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Attention Real Estate Investors Who Are NOT Professional Marketers + Anyone Intimidated By What Others Call The "Basics"...Don't Let Fear Or Lack Of Basic Marketing Knowledge Stop YOU From Making Money As A Real Estate InvestorFinally! No more aimlessly burning through thousands of dollars on "hope" marketing. Everything you'll ever need to create a solid, inexpensive, and profitable marketing plan can be handled on the 1-Page Marketing Plan for Real Estate Investors.I'm going to go against the grain here and make a bold statement. You're probably wasting hundreds if not thousands of dollars on "marketing" - while getting little to no results. And as you probably know already, a business with failing marketing is a failing business. Rest assured! Everything you'll ever need and can think of - marketing-wise - can be handled on this simple, easy, and powerful 1-Page Marketing Plan for Real Estate Investors. In this incredible new book, A.J. covers: > The USP - The Most Critical Thing In Your Business > Creating Powerful, Lead Generating Websites That Work For You - Even While You Sleep! > Facebook Marketing Made Easy, (Simple, Quick, and Painless Step-by-Step Instructions That Will Get You Up And Running Fast) > Craigslist Marketing Uncovered - The Craigslist "Lead Stampede" Strategy You Can Setup TODAY!> How to create systems that generate an avalanche of super-hot leads and referrals automatically > Smokin' Hot Direct Mail & Copywriting Tactics that will FORCE your leads to pickup the phone and CALL YOU IMMEDIATELY (you'll discover how to write effective sales copy, aka 'salesmanship in print'). > The Hidden Power of Strategic Alliances... Plus Proven Scripts You Can Use Immediately To Get Things Rolling! > The Press Release Article That Dramatically Landed 2 Investors On The News (and how YOU can leverage FREE publicity to grow your business -- without spending a dime!). > BONUS: A Real Life Example of a Successful Direct Mail Piece (And Full Breakdown of What Made It Stand Out From The Crowd... And Get The Phones Ringing) > And much, much more! Take the broad topic of "Marketing" and make sense of it all (this isn't a complicated Marketing Plan where the tactics you'll employ require millions to make a dent... Instead it breaks down into easy to understand chunks. Get started today and be on your way to a 6 or 7 figure Real Estate Investing business in no time!
Real Estate Marketing is specifically designed to educate real estate students with the art and science of the real estate marketing profession. The ideal textbook for undergraduate and graduate level classes in business school and professional / continuing education programs in Real Estate, this book will also be of interest to professional real estate entrepreneurs looking to boost their knowledge and improve their marketing techniques. The book is divided into five major parts. Part 1 focuses on introducing students to fundamental concepts of marketing as a business philosophy and strategy. Concepts discussed include strategic analysis, target marketing, and the four elements of the marketing mix: property planning, site selection, pricing of properties, and promotion of properties. Part 2 focuses on personal selling in real estate. Students will learn the exact process and steps involved in representing real estate buyers and sellers. Part 3 focuses on negotiations in real estate. How do effective real estate professionals use negotiation approaches such as collaboration, competition, accommodation, and compromise as a direct function of the situation and personalities involved in either buying or selling real estate properties? Part 4 focuses on human resource management issues such as recruiting and training real estate agents, issues related to performance evaluation, motivation, and compensation, as well as issues related to leadership. Finally, Part 5 focuses on legal and ethical issues in the real estate industry. Students will learn how to address difficult situations and legal/ethical dilemmas by understanding and applying a variety of legal/ethical tests. Students will also become intimately familiar with the industry’s code of ethics.
