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The 2019 European Electoral Campaign: In the Time of Populism and Social Media examines political advertising during the 2019 elections to the European Parliament, which has become the largest supranational campaign of its kind in the world. Based on a research project funded by the European Parliament, and an archive of more than 11,000 campaign items, the book draws on results from a major content analysis covering every one of the 28 member states involved. The 2019 European Electoral Campaign delivers a unique comparative assessment on the state of political communication within a European Union convulsed by momentous change. This book will be of interest to scholars, researchers and students of political communication, media, political science, history, European (Union) studies as well as a wider readership including politicians, political strategists, and journalists.
This book investigates how political parties from 12 European countries used Facebook to inform, interact with and mobilise voters at the 2019 European Parliament election. Following a joint theoretical framework and method, the results of a content analysis of more than 14,000 Facebook posts are presented. Country specific chapters are followed by analyses of European parties Facebook campaigning, the spread of populism and the use of Facebook ads by the parties. The final chapter compares all countries showing that campaigns are more strongly shaped by the national than by the European political context. Facebook is used for campaigning as usual; parties inform and persuade but neglect the platforms mobilisation and particularly interactive affordances.
Informed by and against the backdrop of the 2019 European Parliament (EP) elections, this innovative book provides a critical assessment of where Europe stands in terms of the quest to achieve democratic legitimacy. Since the 2014 EP elections, the European Union (EU) has experienced multiple crises, which arguably have undermined its legitimacy. The 2019 EP elections were hence seen as a crucial moment in the EU’s attempts to show resilience and regain trust. Using political science and legal frames of analysis, Assessing the 2019 European Parliament Elections provides an understanding and assessment of the current politico-legal framework, and its impact on European elections. Furthermore, using original data, it provides a timely examination of public opinion issue priorities and voting behaviour at the 2019 EP elections in eight countries. Given the critical conjuncture that the 2019 EP elections represent, this volume provides a key contribution to understanding both the dynamics surrounding the elections, as well as voters’ responses, and informs debates on European politics, for example, second-order elections, democratic legitimacy and political representation. This book will be of key interest to scholars and students of EU politics, public administration, European studies, European law, and sociology, along with practitioners in politics, journalism, and policy analysis.
The volume aims to combine the overall view on the role of the 2019 European Parliament elections in shaping the future European project with relevant case studies.
This book provides an analysis of the European Parliament elections 2019 with a focus on East-Central European countries. The authors offer conceptual insights into Euroscepticism and discuss traditionally familiar concepts in a new light, pairing East-Central European Euroscepticism with visions of illiberal democracy, on the one hand, and showing the increasing Europeanisation of Eurosceptic parties in the region, on the other. The book combines a fresh and innovative conceptual treatment with rich and accurate empirical evidence in order to highlight the dynamics of Euroscepticism in "new" EU member states. Students and experts interested in EU politics, within academia and beyond, will find this volume particularly informative.
The aim of this article is to analyse the 2019 European election in Luxembourg and to contextualize it by comparing it with past elections. The article presents the party landscape, the electoral campaign, the electoral system and the results of the 2019 European election. The results are then analysed in the context of past national and European elections in order to establish whether European elections are second-order elections in Luxembourg, how electoral volatility evolved over time, whether there is a rise in Eurosceptic parties and how the representation of women has evolved since 1979.
Written by a leading team of internationally distinguished political communication scholars, this book offers the most comprehensive account on comparative political communication research in the context of European Parliamentary elections to date. Divided into four sections, experts begin by tracing the historical and political background of European Parliamentary elections, paying close attention to trends in turnout and the changing institutional role of the European Parliament (EP). Focusing mainly on the 2009 elections and using original data throughout, the next two sections are devoted to campaign communication strategies and the overall media coverage of EP elections in both established and newly-accessioned members of the European Union. The concluding section focuses on the macro- and micro-level effects of European parliamentary campaigns in a comparative perspective to illustrate how campaign strategies and media coverage were received by voters in EU member states. This insightful account on the interaction between political actors, the media, and voters allows readers to develop a global understanding of political and media system interdependencies and on comparative political communication research more generally. Essential reading to students and scholars in political science, media studies, European politics, and political communication, as well as policy makers within the European Union.
This book tackles the 2014 European Parliamentary election as an event, phenomenon and process from an interdisciplinary but coherent perspective. This edited volume includes research by prestigious academics from the former communist countries in question, all of which have only recently become EU members. The contributors consider whether there is a crisis of Euroscepticism, or, for that matter, extremism of any kind in each country discussed. In doing so, the volume seeks to analyse the future of the European Union itself. It will appeal to scholars and graduate students interested in elections and voting behaviour, comparative European politics, and political communication.
This book assesses the impact of the May 2019 European elections as well as the Covid-19 pandemic on the EU’s politics, institutions, and policies. Special attention is paid to the impact of these events on the different political forces as well as on the Union’s institutional balance, its priorities and the reform of its budget and policies. Because of the many post-electoral uncertainties, the book also takes into account how the relations between the Parliament, the European Council and the new Commission have developed. Furthermore, it analyses the capacity of the von der Leyen Commission to implement an ambitious programme, especially in the context of an unfolding pandemic. The objective of this book is to study the 2019 electoral sequence (parliamentary elections, appointment of EU institutions leaders, investiture of the Commission, new legislative programme) and determine its influence on the main institutional and political challenges for the 2019-2024 legislature. In other words, the volume deals with the question of who holds the EU’s leadership after the 2019 elections and how it handles the 2020-2021 pandemic.