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Tech Generation: Raising Balanced Kids in a Hyper-Connected World guides parents in teaching their children how to reap the benefits of living in a digital world while also preventing its negative effects.
The Hands-On, Up-to-the-Minute Guide to Generating Better-Qualified, Quicker-to-Close B2B Leads! Lead generation is "Job One": B2B marketers' single most important objective. Maximizing Lead Generation brings together everything you need to know to do it right. Fast-paced and 100% practical, it will help you achieve outstanding results in any B2B marketplace from enterprise technology to industrial equipment to professional services. World-renowned expert Ruth P. Stevens helps you bring science and systematization to all facets of lead generation, building on process, best practices, continuous testing, and ongoing improvement. You'll learn how to maximize the value of tried-and-true B2B tools and the newest social, web, and search technologies. Stevens offers indispensable insights for the entire lead lifecycle, including qualification, nurturing, measurement, and tracking. Organized for clarity, usability, and speed, this book will help you supercharge salesforce productivity and company profits. You'll Learn How To: · Develop and refine rules that consistently lead to higher-quality leads · Gain deeper insights into your customers and their buying processes · Build sophisticated, accurate marketing databases · Identify the media most likely to work for you · Execute highly effective campaigns · Drive huge ROI improvements · Use BANT and other qualification criteria · Apply new "nurturing" techniques to convert "duds" into "diamonds" · Track results and quantify the business value of campaigns · Utilize best practices content marketing and marketing automation · Integrate continuous improvement into lead generation · Discover 10 trends that will transform the way you prospect
Today's children are being raised as 'digital natives' in a world dominated by popular culture and technology. TV shows, computers, video games, social networking sites, advertisements, and cell phones too often have an unnecessarily strong—and negative– influence on children. But pulling the plug just isn't an option in a world where being connected is essential for success. In Raising Generation Tech, noted parenting and new-media expert Dr. Jim Taylor explores how popular culture and technology shape children's lives. The essential message from Raising Generation Tech is that excessive or unguided exposure to popular culture and technology is not good for children. Rather than offering the usual 'end of days' scenario, Dr. Taylor offers a balanced and optimistic perspective that offers parents insights and practical information they need to ensure that popular culture and technology are tools that benefit their children rather than weapons that hurt them. Six Messages From Raising Generation Tech: Popular culture may be the powerful influence on children today and most of that influence is not healthy to children. Children are being exposed to technology earlier than ever without proper limits or guidance. Excessive exposure to popular culture and technology has been linked to many childhood problems including shorter attention spans, lower grades in school, increased sexual activity and drug use, and obesity. Too early and unguided immersion in popular culture and technology will actually hinder rather than better prepare children for life in the digital world. Key areas in which parents should focus their child-rearing attention include their children's self-identity, values, thinking, relationships, and physical and mental health. The goal for parents is not to disconnect their children, but rather to expose them to popular culture and technology when they are developmentally ready and then give them the perspectives, attitudes, and tools they need to thrive in this digital age. "Raising Generation Tech argues convincingly that children should be raised by their parents, not by popular culture or technology. Dr. Taylor tackles this difficult task with state-of-the-art psychological theory, the latest research, engaging anecdotes, and a healthy dose of sensitivity and humor. Raising Generation Tech is a must read for parents who want their children to thrive in this media-fueled world (which means all parents!). Larry Rosen, Ph.D., author of iDisorder: Understanding Our Obsession With Technology and Overcoming its Hold on Us "Raising Generation Tech will be an eye opener for parents! Rather than offering the usual 'end of the world' scenario, Dr. Jim Taylor offers a balanced perspective that gives parents the insights and practical information they need to ensure that popular culture and technology are tools that benefit their children rather than weapons that harm them." Michele Borba, Ed.D., TODAY show contributor and author of The Big Book of Parenting Solutions: 101 Answers to Your Everyday Challenges and Wildest Worries "The essential message of Raising Generation Tech is that excessive or unguided exposure to popular culture and technology is not good for children. In today's world, parents can't just sit back and play defense. Dr. Jim Taylor empowers parents to prepare their children for life in this digital age." Michelle LaRowe, Author of A Mom's Ultimate Book of Lists,Working Mom's 411 and the Nanny to the Rescue! parenting series
This book makes intelligible the wide range of electricity generating technologies available today, as well as some closely allied technologies such as energy storage. The book opens by setting the many power generation technologies in the context of global energy consumption, the development of the electricity generation industry and the economics involved in this sector. A series of chapters are each devoted to assessing the environmental and economic impact of a single technology, including conventional technologies, nuclear and renewable (such as solar, wind and hydropower). The technologies are presented in an easily digestible form.Different power generation technologies have different greenhouse gas emissions and the link between greenhouse gases and global warming is a highly topical environmental and political issue. With developed nations worldwide looking to reduce their emissions of carbon dioxide, it is becoming increasingly important to explore the effectiveness of a mix of energy generation technologies.Power Generation Technologies gives a clear, unbiased review and comparison of the different types of power generation technologies available. In the light of the Kyoto protocol and OSPAR updates, Power Generation Technologies will provide an invaluable reference text for power generation planners, facility managers, consultants, policy makers and economists, as well as students and lecturers of related Engineering courses.· Provides a unique comparison of a wide range of power generation technologies - conventional, nuclear and renewable· Describes the workings and environmental impact of each technology· Evaluates the economic viability of each different power generation system
This book provides a comprehensive overview of key technologies being used to address challenges raised by continued device scaling and the extending gap between memory and central processing unit performance. Authors discuss in detail what are known commonly as “More than Moore” (MtM), technologies, which add value to devices by incorporating functionalities that do not necessarily scale according to “Moore's Law”. Coverage focuses on three key technologies needed for efficient power management and cost per performance: novel memories, 3D integration and photonic on-chip interconnect.