As a Real Estate Investor, you will need to perform some sort of marketing. Ideally, you should hire someone to do your marketing for you. If you decide you want to do it yourself this book will help get you started. If you decide to hire someone else to do your marketing for you, this book will help you understand what it is they should be doing. This book provides an overview of how to get started with Real Estate Investing marketing. As always, this book is NOT a practical approach to real estate marketing and the reader is NOT expected to be able to start marketing in real estate after completing this book. The topics covered in this book are: Chapter 1: Introduction to Real Estate Investing Chapter 2: Building Your Brand Chapter 3: Targeting the Right Markets Chapter 4: Digital Marketing Strategies Chapter 5: Offline Marketing Strategies Chapter 6: Leveraging Technology in Real Estate Marketing Chapter 7: Crafting Compelling Property Listings Chapter 8: Effective Communication Strategies Chapter 9: Financial Management in Real Estate Marketing Chapter 10: Adapting to Market Changes & Summary
Are you looking for a complete guide to real estate agency marketing? Your search ends here with this comprehensive book! This book offers 17 unique marketing strategies to help you succeed, providing an abundance of tips, tricks, ideas, and examples. Real-world ad copy examples are included for each marketing strategy, making it a powerful tool to re-imagine, think out of the box, see new possibilities, or even simply use the same ad copy samples to get started faster. You may have known a marketing strategy before, but when you have multiple ad copy examples about the same marketing strategy, it will open up your eyes to new ways that it can be done. This comprehensive guide offers a unique opportunity to generate fresh and innovative ideas, elevating your real estate agency marketing to the next level, with insights that only a marketing expert could provide. Whether you're a professional or just getting started, this book is the perfect resource to take your real estate agency marketing to the next level.
In today's competitive real estate market, standing out from the crowd is crucial. In this comprehensive guide, you'll discover 100 proven marketing strategies that will help you generate more leads, build a better brand, and win more clients. Written specifically for real estate agents and Realtors, this book is packed with actionable ideas that you can implement right away. From leveraging social media to hosting open houses, this book covers all the essential marketing tactics you need to succeed in the real estate industry. Whether you're a seasoned pro or just starting out, this book will give you the tools you need to take your business to the next level. Get your copy of "100 Real Estate Marketing Ideas That Work" today and start seeing results
Inside you'll discover: "Unlocking the Secret Door: The First Step to Real Estate Marketing Mastery" Are you ready to venture into the world of real estate but don't know where to start? This introduction serves as your treasure map, outlining the foundational principles that will guide you through the labyrinth of real estate marketing. "Decoding the Buzzword: What Real Estate Marketing Implementation Really Means" What is "Real Estate Marketing Implementation," and why is it the buzzword you need to know? Unveil the true essence of this game-changing concept and how it sets the winners apart from the losers in real estate. "The Unspoken Pitfalls: Why Your Real Estate Dream Could Become a Nightmare" Ever wonder why so many promising real estate entrepreneurs end up failing? Discover the common traps they fall into and learn how to sidestep them with ease. "Marketing Made Easy: Your Cheat Sheet to Simple yet Effective Lead Generation" Overwhelmed by complex marketing jargon and countless strategies? Simplify your life with a streamlined guide for easy and effective lead generation. "The Undeniable Truth: Why Marketing is Your Secret Weapon in Real Estate" Think real estate is all about location? Think again. Dive into why marketing is the real secret weapon you’ve been missing. "Find Your Tribe: The Secret to Connecting with Your Ideal Real Estate Client" Who exactly should you be marketing to? Unlock the secrets to identifying and connecting with your ideal client and why this makes all the difference. "Mastering the 'RE' Factor: How to Make Your Marketing Stick" What are REmarketing and REtargeting and how can they skyrocket your sales? Master the 'RE' factor to keep your prospects engaged and coming back for more. "The Investment Mindset: Rethinking Your AdSpend for Maximum Returns" How much should you really spend on advertising? Shift your perspective to see your marketing budget as an investment, and learn how to maximize your ROI. "The Numbers Game: Unveiling the Perfect Formula for Your Marketing Budget" Confused about how to calculate your marketing budget? Discover the perfect formula that aligns with your financial and business goals. "Your Ultimate Marketing Toolbox: Equip Yourself for Guaranteed Success" What are the must-have tools for effective advertising and lead generation in real estate? Equip yourself with this ultimate toolbox to guarantee your success. "From Blueprint to Building: Your Step-By-Step Guide to Flawless Marketing Execution" It's time to move from planning to action. Learn the concrete steps for implementing a flawless marketing strategy that delivers. "The Missing Puzzle Piece: What Your Marketing Strategy is Incomplete Without" Feel like something's missing in your marketing efforts? Uncover the missing pieces and complete your marketing puzzle for a full-picture success strategy. "Outsourcing Genius: How to Build a Dream Team for Your Marketing Needs" Learn how to multiply your marketing efforts by effectively hiring or outsourcing tasks. Build your dream team without breaking the bank. "The Road Ahead: Your Next Moves in the Game of Real Estate Marketing" You’ve learned the rules, now what? Explore the next-level strategies and moves that will elevate your real estate marketing game.
