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If you are starting a practice for the first time or your existing practice needs a kick-start, this is the book/CD Rom package you need. It covers everything you need to know about the business of practicing acupuncture and Chinese medicine. Used by over 25 schools as a required text, the companion CD Rom alone is worth the price. * advice and stories from real practitioners all over the U.S. and Canada * scores of pages of downloadable forms, letters, work sheets, and templates on the CD Rom so you don't have to invent them yourself * a well-organized, easy-to-read, compact and humor-filled writing style * condensed "points to ponder" at the end of each chapter * hundreds or resources, websites, and tips to make your professional life easy * Many effective marketing ideas * New chapter on buying and selling a practice
Although acupuncture is currently experiencing a great increase in acceptance and growth, many acupuncturists are failing to earn a living. Recent statistics suggest that nearly 9 out of 10 acupuncturists end-up in private practice but most of those are struggling to earn solid incomes. This book offers candid and comprehensive advice about what it really takes to manage a successful acupuncture practice in the West today. Readers will learn the unique combination of skills needed to make acupuncture services effective and affordable while still allowing practitioners to earn a comfortable living. Distilled from 25 years of full-time private practice this is real-world advice offered by one of the acupuncture profession's most experienced practitioners and authors. "Not strictly a clinical guide, or a business book, or a political treatise, but rather an original fusion of the most important aspects of all three, Making Acupuncture Pay should be required reading for every student of acupuncture, for any acupuncturist who's struggling to make a practice work, and well, for any acupuncturist...PERIOD " -Brent Ottley, L.Ac. "This book should be required reading before one enrolls in acupuncture school, as each chapter addresses the fundamental concepts and realistic prospects of the graduate earning a living as an acupuncturist." -Pamela Howard, acupuncture student Matthew Bauer began his practice in 1986 immediately after obtaining his State acupuncture license and as the sole source of support for his family of four. Learning how to manage his practice by trial and error, Matthew currently sees between 75-100 patients a week. In addition to his busy practice, Matthew also became involved with acupuncture organizations and as a consultant for the insurance industry helping to pioneer acupuncture HMO plans. He is the author of The Healing Power of Acupressure and Acupuncture, which explores the Taoist roots of Chinese medicine as a means of educating the public about acupuncture's benefits. With Making Acupuncture Pay, Matthew begins his efforts to help fellow acupuncturists achieve the level of practice success he has been blessed to enjoy.
Acupuncture in Manual Therapy is a comprehensive overview of manual therapy interventions combined with acupuncture management of musculoskeletal disorders covering all major joints of the body. The book is intended to offer physiotherapists and students of acupuncture a clinical reasoning model, whilst supporting suggested interventions with the relevant evidence base in order to alleviate pain, restore function and facilitate rehabilitation within musculoskeletal management. It places an emphasis on the neurophysiological processes of pain management stressing the importance of using the correct intervention for the relevant presenting pain mechanism. Each chapter discusses suggested manual intervention, acupuncture evidence and physiological processes underpinning this combined approach to musculoskeletal pain and dysfunction including meridian acupuncture, auricular acupuncture, electroacupuncture, tens and trigger point acupuncture as a means of addressing the varying pain patterns presented within musculoskeletal rehabilitation. This book provides knowledge from distinctive and prominent contributors from the world of manual therapy and acupuncture whilst this expertise is further supported by the provision of student case studies to offer support and enhance learning. - Twelve chapters addressing each major joint of the musculoskeletal system - Over 100 images - A clinical reasoning model for manual therapy and acupuncture intervention - Relevant case studies that support the student undertaking acupuncture training
A wide-ranging collection of informative, useful, practical and well-written guidebooks that address, in details, many of the key concerns of horse owners. Alternative medicine and therapies are growing more popular as treatment methods, not only for humans but for horses as well, especially as awareness of these methods increases among horse owners. Acupuncture for horses is becoming widely accepted as an alternative therapy, and it is being used to treat a number of conditions in equines from soreness to infertility. Understanding Equine Acupuncture thorough examines the history of this ancient Eastern medical technique and its application to horses.
Blending science and practice, this unique text and clinical manual simplifies acupuncture treatment for pain management and trauma rehabilitation for integration with conventional medical care.