Computer games, the Internet, and other new communications media are often seen to pose threats and dangers to young people, but they also provide new opportunities for creativity and self-determination. As we start to look beyond the immediate hopes and fears that new technologies often provoke, there is a growing need for in-depth empirical research. Digital Generations presents a range of exciting and challenging new work on children, young people, and new digital media. The book is organized around four key themes: Play and Gaming, The Internet, Identities and Communities Online, and Learning and Education. The book brings together researchers from a range of academic disciplines – including media and cultural studies, anthropology, sociology, psychology and education – and will be of interest to a wide readership of researchers, students, practitioners in digital media, and educators.
Childhood is a pivotal time for good nutrition. Organs and blood streams nurtured with junk food cannot build a foundation for good health and longevity as an adult. Drs. Joseph Mercola and Ben Lerner believe profound inactivity, addiction to electronic media, and diets of super-sized fast food and sugar-laden beverages have created a national emergency. Generation XL is a clarion call and a detailed guide to giving your child a vibrant, successful future and a healthy, wholesome, invigorating youth. As children riddled with pain, illness, learning disorders, and even depression begin to show up everywhere, rather than looking at brain development, nutrition, and lack of movement as the culprits, concerned parents are turning to more and more medications. Think about that. Is that how we were designed? To make medication a way of life and to be drugged early on a consistent basis? What does the future hold for us when kids are overweight, out of shape, and taking medications for the effects? What kind of children are we creating? This is not a diet book-far, far from it. Dropping another diet book into the same culture will do nothing but take up more room on your shelf. Generation XL shows you how kids were created to eat, breathe, sleep, run, and live. At the same time, Drs. Mercola and Lerner help you change your family culture and recognize where the culture around you isn't working so you can avoid it or help to change it. Since prevention is always easier (and wiser) than cure, incorporating the lifestyle changes suggested in Generation XL gives your child a realistic way to reach and maintain a healthy weight; dramatically reduce the risk of developing type 2 diabetes, cardiovascular disease, and other health risks; and build a strong body and positive mental attitude, maximizing his or her IQ and giving the best chance for success.
· 4th Generation R&D · Competitive Architecture: The External Framework · Organizational Capability: The Internal Framework · The Knowledge Channel and Market Development · Managing Knowledge and Financial Assets · Organizational Architecture · Organizational Capability Development · The Innovation Business Process
No one has failed to notice that the current generation of youth is deeply--some would say totally--involved with digital media. Professors Howard Gardner and Katie Davis name today's young people The App Generation, and in this spellbinding book they explore what it means to be "app-dependent" versus "app-enabled" and how life for this generation differs from life before the digital era. Gardner and Davis are concerned with three vital areas of adolescent life: identity, intimacy, and imagination. Through innovative research, including interviews of young people, focus groups of those who work with them, and a unique comparison of youthful artistic productions before and after the digital revolution, the authors uncover the drawbacks of apps: they may foreclose a sense of identity, encourage superficial relations with others, and stunt creative imagination. On the other hand, the benefits of apps are equally striking: they can promote a strong sense of identity, allow deep relationships, and stimulate creativity. The challenge is to venture beyond the ways that apps are designed to be used, Gardner and Davis conclude, and they suggest how the power of apps can be a springboard to greater creativity and higher aspirations.
As seen in Time, USA TODAY, The Atlantic, The Wall Street Journal, and on CBS This Morning, BBC, PBS, CNN, and NPR, iGen is crucial reading to understand how the children, teens, and young adults born in the mid-1990s and later are vastly different from their Millennial predecessors, and from any other generation. With generational divides wider than ever, parents, educators, and employers have an urgent need to understand today’s rising generation of teens and young adults. Born in the mid-1990s up to the mid-2000s, iGen is the first generation to spend their entire adolescence in the age of the smartphone. With social media and texting replacing other activities, iGen spends less time with their friends in person—perhaps contributing to their unprecedented levels of anxiety, depression, and loneliness. But technology is not the only thing that makes iGen distinct from every generation before them; they are also different in how they spend their time, how they behave, and in their attitudes toward religion, sexuality, and politics. They socialize in completely new ways, reject once sacred social taboos, and want different things from their lives and careers. More than previous generations, they are obsessed with safety, focused on tolerance, and have no patience for inequality. With the first members of iGen just graduating from college, we all need to understand them: friends and family need to look out for them; businesses must figure out how to recruit them and sell to them; colleges and universities must know how to educate and guide them. And members of iGen also need to understand themselves as they communicate with their elders and explain their views to their older peers. Because where iGen goes, so goes our nation—and the world.