In the past, real estate agents relied on traditional channels such as direct mail, networking, referrals, and social events for promoting their real estate services. The Internet has changed the world entirely and we need to adapt accordingly. That’s one of the main reasons we wanted to provide you with some valuable insights through this eBook to help you adapt to the rapidly changing digital world. We shape our strategies based on people's behavior and the thing about people’s behavior is that it’s very much shaped by the Internet.
The Ultimate Custom Designed Marketing Plan for a Very Specific Type of Business!This book contains the detailed content and out-of-the-box ideas to market and grow a successful Real Estate Investment Company. This marketing and growth plan book provides the content needed to become smarter about targeting customers to build a profitable real estate investment firm. The fill-in-the-blank format makes it very easy to write the marketing and growth plan, but it is the out-of-the box strategic growth and innovative marketing ideas that will put you on the road to success. It features in-depth descriptions of a wide range of creative products and services, and a comprehensive marketing plan. It also contains an extensive list of Keys to Success, Creative Differentiation Strategies, Competitive Advantages to seize upon, Industry Trends and Best Practices to exploit, Helpful Resources, Actual Business Examples, and Marketing Worksheets. If your goal is to obtain the marketing knowledge, education and original ideas that will improve your chances for profitability and success in a real estate investment business... then this book was specifically written for you.
Real estate day trading is using the Internet to buy and sell houses without leaving home. In many cases, the investor closes on a house and resells it the same day. Readers will learn the author's system for how to buy and sell 5-10 houses a month in today's market, using the Internet, phone, fax, and email to analyze, research, and find the properties, buyers, and others needed for the transaction. Author Larry Goins has personally done deals in nine different states and has students in the US, Canada, Australia, New Zealand, Japan, China, Israel, the Philippines, and Denmark. Day trading can be used for wholesaling properties to other investors, retailing, lease options, short sales, foreclosure investing, etc. The basic steps are: Search online for potential properties to make offers on, using specific techniques for finding the right ones. Once an offer is accepted, usually within 1-2 weeks, put it on paper using clauses included in the book, and get the property inspected by a rehab contractor to get a free estimate of how much the repairs will cost. This is done by finding reputable contractors online and through referrals from realtors and through autoresponders. Order an appraisal. Sell it fast! Using the buyers list you have built on the internet through email marketing groups, social networking sites, blogs, free classified sites, bank-owned property sites, and more, send an email with the details of the property and instructions on how they can get the property under contract. Usually within two hours several potential buyers will reply. Set up a closing to buy it and to sell it on the same day; closings are about 30 minutes apart. By it at 10:00 and sell it at 10:30, for example. There are many ways to fund and close on the property. The book will contain step-by-step, easy processes for assignments, options, flex options, simultaneous closings, using hard money, private money, cash partners, and credit partners, none of which will require an investor's own cash or credit. With praise from New York Times Bestselling Author Dr. Albert Lowery, Robert Shemin, Frank McKinney and foreword by Michael E. Gerber. Larry Goins (Lake Wylie, SC; www.larrygoins.com) is one of the real estate industry's most popular speakers. He buys and sells 5-15 houses a month all over the US, in today's difficult market, from the comfort of his office. Larry speaks live an average of twice a week and holds two to three teleconferences a week. He is licensed as a mortgage lender, mortgage broker, real estate broker, and general contractor in North and South Carolina. Larry served as President (2003 & 2004) of the Metrolina Real Estate Investors Association in Charlotte, NC, a not-for-profit organization that has over 350 members (it is also the local chapter of the National Real Estate Investors Association). He has been investing in real estate for over 20 years.