in anthropology Addresses childhood and the acquisition of culture, an ethnographic focus on the self as portrayed in ritual and healing, and how psychological anthropology illuminates social change
A noted anthropologist examines our own & other cultures to show how individuality can either be enhanced or smothered by the community.
The Origins of Self explores the role that selfhood plays in defining human society, and each human individual in that society. It considers the genetic and cultural origins of self, the role that self plays in socialisation and language, and the types of self we generate in our individual journeys to and through adulthood. Edwardes argues that other awareness is a relatively early evolutionary development, present throughout the primate clade and perhaps beyond, but self-awareness is a product of the sharing of social models, something only humans appear to do. The self of which we are aware is not something innate within us, it is a model of our self produced as a response to the models of us offered to us by other people. Edwardes proposes that human construction of selfhood involves seven different types of self. All but one of them are internally generated models, and the only non-model, the actual self, is completely hidden from conscious awareness. We rely on others to tell us about our self, and even to let us know we are a self.
Anthropology is a science specialized in the study of the past and present of societies, especially the study of humans and human behavior. The disciplines of anthropology and consumer research have long been separated; however, it is now believed that joining them will lead to a more profound knowledge and understanding of consumer behaviors and will lead to further understanding and predictions for the future. Anthropological Approaches to Understanding Consumption Patterns and Consumer Behavior is a cutting-edge research publication that examines an anthropological approach to the study of the consumer and as a key role to the development of societies. The book also provides a range of marketing possibilities that can be developed from this approach such as understanding the evolution of consumer behavior, delivering truly personalized customer experiences, and potentially creating new products, brands, and services. Featuring a wide range of topics such as artificial intelligence, food consumption, and neuromarketing, this book is ideal for marketers, advertisers, brand managers, consumer behavior analysts, managing directors, consumer psychologists, academicians, social anthropologists, entrepreneurs, researchers, and students.
It is commonly acknowledged that anthropologists use personal experiences to inform their writing. However, it is often assumed that only fieldwork experiences are relevant and that the personal appears only in the form of self-reflexivity. This book takes a step beyond anthropology at home and auto-ethnography and shows how anthropologists can include their memories and experiences as ethnographic data in their writing. It discusses issues such as authenticity, translation and ethics in relation to the self, and offers a new perspective on doing ethnographic fieldwork.
Anthropological writings by anthropologists in the field have long been a valuable tool to the profession. But until now, the theoretical implications of its use have not been fully explored. Anthropology and Autobiography provides unique insights into the fieldwork, autobiographical materials and/or textual critiques of anthropologists, many of whose ethnographies are already familiar. It considers the role of the anthropologist as fieldworker and writer, examining the ways in which nationality, age, gender, and personal history influence the anthropologist's behavior towards the individuals he is observing. This volume also contributes to debates about reflexivity and the political responsibility of the anthropologist, who, as a participant, has traditionally made only stylized appearances in the academic text. The contributors examine their work among peoples in Africa, Japan, the Caribbean, Greece, Shetland, England, indigenous Australia, Indonesia, and Sri Lanka. Autobiography is developed alongside political, intellectual, and historical changes. The anthropologists confront and examine issues of racism, reciprocity and friendships. Anthropology and Autobiography will appeal to anthropologists and social scientists interested in ethnographic approaches, the self, reflexivity, qualitative methodology, and the production of texts.
This book examines the role of symbols and meaning in the development of mind, self, and emotion in culture.